Miracle on 34th Street Audience in United States

Miracle on 34th Street logo

Miracle on 34th Street has an estimated audience of 873,488 people in United States. 66.0% are female, 34.0% are male, average age 33.0. Top regions: California, Texas, New York. Top brand affinities: Whataburger, Israel, Pillow, Collectable, Urban Outfitters.

The average Miracle on 34th Street fan in United States is 33.0 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Whataburger, Israel, Pillow, with strongest over-indexing on Whataburger (1.85× the country average). Demographically, the Miracle on 34th Street audience skews more female with an average age of 33.0, and over-indexes on personality traits such as Spirituality, Urban Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Fantasy

Demographics of Miracle on 34th Street fans

Demographic split for Miracle on 34th Street audience in United States
MetricValue
Female66.0%
Male34.0%
Average age33.0
Estimated audience size873,488

Audience persona

The typical Miracle on 34th Street fan in United States is more female, around 33.0 years old, with strong Spirituality tendencies and a notable affinity for Whataburger.

Top regions in United States

Top regions ranked by reach for Miracle on 34th Street in United States
RegionReachAffinity
California74,9390.78×
Texas64,8350.86×
New York49,5481.02×
Florida46,0690.78×
Pennsylvania32,7871.11×
Illinois30,9481.06×
Ohio29,4091.09×
North Carolina27,8071.06×
Michigan23,2441.02×
Georgia22,9430.85×
New Jersey21,3070.96×
Virginia21,0760.99×
Tennessee20,9111.19×
Indiana20,2531.27×
Maryland19,3831.29×
Arizona17,9681.01×
Washington17,0620.97×
Massachusetts16,6620.97×
Wisconsin16,0831.22×
Missouri16,0531.14×
South Carolina13,7061.04×
Minnesota13,5701.08×
Colorado13,1930.96×
Kentucky12,2921.12×
Alabama12,0950.99×
Utah11,2361.44×
Oregon11,1541.11×
Oklahoma10,4381.08×
Connecticut9,7191.11×
Louisiana8,7130.77×
Iowa8,5431.19×
Arkansas7,4021.03×
Kansas7,3981.07×
Idaho5,9141.35×
Nevada5,4540.65×
Mississippi5,2480.73×
New Hampshire4,2791.24×
West Virginia4,2381.04×
Nebraska4,1190.94×
Maine3,6181.16×
New Mexico3,4560.79×
Rhode Island2,8391.02×
Montana2,3850.98×
Delaware2,2090.92×
Hawaii2,1920.58×
Washington, District of Columbia1,9090.73×
South Dakota1,6450.81×
North Dakota1,5850.88×
Vermont1,4990.98×
Alaska1,3920.74×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Miracle on 34th Street audience
BrandAffinityCategory
Whataburger1.85×Food & Beverages
Israel2.2×Travel & Leisure
Pillow2.11×Home & Garden
Collectable1.51×Kids & Family
Urban Outfitters1.69×Shopping
Goop3.9×Internet & Social Media
Grinch2.6×Movies & TV
Governor of Michigan4.76×Politics & Society
Wok4.1×Food & Beverages
Fairy godmother4.56×Literature
headspace5.43×Health
Google Home3.44×Technology & Electronics
HibachiFood & Beverages
Monogram1.92×Home & Garden
KiwiCo3.43×Kids & Family
Gran Torino3.41×Movies & TV
Cherish (group)5.26×Music & Radio
Home staging2.5×Home & Garden
Public speaking1.82×Politics & Society
Urban horticulture1.59×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Miracle on 34th Street audience
TraitClusterScore
SpiritualityBALANCE1.75
Urban LifestyleOPEN1.66
PatriotismCONSERVATISM1.64
Community OrientationOPEN1.52
IndividualismJOY1.49
CreativityOPEN1.47

Worldwide distribution

Worldwide audience distribution share by country for Miracle on 34th Street
CountryShare
United States51.0%
United Kingdom16.0%
Germany9.2%

See Miracle on 34th Street audiences in other countries

More Fantasy audiences in United States

Frequently asked questions

How many fans does Miracle on 34th Street have in United States?

Miracle on 34th Street has an estimated audience of 873,488 people in United States, concentrated in California and Texas.

What is the gender split and age of Miracle on 34th Street fans?

66.0% of Miracle on 34th Street fans are female, 34.0% are male, with an average age of 33.0 years.

Which brands do Miracle on 34th Street fans like most?

Miracle on 34th Street fans show strongest brand affinity for Whataburger (1.85×), Israel (2.2×), and Pillow (2.11×) over the country average.

Where do Miracle on 34th Street fans live in United States?

Miracle on 34th Street fans in United States are most concentrated in California (reach 74,939), Texas (reach 64,835), and New York (reach 49,548). These three regions account for the largest share of the active audience.

What other brands do Miracle on 34th Street fans also like?

Beyond Miracle on 34th Street itself, the audience over-indexes on Israel (2.2×), Pillow (2.11×), Collectable (1.51×), and Urban Outfitters (1.69×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Miracle on 34th Street. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.