Rascasse Audience Intelligence

Field hockey Audience in United States

A data profile of the people who buy, follow and care about Field hockey in United States — modelled from more than twelve digital signal sources. Field hockey has an estimated audience of 2,402,799 people in United States.

#154among Sport in United States#5739among Topic in United States#1099in Sports

The average Field hockey fan in United States is 36.1 years old, more male, and lives primarily in California.

The audience is concentrated in California, Pennsylvania, New York.

Top brand affinities include Lou Ferrigno, Sports, Music, with strongest over-indexing on Lou Ferrigno (112.29× the country average).

Demographically, the Field hockey audience skews more male with an average age of 36.1, and over-indexes on personality traits such as Convenience Orientation, Career Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Field hockey fan in United States is more male, around 36.1 years old, with strong Convenience Orientation tendencies and a notable affinity for Lou Ferrigno.

Category: Sports · Type: Topic · Subtype: Sport

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Field hockey profile in United States.

Audience size
2.4M
in United States
Gender
34.6%♀
65.4% male
Age
36.1
average years
Country rank
#12277
Topic in United States
Fig. 01

Search interest · 12-month trend

+26%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Field hockey fans

34.6% are female, 65.4% are male, average age 36.1.

Fig. 02

Gender split

34.6%
Female
65.4%
Male
Demographic split for Field hockey audience in United States
MetricValue
Female34.6%
Male65.4%
Average age36.1
Estimated audience size2,402,799
Fig. 03

Age distribution

Ø 36.1
average years
Age distribution of the Field hockey audience in United States
Age bracketShare%
16-1928%
20-2919%
30-3920%
40-4919%
50+13%
Fig. 04

Worldwide distribution

18.1%

of the worldwide Field hockey audience comes from United States.

Worldwide audience distribution share by country for Field hockey
CountryShare
United States18.1%
Germany11.3%
India8.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Field hockey audience in United States is strongest.

Fig. 05

Top regions by affinity

Field hockey fans by region: top regions in United States
#RegionReachAffinity×
01Maine~20K2.37×
02Delaware~20K2.29×
03Massachusetts~100K2.09×
04Pennsylvania~200K2.08×
05Virginia~100K2.07×
06New Jersey~100K1.95×
07New Hampshire~20K1.86×
08Connecticut~40K1.78×
09Vermont~7K1.66×
10Maryland~60K1.54×
11Rhode Island~9K1.24×
12Kentucky~40K1.23×
13New York~200K1.21×
14North Carolina~80K1.12×
15Washington, District of Columbia~8K1.12×
16Missouri~40K0.99×
17California~300K0.95×
18Ohio~70K0.91×
19Michigan~60K0.89×
20Utah~20K0.85×
21South Carolina~30K0.84×
22Alaska~4K0.83×
23North Dakota~4K0.83×
24Kansas~20K0.82×
25Hawaii~8K0.81×
26South Dakota~4K0.81×
27Indiana~40K0.80×
28Colorado~30K0.80×
29Montana~5K0.78×
30Illinois~60K0.77×
31Nebraska~9K0.77×
32West Virginia~9K0.77×
33Texas~200K0.76×
34Iowa~10K0.74×
35Idaho~9K0.74×
36Oklahoma~20K0.73×
37Georgia~50K0.72×
38Washington~30K0.71×
39Minnesota~20K0.70×
40Arkansas~10K0.70×
41Wisconsin~20K0.69×
42Tennessee~30K0.68×
43Alabama~20K0.67×
44Louisiana~20K0.67×
45Oregon~20K0.67×
46Mississippi~10K0.67×
47New Mexico~8K0.65×
48Florida~100K0.63×
49Nevada~10K0.63×
50Arizona~30K0.57×
Fig. 06

Affinity by region

Affinity by region — Field hockey, United States
0.57×1.00×2.37×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Field hockey audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Field hockey audience
#·InterestCategoryAffinity×
01Lou FerrignoMovies & TV112.29×
02Rugby leagueSports4.28×
03AdventureTravel & Leisure3.99×
04Motor vehicleCars & Mobility3.77×
05WildlifeTravel & Leisure3.54×
06ManufacturingBusiness & Career3.47×
07GardenHome & Garden3.41×
08Popular musicMusic & Radio3.24×
09SportsSports3.17×
10EntertainmentMovies & TV2.92×
11Arts and musicArts & Culture2.91×
12MusicBusiness & Career2.89×
13MoviesMovies & TV2.77×
14GamesGames2.65×
15PetsPets & Animals2.63×
16ReadingLiterature2.61×
17Consumer electronicsTechnology & Electronics2.52×
18Food and drinkFood & Beverages2.49×
19FoodFood & Beverages2.43×
20Live eventsMusic & Radio2.41×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Field hockey audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Field hockey audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM1.79×
Career OrientationPOWER1.67×
Urban LifestyleOPEN1.64×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Field hockey audience · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.42×
DIY MentalityTHRILL0.46×
Social Media UsageJOY0.52×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Field hockey have in United States?

Field hockey has an estimated audience of 2,402,799 people in United States, concentrated in California and Pennsylvania.

02

What is the gender split and age of Field hockey fans?

34.6% of Field hockey fans are female, 65.4% are male, with an average age of 36.1 years.

03

Which brands do Field hockey fans like most?

Field hockey fans show strongest brand affinity for Lou Ferrigno (112.29×), Sports (3.17×), and Music (2.89×) over the country average.

04

Where do Field hockey fans live in United States?

Field hockey fans in United States are most concentrated in California (reach ~300K), Pennsylvania (reach ~200K), and New York (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Field hockey fans also like?

Beyond Field hockey itself, the audience over-indexes on Sports (3.17×), Music (2.89×), Arts and music (2.91×), and Entertainment (2.92×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Sport audiences in United States

See Field hockey audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Field hockey. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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