A data profile of the people who buy, follow and care about Free market in United States — modelled from more than twelve digital signal sources. Free market has an estimated audience of 3,182,427 people in United States.
The average Free market fan in United States is 39.9 years old, balanced, and lives primarily in California.
The audience is concentrated in California, Florida, Texas.
Top brand affinities include Drudge Report, New York Post, Dropbox (service), with strongest over-indexing on Drudge Report (11.51× the country average).
Demographically, the Free market audience skews balanced with an average age of 39.9, and over-indexes on personality traits such as Patriotism, Need for Security.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Free market fan in United States is balanced, around 39.9 years old, with strong Patriotism tendencies and a notable affinity for Drudge Report.
The key figures that characterise the Free market profile in United States.
48.2% are female, 51.8% are male, average age 39.9.
| Metric | Value |
|---|---|
| Female | 48.2% |
| Male | 51.8% |
| Average age | 39.9 |
| Estimated audience size | 3,182,427 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 25% | |
| 20-29 | 14% | |
| 30-39 | 16% | |
| 40-49 | 19% | |
| 50+ | 27% |
Where the Free market audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Colorado | ~200K | 3.28× | |
| 02 | Washington | ~200K | 2.73× | |
| 03 | Maine | ~20K | 2.15× | |
| 04 | New Hampshire | ~20K | 1.63× | |
| 05 | Rhode Island | ~20K | 1.52× | |
| 06 | Connecticut | ~50K | 1.43× | |
| 07 | Washington, District of Columbia | ~10K | 1.32× | |
| 08 | Wisconsin | ~60K | 1.27× | |
| 09 | Massachusetts | ~70K | 1.19× | |
| 10 | Oregon | ~40K | 1.16× | |
| 11 | Virginia | ~90K | 1.15× | |
| 12 | Delaware | ~10K | 1.12× | |
| 13 | Florida | ~200K | 1.10× | |
| 14 | Kentucky | ~40K | 1.10× | |
| 15 | New Jersey | ~90K | 1.09× | |
| 16 | North Carolina | ~100K | 1.07× | |
| 17 | Minnesota | ~50K | 1.06× | |
| 18 | Pennsylvania | ~100K | 1.04× | |
| 19 | Maryland | ~60K | 1.04× | |
| 20 | New Mexico | ~20K | 1.01× | |
| 21 | Utah | ~30K | 0.98× | |
| 22 | California | ~300K | 0.97× | |
| 23 | Indiana | ~50K | 0.91× | |
| 24 | South Carolina | ~40K | 0.88× | |
| 25 | Vermont | ~5K | 0.88× | |
| 26 | Alaska | ~6K | 0.87× | |
| 27 | Illinois | ~90K | 0.86× | |
| 28 | Texas | ~200K | 0.85× | |
| 29 | Georgia | ~80K | 0.84× | |
| 30 | Michigan | ~70K | 0.84× | |
| 31 | South Dakota | ~6K | 0.84× | |
| 32 | North Dakota | ~6K | 0.84× | |
| 33 | Louisiana | ~30K | 0.83× | |
| 34 | Ohio | ~80K | 0.82× | |
| 35 | Idaho | ~10K | 0.81× | |
| 36 | Montana | ~7K | 0.81× | |
| 37 | Mississippi | ~20K | 0.80× | |
| 38 | Hawaii | ~10K | 0.79× | |
| 39 | Oklahoma | ~30K | 0.78× | |
| 40 | Missouri | ~40K | 0.77× | |
| 41 | Iowa | ~20K | 0.77× | |
| 42 | New York | ~100K | 0.76× | |
| 43 | Tennessee | ~50K | 0.76× | |
| 44 | West Virginia | ~10K | 0.76× | |
| 45 | Alabama | ~30K | 0.75× | |
| 46 | Nebraska | ~10K | 0.75× | |
| 47 | Arizona | ~50K | 0.74× | |
| 48 | Nevada | ~20K | 0.73× | |
| 49 | Kansas | ~20K | 0.73× | |
| 50 | Arkansas | ~20K | 0.72× |
The strongest cross-interests of the Free market audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Drudge Report | Sports | 11.51× | ||
| 02 | Freedom of speech | Politics & Society | 9.86× | ||
| 03 | Dropbox (service) | Technology & Electronics | 8.49× | ||
| 04 | New York Post | News | 7.14× | ||
| 05 | Politico | Politics & Society | 6.12× | ||
| 06 | FlightAware | Travel & Leisure | 5.37× | ||
| 07 | Health insurance | Business & Career | 3.90× | ||
| 08 | Sustainable energy | Home & Garden | 3.83× | ||
| 09 | Renewable energy | Business & Career | 3.51× | ||
| 10 | FedEx | Business & Career | 2.93× | ||
| 11 | Fox News Channel | Movies & TV | 2.73× | ||
| 12 | Real property | Home & Garden | 2.61× | ||
| 13 | Innovation | Business & Career | 2.46× | ||
| 14 | Tradition | Politics & Society | 2.34× | ||
| 15 | Nonprofit organization | Politics & Society | 2.31× | ||
| 16 | Mortgage loans | Business & Career | 1.98× | ||
| 17 | American Airlines | Travel & Leisure | 1.93× | ||
| 18 | Capital One | Business & Career | 1.76× | ||
| 19 | Donald Trump | Politics & Society | 1.73× | ||
| 20 | Internet & Social Media | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 3.33× | |
| Need for Security | CONSERVATISM | 2.14× | |
| Family Orientation | CONSERVATISM | 1.81× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.72× | |
| Healthy Lifestyle | BALANCE | 0.85× | |
| Extroversion | THRILL | 0.85× |
Free market has an estimated audience of 3,182,427 people in United States, concentrated in California and Florida.
48.2% of Free market fans are female, 51.8% are male, with an average age of 39.9 years.
Free market fans show strongest brand affinity for Drudge Report (11.51×), New York Post (7.14×), and Dropbox (service) (8.49×) over the country average.
Free market fans in United States are most concentrated in California (reach ~300K), Florida (reach ~200K), and Texas (reach ~200K). These three regions account for the largest share of the active audience.
Beyond Free market itself, the audience over-indexes on New York Post (7.14×), Dropbox (service) (8.49×), Freedom of speech (9.86×), and Politico (6.12×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Free market. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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