A data profile of the people who buy, follow and care about Dog breed in Poland — modelled from more than twelve digital signal sources. Dog breed has an estimated audience of 2,627,257 people in Poland.
Dog breed has an estimated audience of 2,627,257 people in Poland. 69.2% are female, 30.8% are male, average age 38.1. Top brand affinities: Dogs, Rossmann, PUDELEK, Flower, Deichmann.
Top brand affinities include Dogs, Rossmann, PUDELEK, with strongest over-indexing on Dogs (1.76× the country average).
Demographically, the Dog breed audience skews more female with an average age of 38.1, and over-indexes on personality traits such as Pet Ownership, Extroversion.
The typical Dog breed fan in Poland is more female, around 38.1 years old, with strong Pet Ownership tendencies and a notable affinity for Dogs.
The key figures that characterise the Dog breed profile in Poland.
69.2% are female, 30.8% are male, average age 38.1.
| Metric | Value |
|---|---|
| Female | 69.2% |
| Male | 30.8% |
| Average age | 38.1 |
| Estimated audience size | 2,627,257 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 21% | |
| 20-29 | 22% | |
| 30-39 | 20% | |
| 40-49 | 19% | |
| 50+ | 18% |
of the worldwide Dog breed audience comes from Poland.
| Country | Share |
|---|---|
| United States | 28.4% |
| Japan | 9.4% |
| United Kingdom | 6.0% |
The strongest cross-interests of the Dog breed audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Canva | Technology & Electronics | 2.81× | ||
| 02 | Border Collie | Pets & Animals | 2.22× | ||
| 03 | Rossmann | Shopping | 2.18× | ||
| 04 | Shih Tzu | Pets & Animals | 2.17× | ||
| 05 | Deichmann | Shopping | 2.12× | ||
| 06 | Labrador Retriever | Pets & Animals | 2.04× | ||
| 07 | Golden Retriever | Pets & Animals | 2.03× | ||
| 08 | Cane Corso | Food & Beverages | 2.03× | ||
| 09 | Yorkshire Terrier | Pets & Animals | 2.02× | ||
| 10 | Bonprix | Shopping | 1.94× | ||
| 11 | Viral video | Internet & Social Media | 1.91× | ||
| 12 | Love & Sex | Kids & Family | 1.88× | ||
| 13 | Pet store | Pets & Animals | 1.87× | ||
| 14 | otoMoto.pl | Cars & Mobility | 1.86× | ||
| 15 | Pet food | Pets & Animals | 1.82× | ||
| 16 | PUDELEK | News | 1.80× | ||
| 17 | Manga | Literature | 1.77× | ||
| 18 | Dogs | Pets & Animals | 1.76× | ||
| 19 | Flower | Home & Garden | 1.57× | ||
| 20 | Veterinary medicine | Business & Career | 1.57× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 1.59× | |
| Extroversion | THRILL | 1.27× | |
| Spirituality | BALANCE | 1.23× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Creativity | OPEN | 0.85× | |
| Social Media Usage | JOY | 0.95× | |
| Quality Awareness | PREMIUM | 0.96× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Poland who actively search for Dog breed. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Poland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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