Agribusiness Audience in United States

Agribusiness logo

Agribusiness has an estimated audience of 8,146,307 people in United States. 31.4% are female, 68.6% are male, average age 40.4. Top regions: Texas, California, Florida. Top brand affinities: Tech News, Historic site, Vocal harmony, Emperor Entertainment Group, Governor of Michigan.

The average Agribusiness fan in United States is 40.4 years old, more male, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Tech News, Historic site, Vocal harmony, with strongest over-indexing on Tech News (141.03× the country average). Demographically, the Agribusiness audience skews more male with an average age of 40.4, and over-indexes on personality traits such as DIY Mentality, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Politics & Society · Type: Topic

Demographics of Agribusiness fans

Demographic split for Agribusiness audience in United States
MetricValue
Female31.4%
Male68.6%
Average age40.4
Estimated audience size8,146,307

Audience persona

The typical Agribusiness fan in United States is more male, around 40.4 years old, with strong DIY Mentality tendencies and a notable affinity for Tech News.

Top regions in United States

Top regions ranked by reach for Agribusiness in United States
RegionReachAffinity
Texas1,143,8271.63×
California776,5810.87×
Florida669,7881.21×
New York354,1280.78×
Georgia335,0771.34×
Illinois296,2611.09×
North Carolina256,3391.05×
Virginia240,7131.21×
Pennsylvania212,1570.77×
Arizona191,6631.15×
Michigan181,4450.85×
Washington174,4671.07×
Ohio171,6560.68×
Indiana168,5081.13×
South Carolina168,1051.37×
Tennessee163,0461×
Maryland144,3811.03×
Missouri129,2500.98×
Alabama127,2611.12×
Minnesota124,8041.07×
Louisiana124,1451.18×
New Jersey120,8740.58×
Massachusetts114,7780.72×
Colorado114,3910.89×
Wisconsin106,3100.87×
Kentucky95,9610.94×
Oklahoma94,4351.04×
Iowa85,0821.27×
Mississippi82,1851.22×
Kansas77,4931.21×
Oregon75,4830.81×
Nebraska74,7551.83×
Utah58,9940.81×
Arkansas54,1700.81×
West Virginia46,6911.23×
Connecticut46,4300.57×
Nevada43,1900.55×
Idaho39,0740.96×
Washington, District of Columbia36,4061.49×
Hawaii34,1090.97×
North Dakota28,0571.68×
New Mexico26,3500.64×
South Dakota20,6721.1×
Delaware19,2330.86×
Alaska17,4731×
Maine16,8230.58×
New Hampshire15,0280.47×
Vermont14,2731×
Wyoming14,1641.17×
Montana13,9620.62×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Agribusiness audience
BrandAffinityCategory
Tech News141.03×Technology & Electronics
Historic site49.67×Arts & Culture
Vocal harmony8.35×Music & Radio
Emperor Entertainment Group17.39×Business & Career
Governor of Michigan10.27×Politics & Society
Combat sport2.09×Sports
Hipster11.21×Politics & Society
Nebraska Cornhuskers football4.02×Sports
Hibachi8.6×Food & Beverages
Natural rubber2.25×Cars & Mobility
Bank account2.58×Business & Career
Grinch3.87×Movies & TV
Minnesota1.62×Travel & Leisure
Fairy godmother6.79×Literature
Mathcore6.55×Music & Radio
N1 road (South Africa)3.32×Travel & Leisure
Cherish (group)8.64×Music & Radio
Electrolyte3.66×Health
El Paso County, Colorado9.77×Travel & Leisure
Google Home4.77×Technology & Electronics

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Agribusiness audience
TraitClusterScore
DIY MentalityTHRILL1.85
PatriotismCONSERVATISM1.85
Sports ActivityPOWER1.45
SustainabilityBALANCE1.42
Design AffinityPREMIUM1.42
Career OrientationPOWER1.39

Worldwide distribution

Worldwide audience distribution share by country for Agribusiness
CountryShare
Brazil21.2%
United States10.8%
Italy4.9%

See Agribusiness audiences in other countries

More Politics & Society audiences in United States

Frequently asked questions

How many fans does Agribusiness have in United States?

Agribusiness has an estimated audience of 8,146,307 people in United States, concentrated in Texas and California.

What is the gender split and age of Agribusiness fans?

31.4% of Agribusiness fans are female, 68.6% are male, with an average age of 40.4 years.

Which brands do Agribusiness fans like most?

Agribusiness fans show strongest brand affinity for Tech News (141.03×), Historic site (49.67×), and Vocal harmony (8.35×) over the country average.

Where do Agribusiness fans live in United States?

Agribusiness fans in United States are most concentrated in Texas (reach 1,143,827), California (reach 776,581), and Florida (reach 669,788). These three regions account for the largest share of the active audience.

What other brands do Agribusiness fans also like?

Beyond Agribusiness itself, the audience over-indexes on Historic site (49.67×), Vocal harmony (8.35×), Emperor Entertainment Group (17.39×), and Governor of Michigan (10.27×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Agribusiness. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.