Door County, Wisconsin Audience in United States

Door County, Wisconsin has an estimated audience of 2,809,929 people in United States. 66.3% are female, 33.7% are male, average age 44.6. Top brand affinities: Mad About You, Tuscany, Ext JS, My Name Is Khan, Grammy Award for Best Pop Vocal Album.
Top brand affinities include Mad About You, Tuscany, Ext JS, with strongest over-indexing on Mad About You (4.75× the country average). Demographically, the Door County, Wisconsin audience skews more female with an average age of 44.6, and over-indexes on personality traits such as DIY Mentality, Price Sensitivity.
Category: Travel & Leisure · Type: POI
Demographics of Door County, Wisconsin fans
| Metric | Value |
|---|---|
| Female | 66.3% |
| Male | 33.7% |
| Average age | 44.6 |
| Estimated audience size | 2,809,929 |
Audience persona
The typical Door County, Wisconsin fan in United States is more female, around 44.6 years old, with strong DIY Mentality tendencies and a notable affinity for Mad About You.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Mad About You | 4.75× | Movies & TV |
| Tuscany | 1.72× | Travel & Leisure |
| Ext JS | 2.24× | Technology & Electronics |
| My Name Is Khan | 1.79× | Movies & TV |
| Grammy Award for Best Pop Vocal Album | 1.52× | Music & Radio |
| The Boomtown Rats | 2.35× | Music & Radio |
| JTG | 1.56× | Sports |
| bumGenius | 1.52× | Kids & Family |
| cake decorating shop | 1.55× | Food & Beverages |
| Jim Iyke | 1.61× | Movies & TV |
| Bornova | 1.57× | Travel & Leisure |
| Brive-la-Gaillarde | 1.53× | |
| Alex Box (Makeup Artist) | 1.67× | Beauty & Wellness |
| Alsancak | 1.81× | |
| Pips, Chips & Videoclips | 1.52× | Music & Radio |
| Café Magazine | 1.53× | Internet & Social Media |
| IWin Online | 1.52× | Games |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| DIY Mentality | THRILL | 1.28 |
| Price Sensitivity | PREMIUM | 1.18 |
| Community Orientation | OPEN | 1.07 |
| Need for Security | CONSERVATISM | 1.07 |
| Quality Awareness | PREMIUM | 1.07 |
| Family Orientation | CONSERVATISM | 1.05 |
Worldwide distribution
| Country | Share |
|---|---|
| Italy | 22.1% |
| Colombia | 11.9% |
| Mexico | 11.5% |
See Door County, Wisconsin audiences in other countries
More Travel & Leisure audiences in United States
- United States (134,384,245)
- New York City (93,869,939)
- California (82,524,257)
- North America (79,975,752)
- Florida (70,758,765)
How to read this data
Audience size is the estimated number of people in United States who actively search for Door County, Wisconsin. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.