Bohemia Audience in United States

Bohemia has an estimated audience of 4,991,793 people in United States. 80.0% are female, 20.0% are male, average age 36.1. Top regions: California, Texas, New York. Top brand affinities: Autism Awareness, Diabetes mellitus awareness, Microblogging, Singer-songwriter, Hair Extensions.

The average Bohemia fan in United States is 36.1 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Autism Awareness, Diabetes mellitus awareness, Microblogging, with strongest over-indexing on Autism Awareness (19.03× the country average). Demographically, the Bohemia audience skews more female with an average age of 36.1, and over-indexes on personality traits such as Tradition, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: Region

Demographics of Bohemia fans

Demographic split for Bohemia audience in United States
MetricValue
Female80.0%
Male20.0%
Average age36.1
Estimated audience size4,991,793

Audience persona

The typical Bohemia fan in United States is more female, around 36.1 years old, with strong Tradition tendencies and a notable affinity for Autism Awareness.

Top regions in United States

Top regions ranked by reach for Bohemia in United States
RegionReachAffinity
California552,6421.01×
Texas412,2660.96×
New York407,3251.46×
Florida364,3571.08×
Illinois200,5341.21×
North Carolina156,6821.04×
Georgia155,4121.01×
Pennsylvania153,2820.91×
Ohio132,8580.86×
Michigan126,9080.97×
Washington121,8291.22×
Virginia119,3680.98×
New Jersey115,9230.91×
Massachusetts105,1871.07×
Wisconsin97,7321.3×
Arizona94,0930.92×
Minnesota91,6641.28×
Tennessee91,4890.91×
South Carolina87,0111.16×
Colorado83,0811.06×
Maryland78,9150.92×
Missouri78,5030.98×
Indiana78,0040.86×
Oregon71,1091.24×
Alabama68,9560.99×
Utah57,5941.29×
Oklahoma55,8531.01×
Louisiana52,7930.82×
Kentucky48,9870.78×
Connecticut47,9670.96×
Iowa43,0571.05×
Kansas41,4481.05×
Nevada38,9370.81×
Arkansas35,6900.87×
Mississippi32,6490.79×
Nebraska27,8621.11×
Idaho23,2820.93×
New Mexico19,7080.79×
New Hampshire19,5300.99×
Hawaii19,1070.89×
Maine17,7060.99×
West Virginia16,8000.72×
Washington, District of Columbia16,4701.1×
Montana13,7510.99×
Rhode Island13,6410.86×
South Dakota11,7451.02×
North Dakota11,6921.14×
Delaware10,8430.79×
Alaska10,6331×
Vermont9,9871.14×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Bohemia audience
BrandAffinityCategory
Autism Awareness19.03×Health
Diabetes mellitus awareness12.48×Health
Microblogging12.67×Technology & Electronics
Singer-songwriter5.51×Music & Radio
Hair Extensions6.79×Beauty & Wellness
Income tax13.19×Business & Career
Rick and Morty7.25×Movies & TV
Dungeons & Dragons9.77×Games
Superman2.27×Movies & TV
Toyota Supra11.38×Cars & Mobility
Folk music5.55×Music & Radio
Charles, Prince of Wales18.87×Politics & Society
Moto Guzzi17.87×Cars & Mobility
Cyberpunk 207712.31×Games
Anime and manga fandom3.79×Literature
Haribo13.99×Food & Beverages
Made in USA3.42×Business & Career
Manga3.06×Literature
Do it yourself (DIY)1.86×Home & Garden
Harry Potter1.93×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Bohemia audience
TraitClusterScore
TraditionCONSERVATISM2.37
SustainabilityBALANCE1.49
MindfulnessBALANCE1.41
Luxury OrientationPREMIUM1.4
DIY MentalityTHRILL1.36
Early Adopter MentalityPOWER1.32

Worldwide distribution

Worldwide audience distribution share by country for Bohemia
CountryShare
United States21.6%
Czech Republic6.3%
Spain5.8%

See Bohemia audiences in other countries

More Region audiences in United States

Frequently asked questions

How many fans does Bohemia have in United States?

Bohemia has an estimated audience of 4,991,793 people in United States, concentrated in California and Texas.

What is the gender split and age of Bohemia fans?

80.0% of Bohemia fans are female, 20.0% are male, with an average age of 36.1 years.

Which brands do Bohemia fans like most?

Bohemia fans show strongest brand affinity for Autism Awareness (19.03×), Diabetes mellitus awareness (12.48×), and Microblogging (12.67×) over the country average.

Where do Bohemia fans live in United States?

Bohemia fans in United States are most concentrated in California (reach 552,642), Texas (reach 412,266), and New York (reach 407,325). These three regions account for the largest share of the active audience.

What other brands do Bohemia fans also like?

Beyond Bohemia itself, the audience over-indexes on Diabetes mellitus awareness (12.48×), Microblogging (12.67×), Singer-songwriter (5.51×), and Hair Extensions (6.79×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Bohemia. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.