Kitchen Design Audience in United States

Kitchen Design logo

Kitchen Design has an estimated audience of 4,822,050 people in United States. 65.4% are female, 34.6% are male, average age 32.5. Top regions: California, New York, Florida. Top brand affinities: Home equity, Voltron: Legendary Defender, Penn & Teller, South Asian cuisine, Dental hygienist.

The average Kitchen Design fan in United States is 32.5 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Florida. Top brand affinities include Home equity, Voltron: Legendary Defender, Penn & Teller, with strongest over-indexing on Home equity (6.88× the country average). Demographically, the Kitchen Design audience skews more female with an average age of 32.5, and over-indexes on personality traits such as Quality Awareness, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Home & Garden · Type: Topic

Demographics of Kitchen Design fans

Demographic split for Kitchen Design audience in United States
MetricValue
Female65.4%
Male34.6%
Average age32.5
Estimated audience size4,822,050

Audience persona

The typical Kitchen Design fan in United States is more female, around 32.5 years old, with strong Quality Awareness tendencies and a notable affinity for Home equity.

Top regions in United States

Top regions ranked by reach for Kitchen Design in United States
RegionReachAffinity
California535,7831.01×
New York386,3261.43×
Florida369,0871.13×
Texas302,5880.73×
Illinois203,4991.27×
Pennsylvania197,7111.22×
Georgia167,0091.12×
New Jersey155,9771.27×
Ohio154,4321.04×
North Carolina143,3140.99×
Michigan142,0891.13×
Massachusetts122,9311.29×
Virginia113,0580.96×
Tennessee97,3381.01×
Missouri93,5571.2×
Washington90,4010.93×
Maryland88,7191.07×
Indiana84,5590.96×
Colorado78,0491.03×
Arizona75,8630.77×
Connecticut69,2521.43×
South Carolina68,4610.94×
Wisconsin67,5770.93×
Alabama60,2250.89×
Minnesota59,1350.86×
Kentucky56,5540.94×
Louisiana50,2680.81×
Iowa44,9231.13×
Oregon44,2790.8×
Oklahoma41,1560.77×
Mississippi38,3160.96×
Arkansas34,5300.87×
Kansas33,2590.88×
Utah31,9200.74×
Nevada31,0680.67×
Nebraska27,9491.16×
Maine25,2971.46×
New Hampshire23,0591.21×
Hawaii22,0341.06×
Rhode Island20,9611.37×
Idaho20,6240.85×
West Virginia20,3280.91×
New Mexico15,4380.64×
Vermont12,6981.5×
Delaware11,5610.87×
Alaska10,4611.01×
Washington, District of Columbia10,2240.71×
Montana10,1510.76×
South Dakota7,2790.65×
Wyoming7,0050.98×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Kitchen Design audience
BrandAffinityCategory
Home equity6.88×Home & Garden
Voltron: Legendary Defender26.28×Movies & TV
Penn & Teller13.28×Movies & TV
South Asian cuisine14.02×Food & Beverages
Dental hygienist7.21×Health
Home construction1.52×Home & Garden
JDSU3.13×Business & Career
Regional styles of Mexican music2.79×Music & Radio
St. Ives13.51×Travel & Leisure
Nebraska Cornhuskers football3.39×Sports
Bunga bunga74.32×Politics & Society
Staycation2.65×Home & Garden
Natural rubber1.57×Cars & Mobility
Jesse Plemons2.28×Movies & TV
Queens College, City University of New York4.62×Business & Career
Jaws3.17×Movies & TV
Mothercare1.83×Kids & Family
Nipsey Hussle3.09×Music & Radio
Assassin's Creed II3.81×Games
Hoosier Lottery3.92×Games

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Kitchen Design audience
TraitClusterScore
Quality AwarenessPREMIUM2.51
Design AffinityPREMIUM2.16
LGBTQ+ IdentityOPEN2.13
Luxury OrientationPREMIUM1.65
IndulgenceJOY1.62
Family OrientationCONSERVATISM1.48

Worldwide distribution

Worldwide audience distribution share by country for Kitchen Design
CountryShare
United States27.9%
United Kingdom10.0%
Germany5.8%

See Kitchen Design audiences in other countries

More Home & Garden audiences in United States

Frequently asked questions

How many fans does Kitchen Design have in United States?

Kitchen Design has an estimated audience of 4,822,050 people in United States, concentrated in California and New York.

What is the gender split and age of Kitchen Design fans?

65.4% of Kitchen Design fans are female, 34.6% are male, with an average age of 32.5 years.

Which brands do Kitchen Design fans like most?

Kitchen Design fans show strongest brand affinity for Home equity (6.88×), Voltron: Legendary Defender (26.28×), and Penn & Teller (13.28×) over the country average.

Where do Kitchen Design fans live in United States?

Kitchen Design fans in United States are most concentrated in California (reach 535,783), New York (reach 386,326), and Florida (reach 369,087). These three regions account for the largest share of the active audience.

What other brands do Kitchen Design fans also like?

Beyond Kitchen Design itself, the audience over-indexes on Voltron: Legendary Defender (26.28×), Penn & Teller (13.28×), South Asian cuisine (14.02×), and Dental hygienist (7.21×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Kitchen Design. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.