Rascasse Audience Intelligence

Chevron Corporation Target Market in United States

A data profile of the people who buy, follow and care about Chevron Corporation in United States — modelled from more than twelve digital signal sources. Chevron Corporation has an estimated audience of 15,719,547 people in United States.

#1among Energy in United States#210among Brand in United States#173in Home & Garden

The average Chevron Corporation fan in United States is 29.7 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Phillips 66, Duke Energy, Exxon, with strongest over-indexing on Phillips 66 (39.02× the country average).

Demographically, the Chevron Corporation audience skews more female with an average age of 29.7, and over-indexes on personality traits such as Patriotism, Career Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Chevron Corporation fan in United States is more female, around 29.7 years old, with strong Patriotism tendencies and a notable affinity for Phillips 66.

Category: Home & Garden · Type: Brand · Subtype: Energy

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Chevron Corporation profile in United States.

Audience size
15.7M
in United States
Gender
57.8%♀
42.2% male
Age
29.7
average years
Country rank
#2210
Brand in United States
Fig. 01

Search interest · 12-month trend

+27%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of Chevron Corporation

57.8% are female, 42.2% are male, average age 29.7.

Fig. 02

Gender split

57.8%
Female
42.2%
Male
Demographic split for Chevron Corporation audience in United States
MetricValue
Female57.8%
Male42.2%
Average age29.7
Estimated audience size15,719,547
Fig. 03

Age distribution

Ø 29.7
average years
Age distribution of the Chevron Corporation audience in United States
Age bracketShare%
16-1948%
20-2923%
30-3912%
40-499%
50+8%
Fig. 04

Worldwide distribution

79.3%

of the worldwide Chevron Corporation audience comes from United States.

Worldwide audience distribution share by country for Chevron Corporation
CountryShare
United States79.3%
Mexico2.5%
Canada1.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Chevron Corporation audience in United States is strongest.

Fig. 05

Top regions by affinity

Chevron Corporation customers by region in United States
#RegionReachAffinity×
01Nevada~800K5.29×
02California~8.5M5.06×
03Utah~700K4.94×
04Oregon~700K4.34×
05Idaho~300K3.64×
06Arizona~1M3.40×
07Washington~1M3.32×
08Georgia~1.5M2.77×
09Alabama~600K2.75×
10Florida~2M2.16×
11Louisiana~400K2.05×
12Texas~2.5M2.01×
13Mississippi~200K1.98×
14New Mexico~100K1.67×
15Alaska~40K1.38×
16Wyoming~20K0.90×
17Hawaii~20K0.34×
18Montana~10K0.31×
19Vermont~8K0.29×
20South Dakota~9K0.27×
21North Dakota~8K0.26×
22Delaware~9K0.23×
23Rhode Island~10K0.22×
24West Virginia~10K0.21×
25Maine~10K0.21×
26New Hampshire~10K0.19×
27Arkansas~20K0.16×
28Nebraska~10K0.16×
29Tennessee~40K0.15×
30Colorado~30K0.14×
31Oklahoma~20K0.14×
32Iowa~20K0.14×
33Kansas~20K0.14×
34South Carolina~30K0.13×
35Kentucky~20K0.12×
36Connecticut~20K0.12×
37Missouri~30K0.11×
38North Carolina~40K0.10×
39Virginia~40K0.10×
40Massachusetts~30K0.10×
41Indiana~30K0.10×
42Maryland~20K0.10×
43Wisconsin~20K0.10×
44Minnesota~20K0.10×
45New York~80K0.09×
46Illinois~50K0.09×
47Ohio~40K0.09×
48New Jersey~40K0.09×
49Michigan~30K0.09×
50Pennsylvania~40K0.08×
Fig. 06

Affinity by region

Affinity by region — Chevron Corporation, United States
0.08×1.00×5.29×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Chevron Corporation audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Chevron Corporation audience
#·InterestCategoryAffinity×
01SchlumbergerFood & Beverages44.52×
02Baker HughesBusiness & Career40.46×
03Phillips 66Business & Career39.02×
04ScaffoldingHome & Garden33.41×
05TexacoCars & Mobility32.24×
06HalliburtonBusiness & Career24.40×
07Duke EnergyHome & Garden24.34×
08ExxonCars & Mobility18.91×
09General ElectricHome & Garden16.87×
10CitgoCars & Mobility14.81×
11SixtCars & Mobility13.71×
12ConocoPhillipsBusiness & Career12.20×
13Love's Travel Stops & Country StoresShopping10.14×
14Speedway LLCFood & Beverages9.24×
157-ElevenShopping6.87×
16Kwik TripShopping6.38×
17Wawa Inc.Shopping4.55×
18Natural gasCars & Mobility4.39×
19Circle KShopping3.73×
20KFCFood & Beverages3.68×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Chevron Corporation audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Chevron Corporation audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.50×
Career OrientationPOWER1.46×
Convenience OrientationPREMIUM1.45×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Chevron Corporation audience · Rather not
TraitClusterDeviationScore
MindfulnessBALANCE0.82×
Pet OwnershipJOY0.82×
Luxury OrientationPREMIUM0.85×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

Who is Chevron Corporation's target market in United States?

Chevron Corporation's target market in United States covers an estimated 15,719,547 people, concentrated in California and Texas.

02

What is the gender split and age of Chevron Corporation customers?

57.8% of the Chevron Corporation audience are female, 42.2% are male, with an average age of 29.7 years.

03

Which brands do Chevron Corporation fans like most?

Chevron Corporation fans show strongest brand affinity for Phillips 66 (39.02×), Duke Energy (24.34×), and Exxon (18.91×) over the country average.

04

Where do Chevron Corporation fans live in United States?

Chevron Corporation fans in United States are most concentrated in California (reach ~8.5M), Texas (reach ~2.5M), and Florida (reach ~2M). These three regions account for the largest share of the active audience.

05

What other brands do Chevron Corporation fans also like?

Beyond Chevron Corporation itself, the audience over-indexes on Duke Energy (24.34×), Exxon (18.91×), Texaco (32.24×), and 7-Eleven (6.87×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Energy audiences in United States

See Chevron Corporation audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Chevron Corporation. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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