Field hockey Audience in United States

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Field hockey has an estimated audience of 2,402,799 people in United States. 34.6% are female, 65.4% are male, average age 36.1. Top regions: California, Pennsylvania, New York. Top brand affinities: Lou Ferrigno, Sports, Music, Arts and music, Entertainment.

The average Field hockey fan in United States is 36.1 years old, more male, and lives primarily in California. The audience is concentrated in California, Pennsylvania, New York. Top brand affinities include Lou Ferrigno, Sports, Music, with strongest over-indexing on Lou Ferrigno (112.29× the country average). Demographically, the Field hockey audience skews more male with an average age of 36.1, and over-indexes on personality traits such as Early Adopter Mentality, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Topic · Subtype: Sport

Demographics of Field hockey fans

Demographic split for Field hockey audience in United States
MetricValue
Female34.6%
Male65.4%
Average age36.1
Estimated audience size2,402,799

Audience persona

The typical Field hockey fan in United States is more male, around 36.1 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Lou Ferrigno.

Top regions in United States

Top regions ranked by reach for Field hockey in United States
RegionReachAffinity
California238,2910.9×
Pennsylvania176,9062.19×
New York169,5241.26×
Texas153,6450.74×
New Jersey130,8262.14×
Virginia127,1362.17×
Massachusetts108,3122.29×
Florida98,9330.61×
North Carolina83,4611.15×
Maryland69,2521.68×
Ohio68,5460.93×
Illinois62,0910.78×
Michigan56,7070.9×
Georgia48,4930.66×
Connecticut46,1801.92×
Missouri39,0141.01×
Kentucky38,7701.29×
Indiana34,6690.79×
Washington32,2920.67×
Tennessee31,3980.65×
Colorado31,2280.82×
South Carolina28,7720.8×
Arizona23,3660.48×
Maine22,2592.59×
Minnesota22,1310.64×
Wisconsin22,0000.61×
New Hampshire19,3862.05×
Alabama18,5100.55×
Oklahoma17,7830.67×
Utah17,1340.8×
Delaware16,7642.53×
Louisiana16,1660.52×
Oregon15,1640.55×
Iowa14,0100.71×
Kansas13,8640.73×
Nevada12,7450.55×
Arkansas10,8510.55×
Rhode Island9,9641.3×
Washington, District of Columbia8,9541.24×
Mississippi8,9240.45×
Vermont7,8191.85×
Nebraska7,4670.62×
Idaho6,9300.58×
West Virginia6,6760.6×
Hawaii6,3770.62×
New Mexico4,2500.35×
Montana3,3640.5×
South Dakota2,8860.52×
North Dakota2,8100.57×
Alaska2,6190.51×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Field hockey audience
BrandAffinityCategory
Lou Ferrigno112.29×Movies & TV
Sports3.17×Sports
Music2.89×Business & Career
Arts and music2.91×Arts & Culture
Entertainment2.92×Movies & TV
Movies2.77×Movies & TV
Adventure3.99×Travel & Leisure
Food and drink2.49×Food & Beverages
Reading2.61×Literature
Games2.65×Games
Pets2.63×Pets & Animals
Consumer electronics2.52×Technology & Electronics
Food2.43×Food & Beverages
Motor vehicle3.77×Cars & Mobility
Live events2.41×Music & Radio
Garden3.41×Home & Garden
Rugby league4.28×Sports
Manufacturing3.47×Business & Career
Wildlife3.54×Travel & Leisure
Popular music3.24×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Field hockey audience
TraitClusterScore
Early Adopter MentalityPOWER1.18
Sports ActivityPOWER1.14
Risk AppetiteTHRILL1.12
LGBTQ+ IdentityOPEN1.07
ExtroversionTHRILL1.06
DIY MentalityTHRILL1.05

Worldwide distribution

Worldwide audience distribution share by country for Field hockey
CountryShare
United States18.1%
Germany11.3%
India8.8%

See Field hockey audiences in other countries

More Sport audiences in United States

Frequently asked questions

How many fans does Field hockey have in United States?

Field hockey has an estimated audience of 2,402,799 people in United States, concentrated in California and Pennsylvania.

What is the gender split and age of Field hockey fans?

34.6% of Field hockey fans are female, 65.4% are male, with an average age of 36.1 years.

Which brands do Field hockey fans like most?

Field hockey fans show strongest brand affinity for Lou Ferrigno (112.29×), Sports (3.17×), and Music (2.89×) over the country average.

Where do Field hockey fans live in United States?

Field hockey fans in United States are most concentrated in California (reach 238,291), Pennsylvania (reach 176,906), and New York (reach 169,524). These three regions account for the largest share of the active audience.

What other brands do Field hockey fans also like?

Beyond Field hockey itself, the audience over-indexes on Sports (3.17×), Music (2.89×), Arts and music (2.91×), and Entertainment (2.92×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Field hockey. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.