A data profile of the people who buy, follow and care about PC Gamer in United States — modelled from more than twelve digital signal sources. PC Gamer has an estimated audience of 4,008,068 people in United States.
The average PC Gamer fan in United States is 29.6 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Twitch, Harry Potter, Superman, with strongest over-indexing on Twitch (4.49× the country average).
Demographically, the PC Gamer audience skews more male with an average age of 29.6, and over-indexes on personality traits such as Social Media Usage, Patriotism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical PC Gamer fan in United States is more male, around 29.6 years old, with strong Social Media Usage tendencies and a notable affinity for Twitch.
The key figures that characterise the PC Gamer profile in United States.
35.3% are female, 64.7% are male, average age 29.6.
| Metric | Value |
|---|---|
| Female | 35.3% |
| Male | 64.7% |
| Average age | 29.6 |
| Estimated audience size | 4,008,068 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 46% | |
| 20-29 | 24% | |
| 30-39 | 14% | |
| 40-49 | 9% | |
| 50+ | 6% |
Where the PC Gamer audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Kansas | ~40K | 1.32× | |
| 02 | Rhode Island | ~20K | 1.25× | |
| 03 | Louisiana | ~60K | 1.18× | |
| 04 | Washington | ~90K | 1.17× | |
| 05 | Alabama | ~60K | 1.16× | |
| 06 | Mississippi | ~40K | 1.16× | |
| 07 | Texas | ~400K | 1.15× | |
| 08 | Alaska | ~10K | 1.14× | |
| 09 | West Virginia | ~20K | 1.13× | |
| 10 | Virginia | ~100K | 1.12× | |
| 11 | Tennessee | ~90K | 1.10× | |
| 12 | Indiana | ~80K | 1.10× | |
| 13 | Maryland | ~80K | 1.10× | |
| 14 | Illinois | ~100K | 1.09× | |
| 15 | Georgia | ~100K | 1.09× | |
| 16 | Florida | ~300K | 1.08× | |
| 17 | Kentucky | ~50K | 1.06× | |
| 18 | Arkansas | ~30K | 1.06× | |
| 19 | Connecticut | ~40K | 1.05× | |
| 20 | North Carolina | ~100K | 1.03× | |
| 21 | Arizona | ~80K | 1.02× | |
| 22 | New Mexico | ~20K | 1.02× | |
| 23 | Oregon | ~50K | 1.01× | |
| 24 | Idaho | ~20K | 1.01× | |
| 25 | California | ~400K | 1.00× | |
| 26 | New Jersey | ~100K | 1.00× | |
| 27 | Massachusetts | ~80K | 1.00× | |
| 28 | Wisconsin | ~60K | 1.00× | |
| 29 | New York | ~200K | 0.98× | |
| 30 | Colorado | ~60K | 0.98× | |
| 31 | South Carolina | ~60K | 0.98× | |
| 32 | Nevada | ~40K | 0.98× | |
| 33 | Pennsylvania | ~100K | 0.97× | |
| 34 | Ohio | ~100K | 0.97× | |
| 35 | Missouri | ~60K | 0.97× | |
| 36 | Utah | ~30K | 0.97× | |
| 37 | Oklahoma | ~40K | 0.96× | |
| 38 | Michigan | ~100K | 0.92× | |
| 39 | New Hampshire | ~10K | 0.91× | |
| 40 | Washington, District of Columbia | ~10K | 0.91× | |
| 41 | South Dakota | ~8K | 0.91× | |
| 42 | Vermont | ~6K | 0.91× | |
| 43 | Minnesota | ~50K | 0.88× | |
| 44 | Nebraska | ~20K | 0.85× | |
| 45 | Maine | ~10K | 0.85× | |
| 46 | Montana | ~9K | 0.83× | |
| 47 | North Dakota | ~7K | 0.80× | |
| 48 | Iowa | ~30K | 0.79× | |
| 49 | Hawaii | ~10K | 0.79× | |
| 50 | Delaware | ~9K | 0.78× |
The strongest cross-interests of the PC Gamer audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Gaming | Games | 5.87× | ||
| 02 | World of Warcraft | Games | 5.00× | ||
| 03 | Steam | Games | 4.77× | ||
| 04 | League of Legends | Games | 4.55× | ||
| 05 | Twitch | Games | 4.49× | ||
| 06 | Pokémon (video game series) | Games | 4.43× | ||
| 07 | PC game | Games | 4.41× | ||
| 08 | Gaming computer | Technology & Electronics | 4.20× | ||
| 09 | Xbox | Games | 3.99× | ||
| 10 | Animated cartoon | Movies & TV | 3.99× | ||
| 11 | Otaku | Literature | 3.79× | ||
| 12 | Fortnite | Games | 3.68× | ||
| 13 | Gamer | Games | 3.21× | ||
| 14 | Role-playing games | Games | 3.14× | ||
| 15 | Harry Potter | Movies & TV | 2.58× | ||
| 16 | Anime movies | Movies & TV | 2.36× | ||
| 17 | TikTok | Internet & Social Media | 1.95× | ||
| 18 | Superman | Movies & TV | 1.86× | ||
| 19 | Games | Games | 1.56× | ||
| 20 | Movies | Movies & TV | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Social Media Usage | JOY | 1.37× | |
| Patriotism | CONSERVATISM | 1.33× | |
| Early Adopter Mentality | POWER | 1.32× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Creativity | OPEN | 0.71× | |
| Quality Awareness | PREMIUM | 0.73× | |
| Community Orientation | OPEN | 0.75× |
PC Gamer has an estimated audience of 4,008,068 people in United States, concentrated in California and Texas.
35.3% of PC Gamer fans are female, 64.7% are male, with an average age of 29.6 years.
PC Gamer fans show strongest brand affinity for Twitch (4.49×), Harry Potter (2.58×), and Superman (1.86×) over the country average.
PC Gamer fans in United States are most concentrated in California (reach ~400K), Texas (reach ~400K), and Florida (reach ~300K). These three regions account for the largest share of the active audience.
Beyond PC Gamer itself, the audience over-indexes on Harry Potter (2.58×), Superman (1.86×), Gaming (5.87×), and Steam (4.77×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for PC Gamer. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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