Bangor Daily News Audience in United States
Bangor Daily News has an estimated audience of 821,886 people in United States. 61.0% are female, 39.0% are male, average age 43.4. Top regions: Maine, Florida, Massachusetts. Top brand affinities: Alaska, Elsword, Product design, Pillow, Pro-Ject.
The average Bangor Daily News fan in United States is 43.4 years old, more female, and lives primarily in Maine. The audience is concentrated in Maine, Florida, Massachusetts. Top brand affinities include Alaska, Elsword, Product design, with strongest over-indexing on Alaska (5.49× the country average). Demographically, the Bangor Daily News audience skews more female with an average age of 43.4, and over-indexes on personality traits such as Risk Appetite, DIY Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: News · Type: Website / Newspaper / Magazine · Subtype: Newspaper
Demographics of Bangor Daily News fans
| Metric | Value |
|---|---|
| Female | 61.0% |
| Male | 39.0% |
| Average age | 43.4 |
| Estimated audience size | 821,886 |
Audience persona
The typical Bangor Daily News fan in United States is more female, around 43.4 years old, with strong Risk Appetite tendencies and a notable affinity for Alaska.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Maine | 140,601 | 47.76× |
| Florida | 9,430 | 0.17× |
| Massachusetts | 6,471 | 0.4× |
| North Carolina | 3,119 | 0.13× |
| New York | 2,824 | 0.06× |
| New Hampshire | 2,254 | 0.7× |
| Texas | 1,370 | 0.02× |
| Virginia | 1,357 | 0.07× |
| Connecticut | 1,278 | 0.16× |
| Pennsylvania | 1,011 | 0.04× |
| California | 815 | 0.01× |
| Georgia | 808 | 0.03× |
| Arizona | 801 | 0.05× |
| South Carolina | 777 | 0.06× |
| Tennessee | 564 | 0.03× |
| New Jersey | 539 | 0.03× |
| Maryland | 480 | 0.03× |
| Ohio | 454 | 0.02× |
| Indiana | 427 | 0.03× |
| Michigan | 381 | 0.02× |
| Colorado | 362 | 0.03× |
| Vermont | 344 | 0.24× |
| Washington | 333 | 0.02× |
| Alabama | 308 | 0.03× |
| Rhode Island | 307 | 0.12× |
| Iowa | 286 | 0.04× |
| Alaska | 278 | 0.16× |
| Illinois | 253 | 0.01× |
| Oklahoma | 247 | 0.03× |
| Kansas | 244 | 0.04× |
| Washington, District of Columbia | 208 | 0.08× |
| Wisconsin | 199 | 0.02× |
| Minnesota | 195 | 0.02× |
| Kentucky | 152 | 0.01× |
| Oregon | 148 | 0.02× |
| Missouri | 146 | 0.01× |
| Hawaii | 130 | 0.04× |
| West Virginia | 125 | 0.03× |
| New Mexico | 108 | 0.03× |
| South Dakota | 93 | 0.05× |
| Nevada | 90 | 0.01× |
| Arkansas | 90 | 0.01× |
| Idaho | 89 | 0.02× |
| Mississippi | 83 | 0.01× |
| Louisiana | 81 | 0.01× |
| Nebraska | 77 | 0.02× |
| Delaware | 66 | 0.03× |
| Montana | 65 | 0.03× |
| Utah | 46 | 0.01× |
| Wyoming | 40 | 0.03× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Alaska | 5.49× | Travel & Leisure |
| Elsword | 20× | Games |
| Product design | 1.87× | Business & Career |
| Pillow | 1.75× | Home & Garden |
| Pro-Ject | 2.75× | Music & Radio |
| Home staging | 2.42× | Home & Garden |
| Wikia | 1.54× | Internet & Social Media |
| Urban horticulture | 1.56× | Home & Garden |
| Easy Home Meals | 16.48× | Food & Beverages |
| Fairy godmother | 2.83× | Literature |
| HydraFacial | 3.05× | Beauty & Wellness |
| Hipster | 3.39× | Politics & Society |
| Keith Stanfield | 2.26× | Movies & TV |
| Governor of Michigan | 2.47× | Politics & Society |
| Consequence (rapper) | 2.03× | Music & Radio |
| Corona (band) | 1.76× | Music & Radio |
| Goop | 1.59× | Internet & Social Media |
| Keeper (password manager) | 1.84× | Technology & Electronics |
| Molly Hatchet | 3.75× | Music & Radio |
| Hayward, California | 2.93× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Risk Appetite | THRILL | 1.4 |
| DIY Mentality | THRILL | 1.32 |
| Sustainability | BALANCE | 1.31 |
| Family Orientation | CONSERVATISM | 1.2 |
| Need for Security | CONSERVATISM | 1.18 |
| Urban Lifestyle | OPEN | 1.17 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 97.6% |
| China | 0.5% |
| Ireland | 0.1% |
See Bangor Daily News audiences in other countries
More Newspaper audiences in United States
- Daily Mail (29,908,619)
- USA Today (29,601,747)
- The New York Times (22,809,718)
- New York Post (21,865,356)
- The Washington Post (18,987,096)
Frequently asked questions
How many fans does Bangor Daily News have in United States?
Bangor Daily News has an estimated audience of 821,886 people in United States, concentrated in Maine and Florida.
What is the gender split and age of Bangor Daily News fans?
61.0% of Bangor Daily News fans are female, 39.0% are male, with an average age of 43.4 years.
Which brands do Bangor Daily News fans like most?
Bangor Daily News fans show strongest brand affinity for Alaska (5.49×), Elsword (20×), and Product design (1.87×) over the country average.
Where do Bangor Daily News fans live in United States?
Bangor Daily News fans in United States are most concentrated in Maine (reach 140,601), Florida (reach 9,430), and Massachusetts (reach 6,471). These three regions account for the largest share of the active audience.
What other brands do Bangor Daily News fans also like?
Beyond Bangor Daily News itself, the audience over-indexes on Elsword (20×), Product design (1.87×), Pillow (1.75×), and Pro-Ject (2.75×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Bangor Daily News. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.