Rascasse Audience Intelligence

Fukuoka SoftBank Hawks Audience in United States

A data profile of the people who buy, follow and care about Fukuoka SoftBank Hawks in United States — modelled from more than twelve digital signal sources. Fukuoka SoftBank Hawks has an estimated audience of 484,732 people in United States.

#309among Baseball in United States#593among Team in United States#3632in Sports

The average Fukuoka SoftBank Hawks fan in United States is 32.9 years old, balanced, and lives primarily in New York.

The audience is concentrated in New York, California, Texas.

Top brand affinities include Baseball glove, Major League Baseball All-Star Game, Discount Tire, with strongest over-indexing on Baseball glove (40.52× the country average).

Demographically, the Fukuoka SoftBank Hawks audience skews balanced with an average age of 32.9, and over-indexes on personality traits such as Price Sensitivity, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Fukuoka SoftBank Hawks fan in United States is balanced, around 32.9 years old, with strong Price Sensitivity tendencies and a notable affinity for Baseball glove.

Category: Sports · Type: Team · Subtype: Baseball

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Fukuoka SoftBank Hawks profile in United States.

Audience size
485K
in United States
Gender
50.2%♀
49.8% male
Age
32.9
average years
Country rank
#37338
Team in United States
Fig. 01

Search interest · 12-month trend

+18%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Fukuoka SoftBank Hawks fans

50.2% are female, 49.8% are male, average age 32.9.

Fig. 02

Gender split

50.2%
Female
49.8%
Male
Demographic split for Fukuoka SoftBank Hawks audience in United States
MetricValue
Female50.2%
Male49.8%
Average age32.9
Estimated audience size484,732
Fig. 03

Age distribution

Ø 32.9
average years
Age distribution of the Fukuoka SoftBank Hawks audience in United States
Age bracketShare%
16-1940%
20-2918%
30-3914%
40-4916%
50+11%
Fig. 04

Worldwide distribution

8.7%

of the worldwide Fukuoka SoftBank Hawks audience comes from United States.

Worldwide audience distribution share by country for Fukuoka SoftBank Hawks
CountryShare
Japan85.7%
United States8.7%
Taiwan1.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Fukuoka SoftBank Hawks audience in United States is strongest.

Fig. 05

Top regions by affinity

Fukuoka SoftBank Hawks fans by region: top regions in United States
#RegionReachAffinity×
01Hawaii~7K3.16×
02Nevada~10K2.68×
03Louisiana~20K2.49×
04New York~70K2.47×
05Rhode Island~4K2.41×
06Ohio~30K1.72×
07Mississippi~6K1.50×
08Arizona~10K1.32×
09Tennessee~10K1.31×
10Maryland~10K1.27×
11Illinois~20K1.25×
12New Jersey~20K1.24×
13Alabama~8K1.23×
14Arkansas~5K1.21×
15Washington, District of Columbia~2K1.20×
16Kentucky~7K1.13×
17Iowa~4K1.13×
18Indiana~10K1.11×
19Virginia~10K1.03×
20Pennsylvania~20K1.01×
21California~50K0.99×
22Massachusetts~9K0.95×
23Delaware~1K0.94×
24Kansas~3K0.91×
25Michigan~10K0.90×
26Alaska<1K0.87×
27Vermont<1K0.87×
28North Dakota<1K0.86×
29South Dakota<1K0.85×
30North Carolina~10K0.83×
31Connecticut~4K0.82×
32Montana~1K0.82×
33West Virginia~2K0.81×
34New Hampshire~2K0.80×
35New Mexico~2K0.79×
36Florida~30K0.78×
37Colorado~6K0.78×
38Nebraska~2K0.78×
39Maine~1K0.78×
40Idaho~2K0.75×
41Washington~7K0.73×
42South Carolina~5K0.70×
43Wisconsin~5K0.66×
44Texas~30K0.65×
45Oregon~4K0.65×
46Oklahoma~3K0.65×
47Missouri~5K0.64×
48Utah~3K0.63×
49Georgia~8K0.56×
50Minnesota~4K0.56×
Fig. 06

Affinity by region

Affinity by region — Fukuoka SoftBank Hawks, United States
0.56×1.00×3.16×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Fukuoka SoftBank Hawks audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Fukuoka SoftBank Hawks audience
#·InterestCategoryAffinity×
01MoominLiterature67.23×
02Agents of S.H.I.E.L.D.Movies & TV42.32×
03Baseball gloveSports40.52×
04Manny MachadoSports35.53×
05The SpongeBob SquarePants MovieMovies & TV31.37×
06DaisoFashion & Accessoires27.40×
07World Baseball ClassicSports20.05×
08Michael GambonMovies & TV19.81×
09Fifth Third BankBusiness & Career18.36×
10Major League Baseball All-Star GameSports18.02×
11Josh GadMovies & TV16.75×
12Baseball capFashion & Accessoires15.14×
13Derek JeterSports13.72×
14Minor League BaseballSports10.75×
15Discount TireShopping10.44×
16A.C. MilanSports10.35×
17MLB.comSports7.57×
18High schoolBusiness & Career5.91×
19CostumeFashion & Accessoires5.44×
20SoftballSports5.37×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Fukuoka SoftBank Hawks audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Fukuoka SoftBank Hawks audience · What stands out
TraitClusterDeviationScore
Price SensitivityPREMIUM1.58×
Convenience OrientationPREMIUM1.49×
SpiritualityBALANCE1.35×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Fukuoka SoftBank Hawks audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.87×
Design AffinityPREMIUM0.87×
Community OrientationOPEN0.88×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Fukuoka SoftBank Hawks have in United States?

Fukuoka SoftBank Hawks has an estimated audience of 484,732 people in United States, concentrated in New York and California.

02

What is the gender split and age of Fukuoka SoftBank Hawks fans?

50.2% of Fukuoka SoftBank Hawks fans are female, 49.8% are male, with an average age of 32.9 years.

03

Which brands do Fukuoka SoftBank Hawks fans like most?

Fukuoka SoftBank Hawks fans show strongest brand affinity for Baseball glove (40.52×), Major League Baseball All-Star Game (18.02×), and Discount Tire (10.44×) over the country average.

04

Where do Fukuoka SoftBank Hawks fans live in United States?

Fukuoka SoftBank Hawks fans in United States are most concentrated in New York (reach ~70K), California (reach ~50K), and Texas (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Fukuoka SoftBank Hawks fans also like?

Beyond Fukuoka SoftBank Hawks itself, the audience over-indexes on Major League Baseball All-Star Game (18.02×), Discount Tire (10.44×), Fifth Third Bank (18.36×), and Agents of S.H.I.E.L.D. (42.32×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Fukuoka SoftBank Hawks. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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