Symbol Audience in Germany
Symbol has an estimated audience of 2,127,806 people in Germany. 63.7% are female, 36.3% are male, average age 37.6. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Boogie-woogie (dance), Catania, Kingdom of Judah, World Extreme Cagefighting, Leprechaun.
The average Symbol fan in Germany is 37.6 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Boogie-woogie (dance), Catania, Kingdom of Judah, with strongest over-indexing on Boogie-woogie (dance) (2.31× the country average). Demographically, the Symbol audience skews more female with an average age of 37.6, and over-indexes on personality traits such as Pet Ownership, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Politics & Society · Type: Topic
Demographics of Symbol fans
| Metric | Value |
|---|---|
| Female | 63.7% |
| Male | 36.3% |
| Average age | 37.6 |
| Estimated audience size | 2,127,806 |
Audience persona
The typical Symbol fan in Germany is more female, around 37.6 years old, with strong Pet Ownership tendencies and a notable affinity for Boogie-woogie (dance).
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 485,548 | 1.04× |
| Bayern | 353,284 | 1.03× |
| Baden-Württemberg | 320,013 | 1.1× |
| Hessen | 230,879 | 1.42× |
| Niedersachsen | 203,545 | 0.99× |
| Berlin | 116,267 | 1.22× |
| Rheinland-Pfalz | 106,821 | 1× |
| Sachsen | 93,566 | 0.9× |
| Schleswig-Holstein | 65,631 | 0.86× |
| Brandenburg | 58,382 | 0.88× |
| Thüringen | 48,453 | 0.89× |
| Hamburg | 46,784 | 0.97× |
| Sachsen-Anhalt | 45,205 | 0.82× |
| Mecklenburg-Vorpommern | 33,023 | 0.81× |
| Bremen | 21,989 | 1.21× |
| Saarland | 21,975 | 0.84× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Boogie-woogie (dance) | 2.31× | Music & Radio |
| Catania | 2.09× | Travel & Leisure |
| Kingdom of Judah | 1.94× | Politics & Society |
| World Extreme Cagefighting | 1.73× | Sports |
| Leprechaun | 1.56× | Literature |
| Cachorros | 1.65× | Pets & Animals |
| IPL Cricket | 1.93× | Sports |
| John Frusciante | 1.55× | Music & Radio |
| Microsoft Exchange Server | 1.8× | Technology & Electronics |
| Zeil | 1.52× | Shopping |
| Nasal cavity | 1.72× | Health |
| Cadena SER | 1.71× | Music & Radio |
| Ribbon cable | 1.61× | Technology & Electronics |
| Alba Iulia | 1.64× | Travel & Leisure |
| Two-Lane Blacktop | 2.62× | Movies & TV |
| Cadzand | 1.71× | Travel & Leisure |
| Isola del Giglio | 1.95× | Travel & Leisure |
| Tierra Cali | 1.74× | Travel & Leisure |
| Cajamar | 1.98× | Business & Career |
| Analog telephone adapter | 1.5× |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Pet Ownership | JOY | 1.7 |
| LGBTQ+ Identity | OPEN | 1.59 |
| Mindfulness | BALANCE | 1.58 |
| Sustainability | BALANCE | 1.3 |
| Extroversion | THRILL | 1.29 |
| Spirituality | BALANCE | 1.21 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 25.7% |
| Italy | 7.2% |
| Spain | 6.5% |
See Symbol audiences in other countries
More Politics & Society audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Symbol have in Germany?
Symbol has an estimated audience of 2,127,806 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Symbol fans?
63.7% of Symbol fans are female, 36.3% are male, with an average age of 37.6 years.
Which brands do Symbol fans like most?
Symbol fans show strongest brand affinity for Boogie-woogie (dance) (2.31×), Catania (2.09×), and Kingdom of Judah (1.94×) over the country average.
Where do Symbol fans live in Germany?
Symbol fans in Germany are most concentrated in Nordrhein-Westfalen (reach 485,548), Bayern (reach 353,284), and Baden-Württemberg (reach 320,013). These three regions account for the largest share of the active audience.
What other brands do Symbol fans also like?
Beyond Symbol itself, the audience over-indexes on Catania (2.09×), Kingdom of Judah (1.94×), World Extreme Cagefighting (1.73×), and Leprechaun (1.56×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Symbol. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.