A data profile of the people who buy, follow and care about Toddler in India — modelled from more than twelve digital signal sources. Toddler has an estimated audience of 4,603,294 people in India.
Toddler has an estimated audience of 4,603,294 people in India. 64.7% are female, 35.3% are male, average age 31.6. Top brand affinities: Nutrient, Do it yourself (DIY), Skirt, True Detective, Cash on delivery.
Top brand affinities include Nutrient, Do it yourself (DIY), Skirt, with strongest over-indexing on Nutrient (2.22× the country average).
Demographically, the Toddler audience skews more female with an average age of 31.6, and over-indexes on personality traits such as Luxury Orientation, Early Adopter Mentality.
The typical Toddler fan in India is more female, around 31.6 years old, with strong Luxury Orientation tendencies and a notable affinity for Nutrient.
The key figures that characterise the Toddler profile in India.
64.7% are female, 35.3% are male, average age 31.6.
| Metric | Value |
|---|---|
| Female | 64.7% |
| Male | 35.3% |
| Average age | 31.6 |
| Estimated audience size | 4,603,294 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 29% | |
| 20-29 | 38% | |
| 30-39 | 18% | |
| 40-49 | 10% | |
| 50+ | 6% |
of the worldwide Toddler audience comes from India.
| Country | Share |
|---|---|
| United States | 23.4% |
| Japan | 12.5% |
| Germany | 5.9% |
The strongest cross-interests of the Toddler audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Pampers | Kids & Family | 4.48× | ||
| 02 | Mother's Day | Kids & Family | 3.06× | ||
| 03 | Anti-aging cream | Beauty & Wellness | 2.77× | ||
| 04 | Pajamas | Fashion & Accessoires | 2.65× | ||
| 05 | Skirt | Fashion & Accessoires | 2.36× | ||
| 06 | Fashion show | Fashion & Accessoires | 2.30× | ||
| 07 | True Detective | Movies & TV | 2.26× | ||
| 08 | Nutrient | Food & Beverages | 2.22× | ||
| 09 | Weaving | Fashion & Accessoires | 2.21× | ||
| 10 | Child care | Kids & Family | 2.09× | ||
| 11 | Moisturizer | Home & Garden | 2.04× | ||
| 12 | Business class | Travel & Leisure | 2.01× | ||
| 13 | Embroidery | Home & Garden | 1.99× | ||
| 14 | Party dress | Fashion & Accessoires | 1.80× | ||
| 15 | Handmade jewelry | Fashion & Accessoires | 1.80× | ||
| 16 | Do it yourself (DIY) | Home & Garden | 1.78× | ||
| 17 | Earring | Fashion & Accessoires | 1.78× | ||
| 18 | Cash on delivery | Business & Career | 1.76× | ||
| 19 | Engagement ring | Fashion & Accessoires | 1.76× | ||
| 20 | NDTV | Movies & TV | 1.75× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 1.69× | |
| Early Adopter Mentality | POWER | 1.50× | |
| Design Affinity | PREMIUM | 1.48× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 0.59× | |
| Social Media Usage | JOY | 0.71× | |
| Spirituality | BALANCE | 0.81× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in India who actively search for Toddler. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across India. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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