Laughter Audience in Germany
Laughter has an estimated audience of 7,982,742 people in Germany. 51.0% are female, 49.0% are male, average age 37.5. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Stradivarius, Snow White (Fables), Home Delivery, KLIX (AM), Icon (magazine).
The average Laughter fan in Germany is 37.5 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Stradivarius, Snow White (Fables), Home Delivery, with strongest over-indexing on Stradivarius (1.97× the country average). Demographically, the Laughter audience skews balanced with an average age of 37.5, and over-indexes on personality traits such as Pet Ownership, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Topic
Demographics of Laughter fans
| Metric | Value |
|---|---|
| Female | 51.0% |
| Male | 49.0% |
| Average age | 37.5 |
| Estimated audience size | 7,982,742 |
Audience persona
The typical Laughter fan in Germany is balanced, around 37.5 years old, with strong Pet Ownership tendencies and a notable affinity for Stradivarius.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 1,759,304 | 1.01× |
| Bayern | 1,622,126 | 1.26× |
| Baden-Württemberg | 1,312,876 | 1.21× |
| Niedersachsen | 691,268 | 0.89× |
| Hessen | 584,104 | 0.96× |
| Rheinland-Pfalz | 414,796 | 1.04× |
| Sachsen | 388,902 | 0.99× |
| Berlin | 316,734 | 0.89× |
| Schleswig-Holstein | 256,740 | 0.9× |
| Brandenburg | 247,259 | 1× |
| Sachsen-Anhalt | 216,578 | 1.05× |
| Thüringen | 194,657 | 0.96× |
| Hamburg | 161,742 | 0.9× |
| Mecklenburg-Vorpommern | 131,379 | 0.86× |
| Saarland | 113,260 | 1.16× |
| Bremen | 64,257 | 0.94× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Stradivarius | 1.97× | Shopping |
| Snow White (Fables) | 2.24× | Literature |
| Home Delivery | 1.87× | Food & Beverages |
| KLIX (AM) | 1.65× | Music & Radio |
| Icon (magazine) | 1.55× | Arts & Culture |
| Figure painting (hobby) | 2.29× | Arts & Culture |
| Ireen Sheer | 1.57× | Music & Radio |
| Buying a House | 3.16× | Home & Garden |
| Phil Campbell (musician) | 2.43× | Music & Radio |
| Buying and Selling Real Estate | 3.09× | Home & Garden |
| Medieval fantasy | 4.76× | Literature |
| Glashütte | 1.83× | Travel & Leisure |
| Theocracy | 4.11× | Music & Radio |
| Kaiju | 1.74× | Movies & TV |
| Hitchcock (film) | 2.16× | Movies & TV |
| Esra Erol | 2.08× | Movies & TV |
| Viator | 2.26× | Travel & Leisure |
| The Equalizer | 1.77× | Movies & TV |
| Throne of Glass | 1.95× | Literature |
| Captain Fantastic (film) | 3.09× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Pet Ownership | JOY | 1.23 |
| Sports Activity | POWER | 1.06 |
| Indulgence | JOY | 1.04 |
| Extroversion | THRILL | 1.04 |
| Mindfulness | BALANCE | 0.99 |
| LGBTQ+ Identity | OPEN | 0.99 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 24.0% |
| Brazil | 5.3% |
| Italy | 5.0% |
See Laughter audiences in other countries
More Movies & TV audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Laughter have in Germany?
Laughter has an estimated audience of 7,982,742 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Laughter fans?
51.0% of Laughter fans are female, 49.0% are male, with an average age of 37.5 years.
Which brands do Laughter fans like most?
Laughter fans show strongest brand affinity for Stradivarius (1.97×), Snow White (Fables) (2.24×), and Home Delivery (1.87×) over the country average.
Where do Laughter fans live in Germany?
Laughter fans in Germany are most concentrated in Nordrhein-Westfalen (reach 1,759,304), Bayern (reach 1,622,126), and Baden-Württemberg (reach 1,312,876). These three regions account for the largest share of the active audience.
What other brands do Laughter fans also like?
Beyond Laughter itself, the audience over-indexes on Snow White (Fables) (2.24×), Home Delivery (1.87×), KLIX (AM) (1.65×), and Icon (magazine) (1.55×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Laughter. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.