A data profile of the people who buy, follow and care about Greenhouse gas in United States — modelled from more than twelve digital signal sources. Greenhouse gas has an estimated audience of 3,279,862 people in United States.
The average Greenhouse gas fan in United States is 43.8 years old, balanced, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Global warming, Sustainable energy, Renewable energy, with strongest over-indexing on Global warming (15.69× the country average).
Demographically, the Greenhouse gas audience skews balanced with an average age of 43.8, and over-indexes on personality traits such as Sustainability, Individualism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Greenhouse gas fan in United States is balanced, around 43.8 years old, with strong Sustainability tendencies and a notable affinity for Global warming.
The key figures that characterise the Greenhouse gas profile in United States.
47.2% are female, 52.8% are male, average age 43.8.
| Metric | Value |
|---|---|
| Female | 47.2% |
| Male | 52.8% |
| Average age | 43.8 |
| Estimated audience size | 3,279,862 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 13% | |
| 20-29 | 14% | |
| 30-39 | 17% | |
| 40-49 | 22% | |
| 50+ | 34% |
of the worldwide Greenhouse gas audience comes from United States.
| Country | Share |
|---|---|
| United States | 26.7% |
| United Kingdom | 11.6% |
| Australia | 4.8% |
Where the Greenhouse gas audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | North Carolina | ~200K | 1.61× | |
| 02 | Washington, District of Columbia | ~10K | 1.37× | |
| 03 | Texas | ~400K | 1.36× | |
| 04 | Maryland | ~70K | 1.28× | |
| 05 | California | ~500K | 1.27× | |
| 06 | Georgia | ~100K | 1.26× | |
| 07 | Virginia | ~100K | 1.21× | |
| 08 | New York | ~200K | 1.13× | |
| 09 | South Carolina | ~60K | 1.13× | |
| 10 | Louisiana | ~50K | 1.12× | |
| 11 | Kentucky | ~50K | 1.11× | |
| 12 | Washington | ~70K | 1.10× | |
| 13 | Minnesota | ~50K | 1.09× | |
| 14 | North Dakota | ~7K | 1.09× | |
| 15 | New Jersey | ~90K | 1.06× | |
| 16 | Massachusetts | ~70K | 1.06× | |
| 17 | Vermont | ~6K | 1.06× | |
| 18 | Oklahoma | ~40K | 1.05× | |
| 19 | Hawaii | ~10K | 1.05× | |
| 20 | Connecticut | ~30K | 1.03× | |
| 21 | Delaware | ~9K | 1.03× | |
| 22 | Arkansas | ~30K | 1.01× | |
| 23 | Oregon | ~40K | 1.00× | |
| 24 | Kansas | ~30K | 1.00× | |
| 25 | Arizona | ~70K | 0.99× | |
| 26 | Florida | ~200K | 0.98× | |
| 27 | Michigan | ~80K | 0.98× | |
| 28 | Indiana | ~60K | 0.98× | |
| 29 | Colorado | ~50K | 0.97× | |
| 30 | Pennsylvania | ~100K | 0.96× | |
| 31 | Mississippi | ~30K | 0.95× | |
| 32 | Maine | ~10K | 0.95× | |
| 33 | Iowa | ~30K | 0.94× | |
| 34 | Illinois | ~100K | 0.93× | |
| 35 | New Mexico | ~20K | 0.93× | |
| 36 | Nebraska | ~20K | 0.93× | |
| 37 | Alaska | ~6K | 0.91× | |
| 38 | Utah | ~30K | 0.90× | |
| 39 | South Dakota | ~7K | 0.89× | |
| 40 | Missouri | ~50K | 0.87× | |
| 41 | Alabama | ~40K | 0.86× | |
| 42 | Rhode Island | ~9K | 0.86× | |
| 43 | Tennessee | ~60K | 0.85× | |
| 44 | New Hampshire | ~10K | 0.85× | |
| 45 | Montana | ~8K | 0.85× | |
| 46 | Wisconsin | ~40K | 0.84× | |
| 47 | Idaho | ~10K | 0.84× | |
| 48 | West Virginia | ~10K | 0.84× | |
| 49 | Nevada | ~30K | 0.82× | |
| 50 | Ohio | ~80K | 0.75× |
The strongest cross-interests of the Greenhouse gas audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Global warming | Politics & Society | 15.69× | ||
| 02 | Sustainable energy | Home & Garden | 8.65× | ||
| 03 | Carbon footprint | Politics & Society | 8.56× | ||
| 04 | Water pollution | Politics & Society | 8.25× | ||
| 05 | Renewable energy | Business & Career | 6.41× | ||
| 06 | Wind power | Home & Garden | 5.84× | ||
| 07 | Fertilizer | Home & Garden | 3.66× | ||
| 08 | Tesla Motors | Cars & Mobility | 3.41× | ||
| 09 | Efficient energy use | Technology & Electronics | 3.16× | ||
| 10 | Innovation | Business & Career | 3.10× | ||
| 11 | Air pollution | Health | 2.96× | ||
| 12 | Solar power | Home & Garden | 2.72× | ||
| 13 | Fast food restaurants | Food & Beverages | 2.57× | ||
| 14 | NASDAQ | Business & Career | 2.43× | ||
| 15 | Philanthropy | Arts & Culture | 2.34× | ||
| 16 | Solar energy | Home & Garden | 2.16× | ||
| 17 | Charitable organization | Politics & Society | 2.09× | ||
| 18 | Real property | Home & Garden | 1.89× | ||
| 19 | Nonprofit organization | Politics & Society | 1.86× | ||
| 20 | Italian cuisine | Food & Beverages | 1.80× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sustainability | BALANCE | 3.18× | |
| Individualism | JOY | 1.91× | |
| Patriotism | CONSERVATISM | 1.78× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.75× | |
| Pet Ownership | JOY | 0.79× | |
| Creativity | OPEN | 0.83× |
Greenhouse gas has an estimated audience of 3,279,862 people in United States, concentrated in California and Texas.
47.2% of Greenhouse gas fans are female, 52.8% are male, with an average age of 43.8 years.
Greenhouse gas fans show strongest brand affinity for Global warming (15.69×), Sustainable energy (8.65×), and Renewable energy (6.41×) over the country average.
Greenhouse gas fans in United States are most concentrated in California (reach ~500K), Texas (reach ~400K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.
Beyond Greenhouse gas itself, the audience over-indexes on Sustainable energy (8.65×), Renewable energy (6.41×), Innovation (3.1×), and Tesla Motors (3.41×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Greenhouse gas. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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