Rascasse Audience Intelligence

Cantons of Switzerland Audience in United States

A data profile of the people who buy, follow and care about Cantons of Switzerland in United States — modelled from more than twelve digital signal sources. Cantons of Switzerland has an estimated audience of 362,469 people in United States.

#4948among POI in United States#3595in Travel & Leisure

The average Cantons of Switzerland fan in United States is 40.7 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Cleveland Guardians, Non-alcoholic beverage, Hardware store, with strongest over-indexing on Cleveland Guardians (3.54× the country average).

Demographically, the Cantons of Switzerland audience skews more female with an average age of 40.7, and over-indexes on personality traits such as Career Orientation, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Cantons of Switzerland fan in United States is more female, around 40.7 years old, with strong Career Orientation tendencies and a notable affinity for Cleveland Guardians.

Category: Travel & Leisure · Type: POI

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Cantons of Switzerland profile in United States.

Audience size
362K
in United States
Gender
60.3%♀
39.7% male
Age
40.7
average years
Country rank
#43807
POI in United States
Fig. 01

Search interest · 12-month trend

+11%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Cantons of Switzerland fans

60.3% are female, 39.7% are male, average age 40.7.

Fig. 02

Gender split

60.3%
Female
39.7%
Male
Demographic split for Cantons of Switzerland audience in United States
MetricValue
Female60.3%
Male39.7%
Average age40.7
Estimated audience size362,469
Fig. 03

Age distribution

Ø 40.7
average years
Age distribution of the Cantons of Switzerland audience in United States
Age bracketShare%
16-1915%
20-2918%
30-3922%
40-4925%
50+20%
Fig. 04

Worldwide distribution

6.6%

of the worldwide Cantons of Switzerland audience comes from United States.

Worldwide audience distribution share by country for Cantons of Switzerland
CountryShare
Switzerland45.7%
Italy16.7%
United States6.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Cantons of Switzerland audience in United States is strongest.

Fig. 05

Top regions by affinity

Cantons of Switzerland fans by region: top regions in United States
#RegionReachAffinity×
01Nebraska~3K1.38×
02Maine~2K1.25×
03Vermont<1K1.24×
04Massachusetts~9K1.21×
05Wisconsin~7K1.20×
06Washington, District of Columbia~1K1.18×
07Montana~1K1.18×
08Virginia~10K1.17×
09New Hampshire~2K1.12×
10Pennsylvania~10K1.10×
11Colorado~6K1.10×
12Washington~8K1.06×
13New York~20K1.04×
14New Mexico~2K1.04×
15Alaska<1K1.02×
16North Dakota<1K1.02×
17Oregon~4K1.01×
18Utah~3K1.01×
19Iowa~3K1.01×
20West Virginia~2K1.01×
21Connecticut~4K0.99×
22Idaho~2K0.99×
23South Dakota<1K0.98×
24Minnesota~5K0.97×
25Rhode Island~1K0.97×
26Delaware<1K0.97×
27Illinois~10K0.96×
28New Jersey~9K0.96×
29Hawaii~1K0.96×
30California~40K0.95×
31Indiana~6K0.95×
32North Carolina~10K0.94×
33Missouri~5K0.94×
34Maryland~6K0.93×
35Oklahoma~4K0.93×
36Mississippi~3K0.92×
37Kansas~3K0.92×
38Kentucky~4K0.91×
39Arkansas~3K0.91×
40Arizona~7K0.89×
41Louisiana~4K0.89×
42Ohio~10K0.88×
43Nevada~3K0.88×
44South Carolina~5K0.86×
45Alabama~4K0.86×
46Tennessee~6K0.85×
47Georgia~9K0.84×
48Michigan~8K0.84×
49Texas~20K0.75×
50Florida~20K0.75×
Fig. 06

Affinity by region

Affinity by region — Cantons of Switzerland, United States
0.75×1.00×1.38×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Cantons of Switzerland audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Cantons of Switzerland audience
#·InterestCategoryAffinity×
01Cleveland GuardiansSports3.54×
02Baltimore OriolesSports3.10×
03Non-alcoholic beverageFood & Beverages2.77×
04Garden centreHome & Garden2.71×
05Best WesternTravel & Leisure2.62×
06Ryan GoslingMovies & TV2.29×
07ButcherFood & Beverages2.10×
08Employment agencyBusiness & Career2.06×
09Milwaukee BrewersSports2.04×
10Art DecoArts & Culture2.02×
11Rail transportTravel & Leisure1.97×
12Private equityBusiness & Career1.92×
13Hardware storeHome & Garden1.87×
14Career developmentBusiness & Career1.71×
15Detroit TigersSports1.69×
16Employment websiteBusiness & Career1.66×
17Charitable organizationPolitics & Society1.65×
18PubFood & Beverages1.63×
19FanaticsFashion & Accessoires1.59×
20EspressoFood & Beverages1.57×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Cantons of Switzerland audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Cantons of Switzerland audience · What stands out
TraitClusterDeviationScore
Career OrientationPOWER1.82×
Community OrientationOPEN1.65×
DIY MentalityTHRILL1.43×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Cantons of Switzerland audience · Rather not
TraitClusterDeviationScore
SustainabilityBALANCE0.52×
Social Media UsageJOY0.67×
MindfulnessBALANCE0.73×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Cantons of Switzerland have in United States?

Cantons of Switzerland has an estimated audience of 362,469 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Cantons of Switzerland fans?

60.3% of Cantons of Switzerland fans are female, 39.7% are male, with an average age of 40.7 years.

03

Which brands do Cantons of Switzerland fans like most?

Cantons of Switzerland fans show strongest brand affinity for Cleveland Guardians (3.54×), Non-alcoholic beverage (2.77×), and Hardware store (1.87×) over the country average.

04

Where do Cantons of Switzerland fans live in United States?

Cantons of Switzerland fans in United States are most concentrated in California (reach ~40K), Texas (reach ~20K), and New York (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Cantons of Switzerland fans also like?

Beyond Cantons of Switzerland itself, the audience over-indexes on Non-alcoholic beverage (2.77×), Hardware store (1.87×), Rail transport (1.97×), and Charitable organization (1.65×) compared to the United States average.

Appendix

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See Cantons of Switzerland audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Cantons of Switzerland. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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