Free climbing Audience in United States

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Free climbing has an estimated audience of 3,824,545 people in United States. 38.7% are female, 61.3% are male, average age 37.0. Top regions: California, Texas, New York. Top brand affinities: Pro-Ject, Product design, Voter registration, Elsword, Electrolyte.

The average Free climbing fan in United States is 37.0 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Pro-Ject, Product design, Voter registration, with strongest over-indexing on Pro-Ject (6.61× the country average). Demographically, the Free climbing audience skews more male with an average age of 37.0, and over-indexes on personality traits such as Sports Activity, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Topic · Subtype: Sport

Demographics of Free climbing fans

Demographic split for Free climbing audience in United States
MetricValue
Female38.7%
Male61.3%
Average age37.0
Estimated audience size3,824,545

Audience persona

The typical Free climbing fan in United States is more male, around 37.0 years old, with strong Sports Activity tendencies and a notable affinity for Pro-Ject.

Top regions in United States

Top regions ranked by reach for Free climbing in United States
RegionReachAffinity
California524,4661.25×
Texas245,9910.75×
New York217,7521.02×
Florida164,7050.64×
Illinois127,9871×
Pennsylvania115,1140.89×
Washington111,2071.45×
North Carolina106,0130.92×
Colorado102,7681.7×
Virginia96,2551.03×
Ohio95,3650.81×
Georgia90,9060.77×
Massachusetts87,0821.16×
Michigan82,7290.83×
Arizona78,5961.01×
New Jersey77,0490.79×
Tennessee69,9540.91×
Oregon62,2511.42×
Maryland60,5520.92×
Minnesota60,2631.1×
Indiana55,1670.79×
Missouri54,1390.88×
Wisconsin53,9600.94×
Utah48,7531.42×
Kentucky40,4040.84×
Connecticut37,2000.97×
South Carolina36,9920.64×
Nevada36,9421×
Alabama35,1180.66×
Oklahoma34,3520.81×
Louisiana27,4380.56×
Kansas25,7370.85×
Arkansas23,1320.73×
Iowa23,0380.73×
Idaho21,3201.11×
New Hampshire20,9911.39×
New Mexico19,8091.03×
Montana18,7001.76×
Mississippi16,3940.52×
West Virginia15,9230.89×
Hawaii15,4510.94×
Nebraska15,4160.8×
Maine14,5601.06×
Washington, District of Columbia13,1061.14×
Alaska11,9171.46×
Rhode Island11,4020.94×
Vermont9,9681.48×
Wyoming9,0161.59×
North Dakota8,6531.1×
South Dakota8,2030.93×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Free climbing audience
BrandAffinityCategory
Pro-Ject6.61×Music & Radio
Product design2.82×Business & Career
Voter registration6.28×Politics & Society
Elsword20.68×Games
Electrolyte4.87×Health
Israel2.06×Travel & Leisure
JDSU2.7×Business & Career
UK garage4.55×Music & Radio
Bruklinas13.72×Travel & Leisure
Staycation2.41×Home & Garden
Home staging3.62×Home & Garden
Isometric exercise5.92×Sports
Telethon5.84×Movies & TV
Embroidery Library8.58×Home & Garden
Bruklinas9.36×Travel & Leisure
Glossier2.87×Beauty & Wellness
Consequence (rapper)3.36×Music & Radio
Stamp collecting2.4×Home & Garden
Acoustic music2.3×Music & Radio
Igor Stravinsky9.69×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Free climbing audience
TraitClusterScore
Sports ActivityPOWER3.7
Risk AppetiteTHRILL3.02
TravellingTHRILL2.95
Price SensitivityPREMIUM2.62
SustainabilityBALANCE2.29
PatriotismCONSERVATISM2.06

Worldwide distribution

Worldwide audience distribution share by country for Free climbing
CountryShare
United States21.1%
Japan13.0%
Italy8.3%

See Free climbing audiences in other countries

More Sport audiences in United States

Frequently asked questions

How many fans does Free climbing have in United States?

Free climbing has an estimated audience of 3,824,545 people in United States, concentrated in California and Texas.

What is the gender split and age of Free climbing fans?

38.7% of Free climbing fans are female, 61.3% are male, with an average age of 37.0 years.

Which brands do Free climbing fans like most?

Free climbing fans show strongest brand affinity for Pro-Ject (6.61×), Product design (2.82×), and Voter registration (6.28×) over the country average.

Where do Free climbing fans live in United States?

Free climbing fans in United States are most concentrated in California (reach 524,466), Texas (reach 245,991), and New York (reach 217,752). These three regions account for the largest share of the active audience.

What other brands do Free climbing fans also like?

Beyond Free climbing itself, the audience over-indexes on Product design (2.82×), Voter registration (6.28×), Elsword (20.68×), and Electrolyte (4.87×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Free climbing. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.