Rascasse Audience Intelligence

11Alive Audience in United States

A data profile of the people who buy, follow and care about 11Alive in United States — modelled from more than twelve digital signal sources. 11Alive has an estimated audience of 4,037,208 people in United States.

#77among TV Channel in United States#890in Movies & TV

The average 11Alive fan in United States is 47.5 years old, more female, and lives primarily in Georgia.

The audience is concentrated in Georgia, California, Florida.

Top brand affinities include Atlanta Braves, Nonprofit organization, Tradition, with strongest over-indexing on Atlanta Braves (4.88× the country average).

Demographically, the 11Alive audience skews more female with an average age of 47.5, and over-indexes on personality traits such as Family Orientation, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical 11Alive fan in United States is more female, around 47.5 years old, with strong Family Orientation tendencies and a notable affinity for Atlanta Braves.

Category: Movies & TV · Type: TV Channel

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the 11Alive profile in United States.

Audience size
4M
in United States
Gender
67.1%♀
32.9% male
Age
47.5
average years
Country rank
#7991
TV Channel in United States
Fig. 01

Search interest · 12-month trend

-4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Audience demographics of 11Alive

67.1% are female, 32.9% are male, average age 47.5.

Fig. 02

Gender split

67.1%
Female
32.9%
Male
Demographic split for 11Alive audience in United States
MetricValue
Female67.1%
Male32.9%
Average age47.5
Estimated audience size4,037,208
Fig. 03

Age distribution

Ø 47.5
average years
Age distribution of the 11Alive audience in United States
Age bracketShare%
16-196%
20-2911%
30-3916%
40-4925%
50+42%
Fig. 04

Worldwide distribution

98.7%

of the worldwide 11Alive audience comes from United States.

Worldwide audience distribution share by country for 11Alive
CountryShare
United States98.7%
India0.5%
China0.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the 11Alive audience in United States is strongest.

Fig. 05

Top regions by affinity

11Alive fans by region: top regions in United States
#RegionReachAffinity×
01Georgia~3M41.36×
02North Dakota~8K0.94×
03South Dakota~8K0.88×
04Alaska~8K0.87×
05Vermont~6K0.87×
06Alabama~50K0.84×
07Rhode Island~10K0.84×
08Montana~9K0.84×
09Delaware~9K0.84×
10Idaho~20K0.83×
11New Mexico~20K0.83×
12Nebraska~20K0.83×
13Hawaii~10K0.83×
14New Hampshire~10K0.81×
15Arkansas~30K0.80×
16Kansas~30K0.80×
17Maine~10K0.80×
18Utah~30K0.79×
19West Virginia~10K0.79×
20Iowa~30K0.78×
21Oregon~40K0.77×
22Oklahoma~30K0.77×
23Wisconsin~50K0.76×
24Nevada~30K0.75×
25Washington, District of Columbia~9K0.73×
26Mississippi~20K0.72×
27Minnesota~40K0.69×
28Connecticut~30K0.69×
29Louisiana~30K0.67×
30Missouri~40K0.66×
31Arizona~50K0.65×
32South Carolina~40K0.63×
33Kentucky~30K0.62×
34Colorado~40K0.61×
35Washington~50K0.59×
36Tennessee~50K0.57×
37Massachusetts~50K0.57×
38Indiana~40K0.55×
39Maryland~40K0.51×
40New Jersey~50K0.46×
41North Carolina~60K0.45×
42Michigan~50K0.45×
43Florida~100K0.43×
44Illinois~60K0.43×
45Virginia~40K0.43×
46Ohio~50K0.42×
47Pennsylvania~60K0.41×
48New York~70K0.31×
49Texas~100K0.30×
50California~100K0.28×
Fig. 06

Affinity by region

Affinity by region — 11Alive, United States
0.28×1.00×41.36×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the 11Alive audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for 11Alive audience
#·InterestCategoryAffinity×
01Atlanta BravesSports4.88×
02HypermarketShopping2.53×
03Masters TournamentSports2.32×
04Microwave ovenHome & Garden2.26×
05Charitable organizationPolitics & Society2.23×
06FedExBusiness & Career2.18×
07Life insuranceBusiness & Career2.13×
08PharmacyBusiness & Career2.08×
09Online newspaperNews1.95×
10TraditionPolitics & Society1.94×
11Nonprofit organizationPolitics & Society1.88×
12Hardware storeHome & Garden1.86×
13Discount storesShopping1.82×
14TMZInternet & Social Media1.77×
15Cancer awarenessHealth1.69×
16TV talkshowsMovies & TV1.65×
17SupermarketShopping1.58×
18American AirlinesTravel & Leisure1.55×
19Mortgage loansBusiness & Career1.52×
20Shopping mallsShopping1.50×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the 11Alive audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by 11Alive audience · What stands out
TraitClusterDeviationScore
Family OrientationCONSERVATISM2.80×
Community OrientationOPEN2.23×
TraditionCONSERVATISM1.94×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by 11Alive audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.72×
Early Adopter MentalityPOWER0.77×
ExtroversionTHRILL0.78×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does 11Alive have in United States?

11Alive has an estimated audience of 4,037,208 people in United States, concentrated in Georgia and California.

02

What is the gender split and age of 11Alive fans?

67.1% of 11Alive fans are female, 32.9% are male, with an average age of 47.5 years.

03

Which brands do 11Alive fans like most?

11Alive fans show strongest brand affinity for Atlanta Braves (4.88×), Nonprofit organization (1.88×), and Tradition (1.94×) over the country average.

04

Where do 11Alive fans live in United States?

11Alive fans in United States are most concentrated in Georgia (reach ~3M), California (reach ~100K), and Florida (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do 11Alive fans also like?

Beyond 11Alive itself, the audience over-indexes on Nonprofit organization (1.88×), Tradition (1.94×), FedEx (2.18×), and American Airlines (1.55×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for 11Alive. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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