Greek cuisine Audience in United States

Greek cuisine has an estimated audience of 6,361,716 people in United States. 63.8% are female, 36.2% are male, average age 39.9. Top regions: California, Florida, Texas. Top brand affinities: Spanish cuisine, Middle Eastern cuisine, German cuisine, Latin American cuisine, Vietnamese cuisine.
The average Greek cuisine fan in United States is 39.9 years old, more female, and lives primarily in California. The audience is concentrated in California, Florida, Texas. Top brand affinities include Spanish cuisine, Middle Eastern cuisine, German cuisine, with strongest over-indexing on Spanish cuisine (13.7× the country average). Demographically, the Greek cuisine audience skews more female with an average age of 39.9, and over-indexes on personality traits such as Indulgence, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Food & Beverages · Type: Topic · Subtype: Cuisine
Demographics of Greek cuisine fans
| Metric | Value |
|---|---|
| Female | 63.8% |
| Male | 36.2% |
| Average age | 39.9 |
| Estimated audience size | 6,361,716 |
Audience persona
The typical Greek cuisine fan in United States is more female, around 39.9 years old, with strong Indulgence tendencies and a notable affinity for Spanish cuisine.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 937,590 | 1.34× |
| Florida | 612,402 | 1.42× |
| Texas | 577,138 | 1.06× |
| New York | 565,222 | 1.59× |
| Illinois | 251,740 | 1.19× |
| North Carolina | 246,420 | 1.29× |
| Arizona | 233,534 | 1.8× |
| New Jersey | 213,161 | 1.32× |
| Pennsylvania | 200,231 | 0.93× |
| Virginia | 193,533 | 1.25× |
| Georgia | 176,358 | 0.9× |
| Washington | 170,764 | 1.34× |
| Ohio | 164,171 | 0.84× |
| Massachusetts | 159,392 | 1.27× |
| Nevada | 133,840 | 2.18× |
| Michigan | 131,937 | 0.79× |
| Maryland | 114,679 | 1.05× |
| Tennessee | 114,046 | 0.89× |
| Colorado | 110,267 | 1.1× |
| South Carolina | 98,924 | 1.03× |
| Indiana | 95,203 | 0.82× |
| Utah | 94,858 | 1.67× |
| Louisiana | 92,482 | 1.13× |
| Missouri | 90,995 | 0.89× |
| Alabama | 76,296 | 0.86× |
| Oregon | 73,406 | 1.01× |
| Kansas | 66,935 | 1.34× |
| Minnesota | 63,673 | 0.7× |
| Connecticut | 62,992 | 0.99× |
| Wisconsin | 58,713 | 0.61× |
| Oklahoma | 58,615 | 0.83× |
| Kentucky | 53,501 | 0.67× |
| Arkansas | 45,732 | 0.87× |
| Mississippi | 38,832 | 0.74× |
| Iowa | 32,717 | 0.62× |
| Hawaii | 32,023 | 1.17× |
| New Mexico | 32,001 | 1× |
| Idaho | 29,479 | 0.92× |
| Nebraska | 28,039 | 0.88× |
| New Hampshire | 25,859 | 1.03× |
| Washington, District of Columbia | 19,715 | 1.03× |
| West Virginia | 17,443 | 0.59× |
| Maine | 15,691 | 0.69× |
| Rhode Island | 15,486 | 0.76× |
| Delaware | 13,340 | 0.76× |
| Alaska | 12,837 | 0.94× |
| Montana | 12,596 | 0.71× |
| North Dakota | 7,151 | 0.55× |
| South Dakota | 6,882 | 0.47× |
| Vermont | 6,693 | 0.6× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Spanish cuisine | 13.7× | Food & Beverages |
| Middle Eastern cuisine | 17.53× | Food & Beverages |
| German cuisine | 10.97× | Food & Beverages |
| Latin American cuisine | 8.81× | Food & Beverages |
| Vietnamese cuisine | 10.5× | Food & Beverages |
| Korean cuisine | 8.7× | Food & Beverages |
| Thai cuisine | 8.82× | Food & Beverages |
| Japanese cuisine | 5.53× | Food & Beverages |
| Energy drinks | 5.51× | Food & Beverages |
| Beauty | 1.75× | Beauty & Wellness |
| Macy's | 2.68× | Shopping |
| Euphoria | 1.73× | Movies & TV |
| Foodservice | 4.4× | Food & Beverages |
| French cuisine | 4.63× | Food & Beverages |
| Shoes | 1.82× | Fashion & Accessoires |
| Coffeehouses | 2.39× | Food & Beverages |
| Marshalls | 2.25× | Fashion & Accessoires |
| Din Tai Fung | 5.68× | Food & Beverages |
| Soft drinks | 2.7× | Food & Beverages |
| Charity and causes | 2.45× | Business & Career |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Indulgence | JOY | 1.86 |
| Sustainability | BALANCE | 1.83 |
| Design Affinity | PREMIUM | 1.82 |
| Luxury Orientation | PREMIUM | 1.72 |
| Pet Ownership | JOY | 1.67 |
| Healthy Lifestyle | BALANCE | 1.64 |
Worldwide distribution
| Country | Share |
|---|---|
| Japan | 10.8% |
| United States | 8.5% |
| India | 4.9% |
See Greek cuisine audiences in other countries
More Cuisine audiences in United States
- Italian cuisine (41,718,747)
- Mexican cuisine (35,749,378)
- Cuisine of the United States (21,141,599)
- Vegetarian cuisine (20,968,856)
- Chinese cuisine (19,328,542)
Frequently asked questions
How many fans does Greek cuisine have in United States?
Greek cuisine has an estimated audience of 6,361,716 people in United States, concentrated in California and Florida.
What is the gender split and age of Greek cuisine fans?
63.8% of Greek cuisine fans are female, 36.2% are male, with an average age of 39.9 years.
Which brands do Greek cuisine fans like most?
Greek cuisine fans show strongest brand affinity for Spanish cuisine (13.7×), Middle Eastern cuisine (17.53×), and German cuisine (10.97×) over the country average.
Where do Greek cuisine fans live in United States?
Greek cuisine fans in United States are most concentrated in California (reach 937,590), Florida (reach 612,402), and Texas (reach 577,138). These three regions account for the largest share of the active audience.
What other brands do Greek cuisine fans also like?
Beyond Greek cuisine itself, the audience over-indexes on Middle Eastern cuisine (17.53×), German cuisine (10.97×), Latin American cuisine (8.81×), and Vietnamese cuisine (10.5×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Greek cuisine. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.