Paul Breitner Audience in Germany

Paul Breitner logo

Paul Breitner has an estimated audience of 493,058 people in Germany. 0.0% are female, 100.0% are male, average age 47.8. Top regions: Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities: Metamorphoses, Unique Gifts, Haberler, CAC 40, I-Witness.

The average Paul Breitner fan in Germany is 47.8 years old, more male, and lives primarily in Bayern. The audience is concentrated in Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities include Metamorphoses, Unique Gifts, Haberler, with strongest over-indexing on Metamorphoses (3.97× the country average). Demographically, the Paul Breitner audience skews more male with an average age of 47.8, and over-indexes on personality traits such as Tradition, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Sports · Type: Person · Subtype: Soccer

Demographics of Paul Breitner fans

Demographic split for Paul Breitner audience in Germany
MetricValue
Female0.0%
Male100.0%
Average age47.8
Estimated audience size493,058

Audience persona

The typical Paul Breitner fan in Germany is more male, around 47.8 years old, with strong Tradition tendencies and a notable affinity for Metamorphoses.

Top regions in Germany

Top regions ranked by reach for Paul Breitner in Germany
RegionReachAffinity
Bayern129,3811.63×
Nordrhein-Westfalen116,9081.08×
Baden-Württemberg73,0311.09×
Niedersachsen54,2561.13×
Hessen38,4391.02×
Rheinland-Pfalz30,6801.24×
Sachsen19,9860.83×
Schleswig-Holstein18,8041.06×
Berlin16,9630.77×
Brandenburg12,5690.82×
Thüringen12,3230.98×
Sachsen-Anhalt11,2480.88×
Hamburg8,6700.78×
Mecklenburg-Vorpommern7,6770.82×
Saarland6,6971.11×
Bremen3,2020.76×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Paul Breitner audience
BrandAffinityCategory
Metamorphoses3.97×Literature
Unique Gifts1.61×Shopping
Haberler1.52×News
CAC 401.58×Business & Career
I-Witness11.57×Movies & TV
Stradivarius1.57×Shopping
Israel1.87×Travel & Leisure
Apostrophe4.66×Literature
Birthday Gifts1.57×Kids & Family
Israeli cuisine4.66×Food & Beverages
Corona (band)1.9×Music & Radio
Leverage (TV series)4.56×Movies & TV
Hipster5.36×Politics & Society
Kouros6.02×Arts & Culture
The Perks of Being a Wallflower (film)4.89×Movies & TV
KLIX (AM)1.6×Music & Radio
Stucco1.55×Home & Garden
Cultural studies3.85×Business & Career
Hog Hunting2.7×Sports
Home Delivery1.56×Food & Beverages

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Paul Breitner audience
TraitClusterScore
TraditionCONSERVATISM1.55
Need for SecurityCONSERVATISM1.52
PatriotismCONSERVATISM1.4
DIY MentalityTHRILL1.25
Quality AwarenessPREMIUM1.25
Family OrientationCONSERVATISM1.19

Worldwide distribution

Worldwide audience distribution share by country for Paul Breitner
CountryShare
Germany66.0%
Brazil3.4%
Spain3.4%

See Paul Breitner audiences in other countries

More Soccer audiences in Germany

Frequently asked questions

How many fans does Paul Breitner have in Germany?

Paul Breitner has an estimated audience of 493,058 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.

What is the gender split and age of Paul Breitner fans?

0.0% of Paul Breitner fans are female, 100.0% are male, with an average age of 47.8 years.

Which brands do Paul Breitner fans like most?

Paul Breitner fans show strongest brand affinity for Metamorphoses (3.97×), Unique Gifts (1.61×), and Haberler (1.52×) over the country average.

Where do Paul Breitner fans live in Germany?

Paul Breitner fans in Germany are most concentrated in Bayern (reach 129,381), Nordrhein-Westfalen (reach 116,908), and Baden-Württemberg (reach 73,031). These three regions account for the largest share of the active audience.

What other brands do Paul Breitner fans also like?

Beyond Paul Breitner itself, the audience over-indexes on Unique Gifts (1.61×), Haberler (1.52×), CAC 40 (1.58×), and I-Witness (11.57×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Paul Breitner. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.