A data profile of the people who buy, follow and care about Cheese in Norway — modelled from more than twelve digital signal sources. Cheese has an estimated audience of 561,089 people in Norway.
Cheese has an estimated audience of 561,089 people in Norway. 66.4% are female, 33.6% are male, average age 44.6. Top brand affinities: IKEA, Ice cream, Dinner, Recipes, Vegetable.
Top brand affinities include IKEA, Ice cream, Dinner, with strongest over-indexing on IKEA (1.51× the country average).
Demographically, the Cheese audience skews more female with an average age of 44.6, and over-indexes on personality traits such as Travelling, Early Adopter Mentality.
The typical Cheese fan in Norway is more female, around 44.6 years old, with strong Travelling tendencies and a notable affinity for IKEA.
The key figures that characterise the Cheese profile in Norway.
66.4% are female, 33.6% are male, average age 44.6.
| Metric | Value |
|---|---|
| Female | 66.4% |
| Male | 33.6% |
| Average age | 44.6 |
| Estimated audience size | 561,089 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 11% | |
| 20-29 | 15% | |
| 30-39 | 17% | |
| 40-49 | 21% | |
| 50+ | 36% |
of the worldwide Cheese audience comes from Norway.
| Country | Share |
|---|---|
| United States | 22.8% |
| Italy | 6.1% |
| Japan | 4.5% |
The strongest cross-interests of the Cheese audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Pasta | Food & Beverages | 3.24× | ||
| 02 | Ice cream | Food & Beverages | 3.06× | ||
| 03 | Candy | Food & Beverages | 2.68× | ||
| 04 | Vegetable | Food & Beverages | 2.27× | ||
| 05 | Meat | Food & Beverages | 2.02× | ||
| 06 | Fruit | Food & Beverages | 2.02× | ||
| 07 | Dinner | Food & Beverages | 2.00× | ||
| 08 | Cake | Food & Beverages | 1.99× | ||
| 09 | Lunch | Food & Beverages | 1.97× | ||
| 10 | Desserts | Food & Beverages | 1.85× | ||
| 11 | Bedroom | Home & Garden | 1.75× | ||
| 12 | Barbecue | Food & Beverages | 1.70× | ||
| 13 | Eating | Food & Beverages | 1.69× | ||
| 14 | Coffee | Food & Beverages | 1.67× | ||
| 15 | Veganism | Food & Beverages | 1.65× | ||
| 16 | Gift | Shopping | 1.55× | ||
| 17 | Telenor | Technology & Electronics | 1.53× | ||
| 18 | IKEA | Home & Garden | 1.51× | ||
| 19 | Recipes | Food & Beverages | 1.51× | ||
| 20 | Bathroom | Home & Garden | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Travelling | THRILL | 1.12× | |
| Early Adopter Mentality | POWER | 0.86× | |
| Social Media Usage | JOY | 0.71× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 0.69× | |
| Social Media Usage | JOY | 0.71× | |
| Early Adopter Mentality | POWER | 0.86× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Norway who actively search for Cheese. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Norway. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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