Spaghetti Audience in Germany
Spaghetti has an estimated audience of 596,828 people in Germany. 64.7% are female, 35.3% are male, average age 39.4. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Take-out, Cooking oil, Vegetarian cuisine, Cooking show, Dog health.
The average Spaghetti fan in Germany is 39.4 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Take-out, Cooking oil, Vegetarian cuisine, with strongest over-indexing on Take-out (3.58× the country average). Demographically, the Spaghetti audience skews more female with an average age of 39.4, and over-indexes on personality traits such as Indulgence, Healthy Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Food & Beverages · Type: Topic · Subtype: Dish
Demographics of Spaghetti fans
| Metric | Value |
|---|---|
| Female | 64.7% |
| Male | 35.3% |
| Average age | 39.4 |
| Estimated audience size | 596,828 |
Audience persona
The typical Spaghetti fan in Germany is more female, around 39.4 years old, with strong Indulgence tendencies and a notable affinity for Take-out.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 146,709 | 1.12× |
| Bayern | 125,549 | 1.31× |
| Baden-Württemberg | 108,490 | 1.33× |
| Niedersachsen | 62,588 | 1.08× |
| Hessen | 51,839 | 1.14× |
| Rheinland-Pfalz | 37,285 | 1.25× |
| Sachsen | 26,896 | 0.92× |
| Berlin | 24,672 | 0.92× |
| Schleswig-Holstein | 19,209 | 0.9× |
| Brandenburg | 15,055 | 0.81× |
| Hamburg | 12,512 | 0.93× |
| Thüringen | 12,228 | 0.8× |
| Sachsen-Anhalt | 11,376 | 0.74× |
| Saarland | 7,881 | 1.08× |
| Mecklenburg-Vorpommern | 7,740 | 0.68× |
| Bremen | 5,074 | 0.99× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Take-out | 3.58× | Food & Beverages |
| Cooking oil | 8.87× | Food & Beverages |
| Vegetarian cuisine | 1.79× | Food & Beverages |
| Cooking show | 2.62× | Food & Beverages |
| Dog health | 1.91× | Pets & Animals |
| Sunday Brunch | 3.47× | Kids & Family |
| Superman | 1.57× | Movies & TV |
| Local food | 1.74× | Food & Beverages |
| Mediterranean cuisine | 3.06× | Food & Beverages |
| Pasta | 2.29× | Food & Beverages |
| Dog harness | 1.88× | Pets & Animals |
| Italian cuisine | 1.69× | Food & Beverages |
| Diners | 2.18× | Food & Beverages |
| Cat play and toys | 1.93× | Pets & Animals |
| Livemusic | 1.53× | Music & Radio |
| Cookbook | 1.71× | Food & Beverages |
| Mounjaro | 3.1× | Health |
| Road trip | 2.6× | Travel & Leisure |
| Brunch | 2.38× | Food & Beverages |
| Fashion show | 1.8× | Fashion & Accessoires |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Indulgence | JOY | 2.3 |
| Healthy Lifestyle | BALANCE | 1.93 |
| Sustainability | BALANCE | 1.63 |
| Design Affinity | PREMIUM | 1.52 |
| Pet Ownership | JOY | 1.49 |
| LGBTQ+ Identity | OPEN | 1.44 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 15.2% |
| Italy | 10.8% |
| Japan | 4.7% |
See Spaghetti audiences in other countries
More Dish audiences in Germany
Frequently asked questions
How many fans does Spaghetti have in Germany?
Spaghetti has an estimated audience of 596,828 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Spaghetti fans?
64.7% of Spaghetti fans are female, 35.3% are male, with an average age of 39.4 years.
Which brands do Spaghetti fans like most?
Spaghetti fans show strongest brand affinity for Take-out (3.58×), Cooking oil (8.87×), and Vegetarian cuisine (1.79×) over the country average.
Where do Spaghetti fans live in Germany?
Spaghetti fans in Germany are most concentrated in Nordrhein-Westfalen (reach 146,709), Bayern (reach 125,549), and Baden-Württemberg (reach 108,490). These three regions account for the largest share of the active audience.
What other brands do Spaghetti fans also like?
Beyond Spaghetti itself, the audience over-indexes on Cooking oil (8.87×), Vegetarian cuisine (1.79×), Cooking show (2.62×), and Dog health (1.91×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Spaghetti. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.