Notre Dame Fighting Irish women's basketball Audience in United States

Notre Dame Fighting Irish women's basketball has an estimated audience of 781,435 people in United States. 37.9% are female, 62.1% are male, average age 42.5. Top regions: Indiana, Michigan, Florida. Top brand affinities: Alaska, Kevin Carroll, Israel, Staycation, Sinaloa.
The average Notre Dame Fighting Irish women's basketball fan in United States is 42.5 years old, more male, and lives primarily in Indiana. The audience is concentrated in Indiana, Michigan, Florida. Top brand affinities include Alaska, Kevin Carroll, Israel, with strongest over-indexing on Alaska (1.7× the country average). Demographically, the Notre Dame Fighting Irish women's basketball audience skews more male with an average age of 42.5, and over-indexes on personality traits such as Community Orientation, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Sports · Type: Team · Subtype: Basketball
Demographics of Notre Dame Fighting Irish women's basketball fans
| Metric | Value |
|---|---|
| Female | 37.9% |
| Male | 62.1% |
| Average age | 42.5 |
| Estimated audience size | 781,435 |
Audience persona
The typical Notre Dame Fighting Irish women's basketball fan in United States is more male, around 42.5 years old, with strong Community Orientation tendencies and a notable affinity for Alaska.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Indiana | 154,451 | 10.82× |
| Michigan | 41,918 | 2.05× |
| Florida | 40,856 | 0.77× |
| Illinois | 37,295 | 1.43× |
| Pennsylvania | 35,871 | 1.36× |
| Ohio | 33,453 | 1.39× |
| New York | 31,884 | 0.73× |
| California | 30,358 | 0.35× |
| Texas | 29,385 | 0.44× |
| North Carolina | 26,690 | 1.14× |
| New Jersey | 22,717 | 1.14× |
| Virginia | 20,442 | 1.07× |
| Georgia | 18,975 | 0.79× |
| South Carolina | 16,835 | 1.43× |
| Tennessee | 13,972 | 0.89× |
| Maryland | 11,850 | 0.88× |
| Connecticut | 11,401 | 1.45× |
| Massachusetts | 10,213 | 0.66× |
| Iowa | 10,096 | 1.57× |
| Kentucky | 9,315 | 0.95× |
| Missouri | 8,509 | 0.68× |
| Arizona | 8,366 | 0.52× |
| Louisiana | 8,083 | 0.8× |
| Colorado | 7,778 | 0.63× |
| Wisconsin | 7,119 | 0.61× |
| Alabama | 6,763 | 0.62× |
| Minnesota | 6,744 | 0.6× |
| Washington | 5,554 | 0.35× |
| Mississippi | 4,416 | 0.69× |
| Arkansas | 4,265 | 0.66× |
| Kansas | 4,142 | 0.67× |
| Nevada | 3,576 | 0.47× |
| Oregon | 3,542 | 0.4× |
| Oklahoma | 3,425 | 0.39× |
| Nebraska | 2,830 | 0.72× |
| New Mexico | 2,815 | 0.72× |
| Montana | 2,568 | 1.18× |
| West Virginia | 2,451 | 0.67× |
| Maine | 2,307 | 0.82× |
| New Hampshire | 1,974 | 0.64× |
| Washington, District of Columbia | 1,932 | 0.82× |
| Hawaii | 1,869 | 0.56× |
| South Dakota | 1,844 | 1.02× |
| Delaware | 1,647 | 0.76× |
| Utah | 1,601 | 0.23× |
| Rhode Island | 1,476 | 0.59× |
| Idaho | 1,333 | 0.34× |
| North Dakota | 1,116 | 0.69× |
| Vermont | 1,071 | 0.78× |
| Wyoming | 750 | 0.65× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Alaska | 1.7× | Travel & Leisure |
| Kevin Carroll | 19.05× | Movies & TV |
| Israel | 1.63× | Travel & Leisure |
| Staycation | 2.52× | Home & Garden |
| Sinaloa | 2.56× | Travel & Leisure |
| Nebraska | 1.88× | Travel & Leisure |
| Deliver Us From Evil | 13.22× | Movies & TV |
| Chili con carne | 5.02× | Food & Beverages |
| Surf kayaking | 8.83× | Sports |
| Stracchino | 17.39× | Food & Beverages |
| Graham Greene | 3.58× | Literature |
| Nebraska Cornhuskers football | 2.06× | Sports |
| Jesse Plemons | 1.95× | Movies & TV |
| Noodle (Gorillaz) | 1.96× | Music & Radio |
| Welder certification | 11.19× | Business & Career |
| Keiki | 9.63× | Home & Garden |
| Jonathan Davis | 4.84× | Music & Radio |
| Nick Jr. (Australia) | 4.5× | Kids & Family |
| Captain America (1990 film) | 2.14× | Movies & TV |
| Urban horticulture | 1.67× | Home & Garden |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Community Orientation | OPEN | 1.22 |
| Sports Activity | POWER | 1.22 |
| Early Adopter Mentality | POWER | 1.14 |
| Family Orientation | CONSERVATISM | 1.12 |
| Career Orientation | POWER | 1.07 |
| Convenience Orientation | PREMIUM | 1.03 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 99.1% |
| Ireland | 0.3% |
| Spain | 0.2% |
See Notre Dame Fighting Irish women's basketball audiences in other countries
- Notre Dame Fighting Irish women's basketball — Germany
- Notre Dame Fighting Irish women's basketball — United Kingdom
- Notre Dame Fighting Irish women's basketball — France
- Notre Dame Fighting Irish women's basketball — Italy
- Notre Dame Fighting Irish women's basketball — Spain
- Notre Dame Fighting Irish women's basketball — Brazil
- Notre Dame Fighting Irish women's basketball — Japan
- Notre Dame Fighting Irish women's basketball — South Korea
- Notre Dame Fighting Irish women's basketball — India
More Basketball audiences in United States
- NBA (91,514,318)
- NBA Finals (38,840,029)
- Golden State Warriors (37,009,341)
- Los Angeles Lakers (36,163,891)
- NBA playoffs (34,904,470)
Frequently asked questions
How many fans does Notre Dame Fighting Irish women's basketball have in United States?
Notre Dame Fighting Irish women's basketball has an estimated audience of 781,435 people in United States, concentrated in Indiana and Michigan.
What is the gender split and age of Notre Dame Fighting Irish women's basketball fans?
37.9% of Notre Dame Fighting Irish women's basketball fans are female, 62.1% are male, with an average age of 42.5 years.
Which brands do Notre Dame Fighting Irish women's basketball fans like most?
Notre Dame Fighting Irish women's basketball fans show strongest brand affinity for Alaska (1.7×), Kevin Carroll (19.05×), and Israel (1.63×) over the country average.
Where do Notre Dame Fighting Irish women's basketball fans live in United States?
Notre Dame Fighting Irish women's basketball fans in United States are most concentrated in Indiana (reach 154,451), Michigan (reach 41,918), and Florida (reach 40,856). These three regions account for the largest share of the active audience.
What other brands do Notre Dame Fighting Irish women's basketball fans also like?
Beyond Notre Dame Fighting Irish women's basketball itself, the audience over-indexes on Kevin Carroll (19.05×), Israel (1.63×), Staycation (2.52×), and Sinaloa (2.56×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Notre Dame Fighting Irish women's basketball. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.