Rascasse Audience Intelligence

Malayala Manorama Audience in United States

A data profile of the people who buy, follow and care about Malayala Manorama in United States — modelled from more than twelve digital signal sources. Malayala Manorama has an estimated audience of 563,147 people in United States.

The average Malayala Manorama fan in United States is 41.5 years old, more male, and lives primarily in Texas.

The audience is concentrated in Texas, New York, California.

Top brand affinities include Air Canada, Emirates, Live television, with strongest over-indexing on Air Canada (57.13× the country average).

Demographically, the Malayala Manorama audience skews more male with an average age of 41.5, and over-indexes on personality traits such as Patriotism, Travelling.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Malayala Manorama fan in United States is more male, around 41.5 years old, with strong Patriotism tendencies and a notable affinity for Air Canada.

Category: News · Type: Website / Newspaper / Magazine

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Malayala Manorama profile in United States.

Audience size
563K
in United States
Gender
43.6%
56.4% male
Age
41.5
average years
Country rank
#34165
Website / Newspaper / Magazine in United States
Fig. 01

Search interest · 12-month trend

+11%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Audience demographics of Malayala Manorama

43.6% are female, 56.4% are male, average age 41.5.

Fig. 02

Gender split

43.6%
Female
56.4%
Male
Demographic split for Malayala Manorama audience in United States
MetricValue
Female43.6%
Male56.4%
Average age41.5
Estimated audience size563,147
Fig. 03

Age distribution

Ø 41.5
average years
Age distribution of the Malayala Manorama audience in United States
Age bracketShare%
16-1910%
20-2919%
30-3927%
40-4923%
50+21%
Fig. 04

Worldwide distribution

4.1%

of the worldwide Malayala Manorama audience comes from United States.

Worldwide audience distribution share by country for Malayala Manorama
CountryShare
India44.2%
United Arab Emirates20.4%
Qatar4.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Malayala Manorama audience in United States is strongest.

Fig. 05

Top regions by affinity

Malayala Manorama fans by region: top regions in United States
#RegionReachAffinity×
01Texas~200K4.39×
02New York~100K3.85×
03Illinois~60K3.08×
04New Jersey~30K2.41×
05Maryland~20K2.38×
06Georgia~40K2.10×
07Oklahoma~10K1.93×
08Pennsylvania~30K1.81×
09Rhode Island~3K1.73×
10Florida~60K1.70×
11Connecticut~8K1.51×
12Virginia~20K1.28×
13California~70K1.23×
14Wyoming~1K1.23×
15Michigan~20K1.21×
16North Dakota~1K1.13×
17Arizona~10K1.06×
18Kansas~5K1.06×
19Washington, District of Columbia~2K1.01×
20New Mexico~3K1.00×
21Washington~10K0.94×
22Massachusetts~10K0.93×
23Arkansas~4K0.88×
24North Carolina~10K0.87×
25South Dakota~1K0.83×
26Tennessee~9K0.82×
27Montana~1K0.79×
28Alaska<1K0.76×
29Idaho~2K0.74×
30West Virginia~2K0.73×
31New Hampshire~2K0.71×
32Minnesota~6K0.70×
33Oregon~4K0.70×
34Mississippi~3K0.68×
35Hawaii~2K0.67×
36Delaware~1K0.67×
37Maine~1K0.66×
38Missouri~5K0.59×
39Indiana~6K0.58×
40Wisconsin~5K0.58×
41Utah~3K0.58×
42Nebraska~2K0.58×
43Iowa~3K0.57×
44Ohio~9K0.56×
45Nevada~3K0.56×
46Louisiana~4K0.51×
47South Carolina~4K0.49×
48Kentucky~3K0.46×
49Colorado~4K0.45×
50Alabama~3K0.42×
Fig. 06

Affinity by region

Affinity by region — Malayala Manorama, United States
0.42×1.00×4.39×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Malayala Manorama audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Malayala Manorama audience
#·InterestCategoryAffinity×
01Air CanadaTravel & Leisure57.13×
02EmiratesTravel & Leisure42.63×
03Roche BoboisHome & Garden20.00×
04Fernando AlonsoSports20.00×
05Malaysia AirlinesTravel & Leisure18.30×
06EVA AirTravel & Leisure17.60×
07Air FranceTravel & Leisure15.67×
08LufthansaTravel & Leisure15.56×
09RonaldinhoSports14.41×
10International educationBusiness & Career13.49×
11Max VerstappenSports12.73×
12Vintage BooksLiterature11.34×
13HinduismPolitics & Society9.49×
14BadmintonSports9.44×
15Cleveland GuardiansSports8.83×
16FlightAwareTravel & Leisure8.01×
17Live televisionMovies & TV6.89×
18Online newspaperNews4.88×
19JetBlueTravel & Leisure4.24×
20Masters TournamentSports4.13×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Malayala Manorama audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Malayala Manorama audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM4.13×
TravellingTHRILL2.75×
Quality AwarenessPREMIUM2.30×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Malayala Manorama audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.85×
CreativityOPEN0.91×
Healthy LifestyleBALANCE0.92×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Malayala Manorama have in United States?

Malayala Manorama has an estimated audience of 563,147 people in United States, concentrated in Texas and New York.

02

What is the gender split and age of Malayala Manorama fans?

43.6% of Malayala Manorama fans are female, 56.4% are male, with an average age of 41.5 years.

03

Which brands do Malayala Manorama fans like most?

Malayala Manorama fans show strongest brand affinity for Air Canada (57.13×), Emirates (42.63×), and Live television (6.89×) over the country average.

04

Where do Malayala Manorama fans live in United States?

Malayala Manorama fans in United States are most concentrated in Texas (reach ~200K), New York (reach ~100K), and California (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do Malayala Manorama fans also like?

Beyond Malayala Manorama itself, the audience over-indexes on Emirates (42.63×), Live television (6.89×), Cleveland Guardians (8.83×), and Max Verstappen (12.73×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Malayala Manorama. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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