Surfing Audience in Germany
Surfing has an estimated audience of 1,654,446 people in Germany. 48.6% are female, 51.4% are male, average age 37.6. Top regions: Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities: Travel Adventures, Backcountry skiing, Bicycle touring, Windsurfing, Sprint (running).
The average Surfing fan in Germany is 37.6 years old, balanced, and lives primarily in Bayern. The audience is concentrated in Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities include Travel Adventures, Backcountry skiing, Bicycle touring, with strongest over-indexing on Travel Adventures (1.75× the country average). Demographically, the Surfing audience skews balanced with an average age of 37.6, and over-indexes on personality traits such as Sports Activity, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Sports · Type: Topic · Subtype: Sport
Demographics of Surfing fans
| Metric | Value |
|---|---|
| Female | 48.6% |
| Male | 51.4% |
| Average age | 37.6 |
| Estimated audience size | 1,654,446 |
Audience persona
The typical Surfing fan in Germany is balanced, around 37.6 years old, with strong Sports Activity tendencies and a notable affinity for Travel Adventures.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Bayern | 382,971 | 1.44× |
| Nordrhein-Westfalen | 322,042 | 0.89× |
| Baden-Württemberg | 240,415 | 1.07× |
| Niedersachsen | 167,924 | 1.05× |
| Berlin | 132,301 | 1.79× |
| Hessen | 129,982 | 1.03× |
| Schleswig-Holstein | 79,172 | 1.33× |
| Hamburg | 67,242 | 1.8× |
| Brandenburg | 64,096 | 1.25× |
| Sachsen | 63,255 | 0.78× |
| Rheinland-Pfalz | 57,833 | 0.7× |
| Mecklenburg-Vorpommern | 28,154 | 0.89× |
| Thüringen | 27,624 | 0.66× |
| Sachsen-Anhalt | 18,249 | 0.43× |
| Bremen | 15,158 | 1.07× |
| Saarland | 10,658 | 0.52× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Travel Adventures | 1.75× | Travel & Leisure |
| Backcountry skiing | 2.59× | Sports |
| Bicycle touring | 2.2× | Sports |
| Windsurfing | 2.45× | Sports |
| Sprint (running) | 2.4× | Sports |
| Motorhome | 2.03× | Cars & Mobility |
| Standup paddleboarding | 2.71× | Sports |
| Surfboard | 2.96× | Sports |
| Woolworths | 1.62× | Shopping |
| Financial technology | 1.93× | Business & Career |
| Landscape design | 1.68× | Business & Career |
| Cross-country cycling | 2.31× | Sports |
| Horse & Rider | 1.53× | Pets & Animals |
| Snowboard | 1.58× | Sports |
| Paddleboarding | 2.76× | Sports |
| Boating | 1.66× | Travel & Leisure |
| Outdoor Photographer | 1.57× | Arts & Culture |
| Racing bicycle | 1.76× | Sports |
| Landform | 1.77× | Travel & Leisure |
| Ethical consumerism | 1.7× | Shopping |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sports Activity | POWER | 1.52 |
| Sustainability | BALANCE | 1.39 |
| Patriotism | CONSERVATISM | 1.38 |
| Indulgence | JOY | 1.33 |
| Luxury Orientation | PREMIUM | 1.29 |
| DIY Mentality | THRILL | 1.25 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 19.7% |
| Japan | 6.8% |
| Italy | 4.5% |
See Surfing audiences in other countries
More Sport audiences in Germany
- Soccer (21,821,139)
- American football (15,078,573)
- Basketball (12,761,477)
- Golf (11,418,178)
- Swimming (9,658,593)
Frequently asked questions
How many fans does Surfing have in Germany?
Surfing has an estimated audience of 1,654,446 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.
What is the gender split and age of Surfing fans?
48.6% of Surfing fans are female, 51.4% are male, with an average age of 37.6 years.
Which brands do Surfing fans like most?
Surfing fans show strongest brand affinity for Travel Adventures (1.75×), Backcountry skiing (2.59×), and Bicycle touring (2.2×) over the country average.
Where do Surfing fans live in Germany?
Surfing fans in Germany are most concentrated in Bayern (reach 382,971), Nordrhein-Westfalen (reach 322,042), and Baden-Württemberg (reach 240,415). These three regions account for the largest share of the active audience.
What other brands do Surfing fans also like?
Beyond Surfing itself, the audience over-indexes on Backcountry skiing (2.59×), Bicycle touring (2.2×), Windsurfing (2.45×), and Sprint (running) (2.4×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Surfing. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.