Miracle on 34th Street Audience in United States

Miracle on 34th Street has an estimated audience of 873,488 people in United States. 66.0% are female, 34.0% are male, average age 33.0. Top regions: California, Texas, New York. Top brand affinities: Whataburger, Israel, Pillow, Collectable, Urban Outfitters.
The average Miracle on 34th Street fan in United States is 33.0 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Whataburger, Israel, Pillow, with strongest over-indexing on Whataburger (1.85× the country average). Demographically, the Miracle on 34th Street audience skews more female with an average age of 33.0, and over-indexes on personality traits such as Spirituality, Urban Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Fantasy
Demographics of Miracle on 34th Street fans
| Metric | Value |
|---|---|
| Female | 66.0% |
| Male | 34.0% |
| Average age | 33.0 |
| Estimated audience size | 873,488 |
Audience persona
The typical Miracle on 34th Street fan in United States is more female, around 33.0 years old, with strong Spirituality tendencies and a notable affinity for Whataburger.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 74,939 | 0.78× |
| Texas | 64,835 | 0.86× |
| New York | 49,548 | 1.02× |
| Florida | 46,069 | 0.78× |
| Pennsylvania | 32,787 | 1.11× |
| Illinois | 30,948 | 1.06× |
| Ohio | 29,409 | 1.09× |
| North Carolina | 27,807 | 1.06× |
| Michigan | 23,244 | 1.02× |
| Georgia | 22,943 | 0.85× |
| New Jersey | 21,307 | 0.96× |
| Virginia | 21,076 | 0.99× |
| Tennessee | 20,911 | 1.19× |
| Indiana | 20,253 | 1.27× |
| Maryland | 19,383 | 1.29× |
| Arizona | 17,968 | 1.01× |
| Washington | 17,062 | 0.97× |
| Massachusetts | 16,662 | 0.97× |
| Wisconsin | 16,083 | 1.22× |
| Missouri | 16,053 | 1.14× |
| South Carolina | 13,706 | 1.04× |
| Minnesota | 13,570 | 1.08× |
| Colorado | 13,193 | 0.96× |
| Kentucky | 12,292 | 1.12× |
| Alabama | 12,095 | 0.99× |
| Utah | 11,236 | 1.44× |
| Oregon | 11,154 | 1.11× |
| Oklahoma | 10,438 | 1.08× |
| Connecticut | 9,719 | 1.11× |
| Louisiana | 8,713 | 0.77× |
| Iowa | 8,543 | 1.19× |
| Arkansas | 7,402 | 1.03× |
| Kansas | 7,398 | 1.07× |
| Idaho | 5,914 | 1.35× |
| Nevada | 5,454 | 0.65× |
| Mississippi | 5,248 | 0.73× |
| New Hampshire | 4,279 | 1.24× |
| West Virginia | 4,238 | 1.04× |
| Nebraska | 4,119 | 0.94× |
| Maine | 3,618 | 1.16× |
| New Mexico | 3,456 | 0.79× |
| Rhode Island | 2,839 | 1.02× |
| Montana | 2,385 | 0.98× |
| Delaware | 2,209 | 0.92× |
| Hawaii | 2,192 | 0.58× |
| Washington, District of Columbia | 1,909 | 0.73× |
| South Dakota | 1,645 | 0.81× |
| North Dakota | 1,585 | 0.88× |
| Vermont | 1,499 | 0.98× |
| Alaska | 1,392 | 0.74× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Whataburger | 1.85× | Food & Beverages |
| Israel | 2.2× | Travel & Leisure |
| Pillow | 2.11× | Home & Garden |
| Collectable | 1.51× | Kids & Family |
| Urban Outfitters | 1.69× | Shopping |
| Goop | 3.9× | Internet & Social Media |
| Grinch | 2.6× | Movies & TV |
| Governor of Michigan | 4.76× | Politics & Society |
| Wok | 4.1× | Food & Beverages |
| Fairy godmother | 4.56× | Literature |
| headspace | 5.43× | Health |
| Google Home | 3.44× | Technology & Electronics |
| Hibachi | 4× | Food & Beverages |
| Monogram | 1.92× | Home & Garden |
| KiwiCo | 3.43× | Kids & Family |
| Gran Torino | 3.41× | Movies & TV |
| Cherish (group) | 5.26× | Music & Radio |
| Home staging | 2.5× | Home & Garden |
| Public speaking | 1.82× | Politics & Society |
| Urban horticulture | 1.59× | Home & Garden |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Spirituality | BALANCE | 1.75 |
| Urban Lifestyle | OPEN | 1.66 |
| Patriotism | CONSERVATISM | 1.64 |
| Community Orientation | OPEN | 1.52 |
| Individualism | JOY | 1.49 |
| Creativity | OPEN | 1.47 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 51.0% |
| United Kingdom | 16.0% |
| Germany | 9.2% |
See Miracle on 34th Street audiences in other countries
More Fantasy audiences in United States
- Frankenstein (8,891,655)
- Final Fantasy (7,798,742)
- The Lord of the Rings (4,796,964)
- Wizards (film) (3,077,867)
- Descendants (2015 film) (2,477,428)
Frequently asked questions
How many fans does Miracle on 34th Street have in United States?
Miracle on 34th Street has an estimated audience of 873,488 people in United States, concentrated in California and Texas.
What is the gender split and age of Miracle on 34th Street fans?
66.0% of Miracle on 34th Street fans are female, 34.0% are male, with an average age of 33.0 years.
Which brands do Miracle on 34th Street fans like most?
Miracle on 34th Street fans show strongest brand affinity for Whataburger (1.85×), Israel (2.2×), and Pillow (2.11×) over the country average.
Where do Miracle on 34th Street fans live in United States?
Miracle on 34th Street fans in United States are most concentrated in California (reach 74,939), Texas (reach 64,835), and New York (reach 49,548). These three regions account for the largest share of the active audience.
What other brands do Miracle on 34th Street fans also like?
Beyond Miracle on 34th Street itself, the audience over-indexes on Israel (2.2×), Pillow (2.11×), Collectable (1.51×), and Urban Outfitters (1.69×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Miracle on 34th Street. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.