Nashville Sounds Audience in United States

Nashville Sounds logo

Nashville Sounds has an estimated audience of 259,523 people in United States. 53.6% are female, 46.4% are male, average age 38.0. Top regions: Tennessee, Wisconsin, Kentucky. Top brand affinities: Nashville Predators, Tennessee Titans, Atlanta Braves, Taylor Swift, Chicago Cubs.

The average Nashville Sounds fan in United States is 38.0 years old, balanced, and lives primarily in Tennessee. The audience is concentrated in Tennessee, Wisconsin, Kentucky. Top brand affinities include Nashville Predators, Tennessee Titans, Atlanta Braves, with strongest over-indexing on Nashville Predators (62.83× the country average). Demographically, the Nashville Sounds audience skews balanced with an average age of 38.0, and over-indexes on personality traits such as Healthy Lifestyle, Spirituality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Team

Demographics of Nashville Sounds fans

Demographic split for Nashville Sounds audience in United States
MetricValue
Female53.6%
Male46.4%
Average age38.0
Estimated audience size259,523

Audience persona

The typical Nashville Sounds fan in United States is balanced, around 38.0 years old, with strong Healthy Lifestyle tendencies and a notable affinity for Nashville Predators.

Top regions in United States

Top regions ranked by reach for Nashville Sounds in United States
RegionReachAffinity
Tennessee150,40728.89×
Wisconsin18,0494.62×
Kentucky6,4271.98×
Florida6,1100.35×
Georgia5,2520.66×
Texas4,9100.22×
California4,6270.16×
Illinois4,5410.53×
North Carolina4,3980.56×
Ohio3,8890.49×
Alabama3,5750.99×
New York3,4150.24×
Indiana3,2650.69×
Michigan2,9920.44×
Pennsylvania2,5290.29×
Virginia2,5240.4×
Missouri2,1570.52×
Mississippi1,6180.76×
Arizona1,6110.3×
South Carolina1,3470.35×
New Jersey1,3230.2×
Minnesota1,2610.34×
Louisiana1,2500.37×
Massachusetts1,1840.23×
Arkansas1,0940.51×
Iowa1,0590.5×
Maryland9580.21×
Colorado9550.23×
Washington9420.18×
Oklahoma7390.26×
Nevada6470.26×
Kansas6140.3×
Oregon5630.19×
Connecticut5190.2×
Nebraska4170.32×
Utah3180.14×
South Dakota2920.49×
West Virginia2660.22×
Washington, District of Columbia2380.31×
New Hampshire2020.2×
Idaho2010.15×
New Mexico1880.14×
Maine1610.17×
North Dakota1510.28×
Montana1480.21×
Rhode Island1310.16×
Delaware1180.16×
Hawaii1170.11×
Wyoming990.26×
Alaska740.13×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Nashville Sounds audience
BrandAffinityCategory
Nashville Predators62.83×Sports
Tennessee Titans11.85×Sports
Atlanta Braves4.03×Sports
Taylor Swift1.74×Music & Radio
Chicago Cubs2.53×Sports
Cincinnati Reds3.07×Sports
NHL1.92×Sports
Ice hockey1.86×Sports
Dolly Parton2.71×Music & Radio
St. Louis Cardinals2.45×Sports
Major League Soccer2.01×Sports
Buffalo Bills1.64×Sports
Pittsburgh Steelers1.63×Sports
New England Patriots1.59×Sports
Whisky1.57×Food & Beverages
Detroit Tigers1.58×Sports
Steakhouse1.77×Food & Beverages
Arizona Cardinals2.51×Sports
Milwaukee Brewers2.06×Sports
Los Angeles Dodgers1.61×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Nashville Sounds audience
TraitClusterScore
Healthy LifestyleBALANCE1.13
SpiritualityBALANCE1.07
Career OrientationPOWER1.05
TraditionCONSERVATISM1.04
Community OrientationOPEN1.03
Convenience OrientationPREMIUM1.03

Worldwide distribution

Worldwide audience distribution share by country for Nashville Sounds
CountryShare
United States91.4%
China2.2%
Germany0.8%

See Nashville Sounds audiences in other countries

More Sports audiences in United States

Frequently asked questions

How many fans does Nashville Sounds have in United States?

Nashville Sounds has an estimated audience of 259,523 people in United States, concentrated in Tennessee and Wisconsin.

What is the gender split and age of Nashville Sounds fans?

53.6% of Nashville Sounds fans are female, 46.4% are male, with an average age of 38.0 years.

Which brands do Nashville Sounds fans like most?

Nashville Sounds fans show strongest brand affinity for Nashville Predators (62.83×), Tennessee Titans (11.85×), and Atlanta Braves (4.03×) over the country average.

Where do Nashville Sounds fans live in United States?

Nashville Sounds fans in United States are most concentrated in Tennessee (reach 150,407), Wisconsin (reach 18,049), and Kentucky (reach 6,427). These three regions account for the largest share of the active audience.

What other brands do Nashville Sounds fans also like?

Beyond Nashville Sounds itself, the audience over-indexes on Tennessee Titans (11.85×), Atlanta Braves (4.03×), Taylor Swift (1.74×), and Chicago Cubs (2.53×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Nashville Sounds. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.