Divya Bhaskar Audience in United States

Divya Bhaskar has an estimated audience of 882,579 people in United States. 46.5% are female, 53.5% are male, average age 41.9. Top regions: New Jersey, Illinois, Texas. Top brand affinities: Google Flights, Autism Awareness, Diabetes mellitus awareness, Turkish Airlines, Lufthansa.

The average Divya Bhaskar fan in United States is 41.9 years old, balanced, and lives primarily in New Jersey. The audience is concentrated in New Jersey, Illinois, Texas. Top brand affinities include Google Flights, Autism Awareness, Diabetes mellitus awareness, with strongest over-indexing on Google Flights (7.99× the country average). Demographically, the Divya Bhaskar audience skews balanced with an average age of 41.9, and over-indexes on personality traits such as Travelling, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: News · Type: Website / Newspaper / Magazine · Subtype: Newspaper

Demographics of Divya Bhaskar fans

Demographic split for Divya Bhaskar audience in United States
MetricValue
Female46.5%
Male53.5%
Average age41.9
Estimated audience size882,579

Audience persona

The typical Divya Bhaskar fan in United States is balanced, around 41.9 years old, with strong Travelling tendencies and a notable affinity for Google Flights.

Top regions in United States

Top regions ranked by reach for Divya Bhaskar in United States
RegionReachAffinity
New Jersey203,5509.07×
Illinois109,4063.72×
Texas99,8971.32×
California70,9370.73×
Pennsylvania59,5722×
Georgia59,4682.19×
Florida54,4030.91×
New York50,1281.02×
North Carolina37,2601.4×
Maryland32,4362.14×
Ohio29,6191.09×
Massachusetts28,4761.64×
Virginia26,9411.25×
Tennessee24,1011.36×
Michigan22,2990.97×
South Carolina22,2831.68×
Indiana18,5781.15×
Kentucky13,4761.22×
Connecticut13,0871.48×
Alabama11,5260.93×
Wisconsin9,0190.68×
Delaware8,4283.46×
Arizona7,1420.4×
Washington7,0700.4×
Missouri6,5760.46×
Louisiana5,2400.46×
Iowa5,1170.7×
Mississippi4,3650.6×
New Hampshire3,8401.1×
Colorado3,6460.26×
Kansas3,5690.51×
Minnesota3,3670.27×
Oklahoma2,9710.3×
Arkansas2,7410.38×
Nevada2,1700.25×
Maine2,1070.67×
Oregon2,0990.21×
Nebraska1,8320.41×
Utah1,4670.19×
Rhode Island9660.34×
Washington, District of Columbia8320.31×
New Mexico6460.15×
Wyoming6190.47×
West Virginia3710.09×
Hawaii3550.09×
South Dakota3520.17×
Alaska1970.1×
Vermont1670.11×
Idaho1600.04×
North Dakota1580.09×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Divya Bhaskar audience
BrandAffinityCategory
Google Flights7.99×Travel & Leisure
Autism Awareness10.74×Health
Diabetes mellitus awareness7.17×Health
Turkish Airlines17.15×Travel & Leisure
Lufthansa17.9×Travel & Leisure
Indeed.com3.98×Business & Career
Kia Sportage20×Cars & Mobility
Air Canada14.21×Travel & Leisure
Google Maps3.32×Internet & Social Media
Singer-songwriter3.3×Music & Radio
Microblogging7.3×Technology & Electronics
Bollywood movies5.75×Movies & TV
Hinduism7.46×Politics & Society
EVA Air19×Travel & Leisure
Malaysia Airlines20×Travel & Leisure
Singapore Airlines15.81×Travel & Leisure
MSN2.8×News
British Airways9.46×Travel & Leisure
Indian cuisine6.06×Food & Beverages
Capital One2.66×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Divya Bhaskar audience
TraitClusterScore
TravellingTHRILL1.98
PatriotismCONSERVATISM1.48
Risk AppetiteTHRILL1.44
Design AffinityPREMIUM1.44
Price SensitivityPREMIUM1.33
Early Adopter MentalityPOWER1.24

Worldwide distribution

Worldwide audience distribution share by country for Divya Bhaskar
CountryShare
India64.0%
United States9.6%
Canada9.6%

See Divya Bhaskar audiences in other countries

More Newspaper audiences in United States

Frequently asked questions

How many fans does Divya Bhaskar have in United States?

Divya Bhaskar has an estimated audience of 882,579 people in United States, concentrated in New Jersey and Illinois.

What is the gender split and age of Divya Bhaskar fans?

46.5% of Divya Bhaskar fans are female, 53.5% are male, with an average age of 41.9 years.

Which brands do Divya Bhaskar fans like most?

Divya Bhaskar fans show strongest brand affinity for Google Flights (7.99×), Autism Awareness (10.74×), and Diabetes mellitus awareness (7.17×) over the country average.

Where do Divya Bhaskar fans live in United States?

Divya Bhaskar fans in United States are most concentrated in New Jersey (reach 203,550), Illinois (reach 109,406), and Texas (reach 99,897). These three regions account for the largest share of the active audience.

What other brands do Divya Bhaskar fans also like?

Beyond Divya Bhaskar itself, the audience over-indexes on Autism Awareness (10.74×), Diabetes mellitus awareness (7.17×), Turkish Airlines (17.15×), and Lufthansa (17.9×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Divya Bhaskar. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.