A data profile of the people who buy, follow and care about FC Barcelona in United Kingdom — modelled from more than twelve digital signal sources. FC Barcelona has an estimated audience of 8,391,020 people in United Kingdom.
The average FC Barcelona fan in United Kingdom is 37.5 years old, more male, and lives primarily in England.
The audience is concentrated in England, Greater London, North West.
Top brand affinities include FIFA World Cup, Manchester United F.C., FIFA World Cup 2026, with strongest over-indexing on FIFA World Cup (2.6× the country average).
Demographically, the FC Barcelona audience skews more male with an average age of 37.5, and over-indexes on personality traits such as Price Sensitivity, Luxury Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 13 regions tracked by Rascasse.
The typical FC Barcelona fan in United Kingdom is more male, around 37.5 years old, with strong Price Sensitivity tendencies and a notable affinity for FIFA World Cup.
The key figures that characterise the FC Barcelona profile in United Kingdom.
36.6% are female, 63.4% are male, average age 37.5.
| Metric | Value |
|---|---|
| Female | 36.6% |
| Male | 63.4% |
| Average age | 37.5 |
| Estimated audience size | 8,391,020 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 22% | |
| 20-29 | 24% | |
| 30-39 | 19% | |
| 40-49 | 18% | |
| 50+ | 17% |
of the worldwide FC Barcelona audience comes from United Kingdom.
| Country | Share |
|---|---|
| United States | 10.5% |
| Spain | 10.1% |
| Indonesia | 4.7% |
Where the FC Barcelona audience in United Kingdom is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | England | ~6.5M | 1.76× | |
| 02 | North West | ~1.5M | 1.43× | |
| 03 | Greater London | ~1.5M | 1.40× | |
| 04 | East Midlands | ~600K | 1.06× | |
| 05 | East of England | ~800K | 0.98× | |
| 06 | West Midlands | ~300K | 0.90× | |
| 07 | South East | ~1M | 0.87× | |
| 08 | Yorkshire and the Humber | ~600K | 0.84× | |
| 09 | Northern Ireland | ~200K | 0.81× | |
| 10 | Scotland | ~600K | 0.80× | |
| 11 | South West | ~500K | 0.77× | |
| 12 | North East | ~200K | 0.74× | |
| 13 | Wales | ~300K | 0.63× |
The strongest cross-interests of the FC Barcelona audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Paris Saint-Germain | Sports | 3.95× | ||
| 02 | Manchester City F.C. | Sports | 2.98× | ||
| 03 | Arsenal F.C. | Sports | 2.97× | ||
| 04 | Juventus F.C. | Sports | 2.95× | ||
| 05 | FC Bayern Munich | Sports | 2.82× | ||
| 06 | Wembley Stadium | Sports | 2.78× | ||
| 07 | Manchester United F.C. | Sports | 2.63× | ||
| 08 | FIFA World Cup | Sports | 2.60× | ||
| 09 | Real Madrid C.F. | Sports | 2.60× | ||
| 10 | UEFA Europa League | Sports | 2.49× | ||
| 11 | UEFA Champions League | Sports | 2.46× | ||
| 12 | BBC Sport | Sports | 2.32× | ||
| 13 | FIFA World Cup 2026 | Sports | 2.23× | ||
| 14 | Chelsea F.C. | Sports | 2.16× | ||
| 15 | Sky Sport | Sports | 2.12× | ||
| 16 | Premier League | Sports | 1.99× | ||
| 17 | Liverpool F.C. | Sports | 1.83× | ||
| 18 | Hip hop music | Music & Radio | 1.82× | ||
| 19 | Soccer | Sports | 1.77× | ||
| 20 | Team sport | Sports | 1.58× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 1.16× | |
| Luxury Orientation | PREMIUM | 1.10× | |
| Mindfulness | BALANCE | 1.03× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Tradition | CONSERVATISM | 0.71× | |
| Patriotism | CONSERVATISM | 0.76× | |
| Need for Security | CONSERVATISM | 0.78× |
FC Barcelona has an estimated audience of 8,391,020 people in United Kingdom, concentrated in England and Greater London.
36.6% of FC Barcelona fans are female, 63.4% are male, with an average age of 37.5 years.
FC Barcelona fans show strongest brand affinity for FIFA World Cup (2.6×), Manchester United F.C. (2.63×), and FIFA World Cup 2026 (2.23×) over the country average.
FC Barcelona fans in United Kingdom are most concentrated in England (reach ~6.5M), Greater London (reach ~1.5M), and North West (reach ~1.5M). These three regions account for the largest share of the active audience.
Beyond FC Barcelona itself, the audience over-indexes on Manchester United F.C. (2.63×), FIFA World Cup 2026 (2.23×), Manchester City F.C. (2.98×), and Wembley Stadium (2.78×) compared to the United Kingdom average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United Kingdom who actively search for FC Barcelona. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United Kingdom. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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