Rascasse Audience Intelligence

High school Audience in Spain

A data profile of the people who buy, follow and care about High school in Spain — modelled from more than twelve digital signal sources. High school has an estimated audience of 2,029,213 people in Spain.

The average High school fan in Spain is 39.0 years old, more female, and lives primarily in Catalonia.

The audience is concentrated in Catalonia, Andalusia, Community of Madrid.

Top brand affinities include Real Madrid C.F., FC Barcelona, Hobbies and activities, with strongest over-indexing on Real Madrid C.F. (1.95× the country average).

Demographically, the High school audience skews more female with an average age of 39.0, and over-indexes on personality traits such as Spirituality, Luxury Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 17 regions tracked by Rascasse.

The typical High school fan in Spain is more female, around 39.0 years old, with strong Spirituality tendencies and a notable affinity for Real Madrid C.F..

Category: Business & Career · Type: Touchpoint

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the High school profile in Spain.

Audience size
2M
in Spain
Gender
69.4%
30.6% male
Age
39.0
average years
Country rank
#2001
Touchpoint in Spain
Fig. 01

Search interest · 12-month trend

-9%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of High school fans

69.4% are female, 30.6% are male, average age 39.0.

Fig. 02

Gender split

69.4%
Female
30.6%
Male
Demographic split for High school audience in Spain
MetricValue
Female69.4%
Male30.6%
Average age39.0
Estimated audience size2,029,213
Fig. 03

Age distribution

Ø 39.0
average years
Age distribution of the High school audience in Spain
Age bracketShare%
16-1918%
20-2920%
30-3922%
40-4923%
50+17%
Fig. 04

Worldwide distribution

1.1%

of the worldwide High school audience comes from Spain.

Worldwide audience distribution share by country for High school
CountryShare
United States18.1%
Japan10.5%
Brazil5.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Spain average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the High school audience in Spain is strongest.

Fig. 05

Top regions by affinity

High school fans by region: top regions in Spain
#RegionReachAffinity×
01Catalonia~500K1.31×
02Comunidad Valenciana~300K1.13×
03Canary Islands~100K1.11×
04Community of Madrid~400K1.08×
05Balearic Islands~60K1.08×
06Galicia~100K1.05×
07Aragon~60K1.04×
08La Rioja~10K1.03×
09Region of Murcia~70K1.02×
10Basque Autonomous Country~70K0.98×
11Cantabria~20K0.97×
12Principality of Asturias~50K0.96×
13Andalusia~400K0.94×
14Navarre~20K0.93×
15Castile and León~80K0.90×
16Castilla-La Mancha~70K0.89×
17Extremadura~40K0.85×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the High school audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for High school audience
#·InterestCategoryAffinity×
01Middle schoolBusiness & Career5.17×
02Child developmentBusiness & Career3.35×
03Primary educationKids & Family2.77×
04StradivariusShopping2.12×
05Latin popMusic & Radio2.02×
06Real Madrid C.F.Sports1.95×
07ItalyTravel & Leisure1.94×
08idealista.comHome & Garden1.91×
09GirlKids & Family1.88×
10UndergarmentFashion & Accessoires1.87×
11ParentKids & Family1.86×
12Coches.netCars & Mobility1.74×
13CanadaTravel & Leisure1.71×
14La LigaSports1.68×
15Spanish languagePolitics & Society1.58×
16Hobbies and activitiesSports1.57×
17FC BarcelonaSports1.56×
18CultureLiterature1.55×
19BarcelonaTravel & Leisure1.53×
20ScienceBusiness & Career1.53×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the High school audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by High school audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE1.54×
Luxury OrientationPREMIUM1.50×
Career OrientationPOWER1.48×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by High school audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.81×
Sports ActivityPOWER0.99×
Convenience OrientationPREMIUM1.01×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does High school have in Spain?

High school has an estimated audience of 2,029,213 people in Spain, concentrated in Catalonia and Andalusia.

02

What is the gender split and age of High school fans?

69.4% of High school fans are female, 30.6% are male, with an average age of 39.0 years.

03

Which brands do High school fans like most?

High school fans show strongest brand affinity for Real Madrid C.F. (1.95×), FC Barcelona (1.56×), and Hobbies and activities (1.57×) over the country average.

04

Where do High school fans live in Spain?

High school fans in Spain are most concentrated in Catalonia (reach ~500K), Andalusia (reach ~400K), and Community of Madrid (reach ~400K). These three regions account for the largest share of the active audience.

05

What other brands do High school fans also like?

Beyond High school itself, the audience over-indexes on FC Barcelona (1.56×), Hobbies and activities (1.57×), Middle school (5.17×), and La Liga (1.68×) compared to the Spain average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Spain who actively search for High school. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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