Marstall Ludwigsburg Audience in Germany
Marstall Ludwigsburg has an estimated audience of 477,731 people in Germany. 57.5% are female, 42.5% are male, average age 41.2. Top regions: Baden-Württemberg, Bayern, Hessen. Top brand affinities: Gil Ofarim, Stradivarius, Škoda Kodiaq, Keeper (password manager), KLIX (AM).
The average Marstall Ludwigsburg fan in Germany is 41.2 years old, more female, and lives primarily in Baden-Württemberg. The audience is concentrated in Baden-Württemberg, Bayern, Hessen. Top brand affinities include Gil Ofarim, Stradivarius, Škoda Kodiaq, with strongest over-indexing on Gil Ofarim (1.68× the country average). Demographically, the Marstall Ludwigsburg audience skews more female with an average age of 41.2, and over-indexes on personality traits such as Indulgence, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Shopping · Type: POI · Subtype: Shopping mall
Demographics of Marstall Ludwigsburg fans
| Metric | Value |
|---|---|
| Female | 57.5% |
| Male | 42.5% |
| Average age | 41.2 |
| Estimated audience size | 477,731 |
Audience persona
The typical Marstall Ludwigsburg fan in Germany is more female, around 41.2 years old, with strong Indulgence tendencies and a notable affinity for Gil Ofarim.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Baden-Württemberg | 358,299 | 13.73× |
| Bayern | 19,058 | 0.25× |
| Hessen | 14,344 | 0.39× |
| Nordrhein-Westfalen | 11,324 | 0.11× |
| Rheinland-Pfalz | 5,164 | 0.22× |
| Berlin | 3,662 | 0.17× |
| Niedersachsen | 2,895 | 0.06× |
| Hamburg | 2,758 | 0.26× |
| Sachsen | 2,079 | 0.09× |
| Schleswig-Holstein | 1,716 | 0.1× |
| Thüringen | 1,369 | 0.11× |
| Sachsen-Anhalt | 846 | 0.07× |
| Brandenburg | 821 | 0.06× |
| Saarland | 775 | 0.13× |
| Mecklenburg-Vorpommern | 744 | 0.08× |
| Bremen | 726 | 0.18× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Gil Ofarim | 1.68× | Music & Radio |
| Stradivarius | 1.97× | Shopping |
| Škoda Kodiaq | 1.95× | Cars & Mobility |
| Keeper (password manager) | 3.81× | Technology & Electronics |
| KLIX (AM) | 1.63× | Music & Radio |
| Home Delivery | 1.77× | Food & Beverages |
| Corfu (regional unit) | 1.95× | Travel & Leisure |
| Volvo V60 | 2.46× | Cars & Mobility |
| Picnic | 1.91× | Kids & Family |
| The Hunt (2012 film) | 2.22× | Movies & TV |
| Cachorro | 1.64× | Pets & Animals |
| Staycation | 1.72× | Home & Garden |
| Theocracy | 4.55× | Music & Radio |
| Pantsuit | 2.78× | Fashion & Accessoires |
| Zagreb | 1.6× | Travel & Leisure |
| Esra Erol | 2.06× | Movies & TV |
| Jersey (fabric) | 1.8× | Fashion & Accessoires |
| Buddy – The Buddy Holly Story | 1.66× | Music & Radio |
| Gender-neutral language | 1.88× | Politics & Society |
| Throne of Glass | 1.83× | Literature |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Indulgence | JOY | 1.45 |
| Design Affinity | PREMIUM | 1.24 |
| DIY Mentality | THRILL | 1.17 |
| Price Sensitivity | PREMIUM | 1.14 |
| Luxury Orientation | PREMIUM | 1.14 |
| Sustainability | BALANCE | 1.13 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 98.5% |
| China | 0.3% |
| Switzerland | 0.1% |
See Marstall Ludwigsburg audiences in other countries
More Shopping mall audiences in Germany
- Mall of Berlin (4,840,774)
- Outletcity Metzingen (2,919,203)
- Main-Taunus-Zentrum (2,632,549)
- Riem Arcaden (2,372,351)
- Weserpark (2,363,827)
Frequently asked questions
How many fans does Marstall Ludwigsburg have in Germany?
Marstall Ludwigsburg has an estimated audience of 477,731 people in Germany, concentrated in Baden-Württemberg and Bayern.
What is the gender split and age of Marstall Ludwigsburg fans?
57.5% of Marstall Ludwigsburg fans are female, 42.5% are male, with an average age of 41.2 years.
Which brands do Marstall Ludwigsburg fans like most?
Marstall Ludwigsburg fans show strongest brand affinity for Gil Ofarim (1.68×), Stradivarius (1.97×), and Škoda Kodiaq (1.95×) over the country average.
Where do Marstall Ludwigsburg fans live in Germany?
Marstall Ludwigsburg fans in Germany are most concentrated in Baden-Württemberg (reach 358,299), Bayern (reach 19,058), and Hessen (reach 14,344). These three regions account for the largest share of the active audience.
What other brands do Marstall Ludwigsburg fans also like?
Beyond Marstall Ludwigsburg itself, the audience over-indexes on Stradivarius (1.97×), Škoda Kodiaq (1.95×), Keeper (password manager) (3.81×), and KLIX (AM) (1.63×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Marstall Ludwigsburg. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.