Designs by JuJu Audience in United States

Designs by JuJu logo

Designs by JuJu has an estimated audience of 291,581 people in United States. 83.6% are female, 16.4% are male, average age 39.6. Top regions: Texas, Florida, Tennessee. Top brand affinities: Glacier National Park, Machine embroidery, Sewing machine, World's Strongest Man, Janie and Jack.

The average Designs by JuJu fan in United States is 39.6 years old, more female, and lives primarily in Texas. The audience is concentrated in Texas, Florida, Tennessee. Top brand affinities include Glacier National Park, Machine embroidery, Sewing machine, with strongest over-indexing on Glacier National Park (82.57× the country average). Demographically, the Designs by JuJu audience skews more female with an average age of 39.6, and over-indexes on personality traits such as Creativity, DIY Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Fashion & Accessoires · Type: Website / Newspaper / Magazine

Demographics of Designs by JuJu fans

Demographic split for Designs by JuJu audience in United States
MetricValue
Female83.6%
Male16.4%
Average age39.6
Estimated audience size291,581

Audience persona

The typical Designs by JuJu fan in United States is more female, around 39.6 years old, with strong Creativity tendencies and a notable affinity for Glacier National Park.

Top regions in United States

Top regions ranked by reach for Designs by JuJu in United States
RegionReachAffinity
Texas22,4700.9×
Florida13,7780.7×
Tennessee9,6061.64×
California9,5470.3×
Georgia9,3531.04×
Alabama9,2202.26×
Ohio8,7110.97×
North Carolina8,0560.92×
Michigan7,9381.04×
Missouri7,7211.64×
Louisiana7,6842.04×
Illinois6,6470.68×
Pennsylvania6,3560.65×
Arkansas5,7122.38×
Indiana5,5161.04×
Mississippi5,4672.28×
South Carolina5,4011.23×
Arizona5,3350.9×
Kentucky5,1841.42×
Virginia5,1220.72×
Oklahoma5,1181.58×
New York4,8210.3×
Washington4,2560.73×
Wisconsin4,0960.93×
Minnesota3,7750.9×
Colorado3,6710.8×
Utah3,5061.34×
Iowa3,0951.29×
Kansas3,0151.31×
Idaho2,4291.66×
Maryland2,2690.45×
Oregon2,2490.67×
West Virginia1,8261.34×
New Jersey1,7000.23×
Nebraska1,5801.08×
Nevada1,5590.55×
Massachusetts1,5170.26×
Montana1,2841.59×
New Mexico1,2460.85×
South Dakota1,0641.58×
New Hampshire9900.86×
Connecticut8460.29×
Maine7900.76×
Alaska6231×
North Dakota5460.91×
Hawaii5090.41×
Wyoming4981.15×
Delaware3780.47×
Rhode Island2860.31×
Vermont2810.55×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Designs by JuJu audience
BrandAffinityCategory
Glacier National Park82.57×Travel & Leisure
Machine embroidery42.86×Home & Garden
Sewing machine19.56×Home & Garden
World's Strongest Man25.53×Sports
Janie and Jack27.67×Shopping
PSV Eindhoven41.83×Sports
Sewing7.39×Home & Garden
Quilt6.58×Home & Garden
Clarinet5.73×Music & Radio
CarGurus3.54×Cars & Mobility
Hobby Lobby2.29×Home & Garden
International Space Station12.67×Cars & Mobility
Etsy2.67×Fashion & Accessoires
Pinterest1.94×Internet & Social Media
Bass guitar2.93×Music & Radio
QVC4.17×Movies & TV
Knitting3.56×Home & Garden
Saxophone5.26×Music & Radio
Largemouth bass5.41×Food & Beverages
Planet Fitness2.12×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Designs by JuJu audience
TraitClusterScore
CreativityOPEN2.04
DIY MentalityTHRILL1.65
Pet OwnershipJOY1.33
Price SensitivityPREMIUM1.22
PatriotismCONSERVATISM1.2
Design AffinityPREMIUM1.18

Worldwide distribution

Worldwide audience distribution share by country for Designs by JuJu
CountryShare
United States76.3%
United Kingdom6.4%
Canada5.6%

See Designs by JuJu audiences in other countries

More Fashion & Accessoires audiences in United States

Frequently asked questions

How many fans does Designs by JuJu have in United States?

Designs by JuJu has an estimated audience of 291,581 people in United States, concentrated in Texas and Florida.

What is the gender split and age of Designs by JuJu fans?

83.6% of Designs by JuJu fans are female, 16.4% are male, with an average age of 39.6 years.

Which brands do Designs by JuJu fans like most?

Designs by JuJu fans show strongest brand affinity for Glacier National Park (82.57×), Machine embroidery (42.86×), and Sewing machine (19.56×) over the country average.

Where do Designs by JuJu fans live in United States?

Designs by JuJu fans in United States are most concentrated in Texas (reach 22,470), Florida (reach 13,778), and Tennessee (reach 9,606). These three regions account for the largest share of the active audience.

What other brands do Designs by JuJu fans also like?

Beyond Designs by JuJu itself, the audience over-indexes on Machine embroidery (42.86×), Sewing machine (19.56×), World's Strongest Man (25.53×), and Janie and Jack (27.67×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Designs by JuJu. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.