Cycling club Audience in United States

Cycling club has an estimated audience of 2,038,735 people in United States. 28.3% are female, 71.7% are male, average age 36.9. Top regions: California, Texas, New York. Top brand affinities: Peter Sagan, Bicycle helmet, Shimano, Sustainable transport, Lewis Hamilton.

The average Cycling club fan in United States is 36.9 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Peter Sagan, Bicycle helmet, Shimano, with strongest over-indexing on Peter Sagan (142.38× the country average). Demographically, the Cycling club audience skews more male with an average age of 36.9, and over-indexes on personality traits such as Sports Activity, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Topic

Demographics of Cycling club fans

Demographic split for Cycling club audience in United States
MetricValue
Female28.3%
Male71.7%
Average age36.9
Estimated audience size2,038,735

Audience persona

The typical Cycling club fan in United States is more male, around 36.9 years old, with strong Sports Activity tendencies and a notable affinity for Peter Sagan.

Top regions in United States

Top regions ranked by reach for Cycling club in United States
RegionReachAffinity
California156,6790.7×
Texas95,7710.55×
New York78,8290.69×
Florida63,5100.46×
Illinois54,4970.8×
Maryland50,8871.45×
Pennsylvania44,5460.65×
Michigan34,5240.65×
Georgia31,4920.5×
New Jersey30,4590.59×
Ohio25,5000.41×
North Carolina23,5560.38×
Massachusetts23,2220.58×
Washington22,6680.55×
Virginia22,3180.45×
Colorado19,9970.62×
Mississippi17,3291.03×
Louisiana15,4070.59×
Arkansas15,3950.92×
Minnesota15,3410.53×
Oklahoma15,0550.67×
Kentucky14,8170.58×
Tennessee14,8020.36×
Alabama14,3420.5×
Indiana14,3190.38×
West Virginia14,3061.51×
Alaska14,2763.27×
Oregon14,1240.6×
Utah14,0390.77×
Missouri13,8670.42×
Arizona13,6170.33×
Iowa13,5900.81×
South Carolina13,5650.44×
Kansas13,2140.82×
Idaho13,2111.29×
Wisconsin13,1300.43×
Hawaii12,6201.44×
Montana12,4452.2×
South Dakota12,2842.61×
North Dakota11,9602.86×
New Hampshire11,7871.47×
Nebraska11,5421.13×
Connecticut11,5250.56×
New Mexico11,4821.12×
Nevada11,4450.58×
Rhode Island11,3821.75×
Maine11,3751.56×
Vermont11,1953.13×
Delaware10,1931.81×
Washington, District of Columbia9,2001.5×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Cycling club audience
BrandAffinityCategory
Peter Sagan142.38×Sports
Bicycle helmet30.63×Cars & Mobility
Shimano20.45×Cars & Mobility
Sustainable transport13.14×Cars & Mobility
Lewis Hamilton15.38×Sports
Alpine skiing8.29×Sports
Houston Astros8.16×Sports
Los Angeles Dodgers5.8×Sports
Tour de France12.86×Sports
Patagonia6.63×Fashion & Accessoires
Extreme sport4.61×Sports
Bass guitar3.42×Music & Radio
strava13.78×Sports
Toyota Land Cruiser7.7×Cars & Mobility
Arc'teryx7.55×Fashion & Accessoires
FIFA World Cup2.2×Sports
Backpacking (travel)4.5×Travel & Leisure
Standup paddleboarding4.9×Sports
Red Bull Racing9.11×Sports
Burton Snowboards12.25×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Cycling club audience
TraitClusterScore
Sports ActivityPOWER2.48
Luxury OrientationPREMIUM2.31
SustainabilityBALANCE2.3
Risk AppetiteTHRILL1.77
LGBTQ+ IdentityOPEN1.7
Early Adopter MentalityPOWER1.61

Worldwide distribution

Worldwide audience distribution share by country for Cycling club
CountryShare
United States14.8%
Germany9.6%
Japan8.9%

See Cycling club audiences in other countries

More Sports audiences in United States

Frequently asked questions

How many fans does Cycling club have in United States?

Cycling club has an estimated audience of 2,038,735 people in United States, concentrated in California and Texas.

What is the gender split and age of Cycling club fans?

28.3% of Cycling club fans are female, 71.7% are male, with an average age of 36.9 years.

Which brands do Cycling club fans like most?

Cycling club fans show strongest brand affinity for Peter Sagan (142.38×), Bicycle helmet (30.63×), and Shimano (20.45×) over the country average.

Where do Cycling club fans live in United States?

Cycling club fans in United States are most concentrated in California (reach 156,679), Texas (reach 95,771), and New York (reach 78,829). These three regions account for the largest share of the active audience.

What other brands do Cycling club fans also like?

Beyond Cycling club itself, the audience over-indexes on Bicycle helmet (30.63×), Shimano (20.45×), Sustainable transport (13.14×), and Lewis Hamilton (15.38×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Cycling club. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.