Meditation Audience in United Kingdom

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Meditation has an estimated audience of 9,215,022 people in United Kingdom. 71.0% are female, 29.0% are male, average age 40.7. Top regions: England, South East, Greater London. Top brand affinities: Personal development, Health & wellness, Quality of life, Self-love, Mindfulness.

The average Meditation fan in United Kingdom is 40.7 years old, more female, and lives primarily in England. The audience is concentrated in England, South East, Greater London. Top brand affinities include Personal development, Health & wellness, Quality of life, with strongest over-indexing on Personal development (1.85× the country average). Demographically, the Meditation audience skews more female with an average age of 40.7, and over-indexes on personality traits such as Mindfulness, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 13 regions tracked by Rascasse.

Category: Health · Type: Topic

Demographics of Meditation fans

Demographic split for Meditation audience in United Kingdom
MetricValue
Female71.0%
Male29.0%
Average age40.7
Estimated audience size9,215,022

Audience persona

The typical Meditation fan in United Kingdom is more female, around 40.7 years old, with strong Mindfulness tendencies and a notable affinity for Personal development.

Top regions in United Kingdom

Top regions ranked by reach for Meditation in United Kingdom
RegionReachAffinity
England6,911,2670.97×
South East1,224,3920.99×
Greater London1,137,3130.95×
North West1,122,0301.14×
Scotland915,1471.1×
East of England831,4240.99×
South West772,0281.02×
East Midlands653,0521.01×
Wales600,4361.14×
Yorkshire and the Humber459,4440.62×
Northern Ireland340,3891.2×
North East265,4240.74×
West Midlands240,4400.61×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Meditation audience
BrandAffinityCategory
Personal development1.85×Business & Career
Health & wellness1.61×Health
Quality of life1.52×Health
Self-love2.16×Health
Mindfulness2.36×Health
Newcast1.58×Business & Career
Yoga1.65×Sports
Self-awareness1.97×Health
Mounjaro1.55×Health
Men's Fitness1.58×Sports
Self-help1.97×Health
Spirituality1.75×Health
Self-esteem1.73×Health
Natural skin care1.62×Beauty & Wellness
Modern art1.51×Arts & Culture
Vegetarian cuisine1.63×Food & Beverages
Art exhibition1.59×Arts & Culture
Anti-aging cream1.59×Beauty & Wellness
Climate1.51×Politics & Society
Healthy habits1.55×Health

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Meditation audience
TraitClusterScore
MindfulnessBALANCE1.77
SustainabilityBALANCE1.5
IndulgenceJOY1.29
Design AffinityPREMIUM1.29
Luxury OrientationPREMIUM1.24
IndividualismJOY1.18

Worldwide distribution

Worldwide audience distribution share by country for Meditation
CountryShare
United States19.5%
Japan5.2%
Italy4.3%

See Meditation audiences in other countries

More Health audiences in United Kingdom

Frequently asked questions

How many fans does Meditation have in United Kingdom?

Meditation has an estimated audience of 9,215,022 people in United Kingdom, concentrated in England and South East.

What is the gender split and age of Meditation fans?

71.0% of Meditation fans are female, 29.0% are male, with an average age of 40.7 years.

Which brands do Meditation fans like most?

Meditation fans show strongest brand affinity for Personal development (1.85×), Health & wellness (1.61×), and Quality of life (1.52×) over the country average.

Where do Meditation fans live in United Kingdom?

Meditation fans in United Kingdom are most concentrated in England (reach 6,911,267), South East (reach 1,224,392), and Greater London (reach 1,137,313). These three regions account for the largest share of the active audience.

What other brands do Meditation fans also like?

Beyond Meditation itself, the audience over-indexes on Health & wellness (1.61×), Quality of life (1.52×), Self-love (2.16×), and Mindfulness (2.36×) compared to the United Kingdom average.

How to read this data

Audience size is the estimated number of people in United Kingdom who actively search for Meditation. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United Kingdom. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.