A data profile of the people who buy, follow and care about Tree in Poland — modelled from more than twelve digital signal sources. Tree has an estimated audience of 2,539,269 people in Poland.
Tree has an estimated audience of 2,539,269 people in Poland. 66.8% are female, 33.2% are male, average age 38.9. Top brand affinities: Gazeta Wyborcza, Travel website, Flower, Radio ZET, Weather.
Top brand affinities include Gazeta Wyborcza, Travel website, Flower, with strongest over-indexing on Gazeta Wyborcza (1.55× the country average).
Demographically, the Tree audience skews more female with an average age of 38.9, and over-indexes on personality traits such as Spirituality, DIY Mentality.
The typical Tree fan in Poland is more female, around 38.9 years old, with strong Spirituality tendencies and a notable affinity for Gazeta Wyborcza.
The key figures that characterise the Tree profile in Poland.
66.8% are female, 33.2% are male, average age 38.9.
| Metric | Value |
|---|---|
| Female | 66.8% |
| Male | 33.2% |
| Average age | 38.9 |
| Estimated audience size | 2,539,269 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 16% | |
| 20-29 | 24% | |
| 30-39 | 22% | |
| 40-49 | 19% | |
| 50+ | 18% |
of the worldwide Tree audience comes from Poland.
| Country | Share |
|---|---|
| United States | 24.1% |
| United Kingdom | 6.5% |
| Italy | 4.6% |
The strongest cross-interests of the Tree audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Travel website | Travel & Leisure | 2.40× | ||
| 02 | GAZ | Cars & Mobility | 1.92× | ||
| 03 | Hardware store | Home & Garden | 1.87× | ||
| 04 | Demi Moore | Movies & TV | 1.81× | ||
| 05 | Microsoft Surface | Technology & Electronics | 1.80× | ||
| 06 | Weather | Home & Garden | 1.79× | ||
| 07 | Viral video | Internet & Social Media | 1.73× | ||
| 08 | Hollywood | Travel & Leisure | 1.71× | ||
| 09 | Garden furniture | Home & Garden | 1.69× | ||
| 10 | Conference and resort hotels | Travel & Leisure | 1.66× | ||
| 11 | Chinese cuisine | Food & Beverages | 1.62× | ||
| 12 | Greenhouse | Home & Garden | 1.61× | ||
| 13 | Flower | Home & Garden | 1.57× | ||
| 14 | Musical film | Movies & TV | 1.56× | ||
| 15 | Gazeta Wyborcza | News | 1.55× | ||
| 16 | Radio ZET | Music & Radio | 1.55× | ||
| 17 | Innovation | Business & Career | 1.55× | ||
| 18 | TripAdvisor | Travel & Leisure | 1.54× | ||
| 19 | Self-defense | Sports | 1.53× | ||
| 20 | Contemporary R&B | Music & Radio | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Spirituality | BALANCE | 1.38× | |
| DIY Mentality | THRILL | 1.32× | |
| Travelling | THRILL | 1.27× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.88× | |
| Price Sensitivity | PREMIUM | 0.95× | |
| Mindfulness | BALANCE | 0.96× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Poland who actively search for Tree. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Poland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.