Rascasse Audience Intelligence

Pittsburgh Tribune-Review Audience in United States

A data profile of the people who buy, follow and care about Pittsburgh Tribune-Review in United States — modelled from more than twelve digital signal sources. Pittsburgh Tribune-Review has an estimated audience of 679,859 people in United States.

#104among Newspaper in United States#962among Website / Newspaper / Magazine in United States#239in News

The average Pittsburgh Tribune-Review fan in United States is 43.8 years old, more female, and lives primarily in Pennsylvania.

The audience is concentrated in Pennsylvania, Florida, Ohio.

Top brand affinities include Pittsburgh Penguins, Pittsburgh Pirates, Pittsburgh Steelers, with strongest over-indexing on Pittsburgh Penguins (26.54× the country average).

Demographically, the Pittsburgh Tribune-Review audience skews more female with an average age of 43.8, and over-indexes on personality traits such as Convenience Orientation, Family Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Pittsburgh Tribune-Review fan in United States is more female, around 43.8 years old, with strong Convenience Orientation tendencies and a notable affinity for Pittsburgh Penguins.

Category: News · Type: Website / Newspaper / Magazine · Subtype: Newspaper

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Pittsburgh Tribune-Review profile in United States.

Audience size
680K
in United States
Gender
57.1%♀
42.9% male
Age
43.8
average years
Country rank
#30449
Website / Newspaper / Magazine in United States
Fig. 01

Search interest · 12-month trend

-16%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Audience demographics of Pittsburgh Tribune-Review

57.1% are female, 42.9% are male, average age 43.8.

Fig. 02

Gender split

57.1%
Female
42.9%
Male
Demographic split for Pittsburgh Tribune-Review audience in United States
MetricValue
Female57.1%
Male42.9%
Average age43.8
Estimated audience size679,859
Fig. 03

Age distribution

Ø 43.8
average years
Age distribution of the Pittsburgh Tribune-Review audience in United States
Age bracketShare%
16-199%
20-2915%
30-3921%
40-4929%
50+26%
Fig. 04

Worldwide distribution

98.8%

of the worldwide Pittsburgh Tribune-Review audience comes from United States.

Worldwide audience distribution share by country for Pittsburgh Tribune-Review
CountryShare
United States98.8%
China0.2%
Israel0.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Pittsburgh Tribune-Review audience in United States is strongest.

Fig. 05

Top regions by affinity

Pittsburgh Tribune-Review fans by region: top regions in United States
#RegionReachAffinity×
01Pennsylvania~500K26.02×
02West Virginia~10K4.34×
03Ohio~30K1.56×
04North Carolina~30K1.27×
05Delaware~2K1.23×
06Maryland~10K1.21×
07Florida~50K1.10×
08South Carolina~10K1.09×
09Alaska~2K1.07×
10North Dakota~1K0.94×
11South Dakota~1K0.93×
12Virginia~20K0.92×
13Mississippi~5K0.91×
14Vermont~1K0.91×
15Rhode Island~2K0.90×
16Iowa~5K0.88×
17Idaho~3K0.88×
18Nebraska~3K0.87×
19Montana~2K0.87×
20Oregon~7K0.85×
21Kansas~5K0.83×
22Hawaii~2K0.83×
23New Hampshire~2K0.83×
24Maine~2K0.83×
25Minnesota~8K0.82×
26Arkansas~5K0.81×
27Washington, District of Columbia~2K0.78×
28Louisiana~7K0.77×
29New Mexico~3K0.76×
30Utah~5K0.75×
31Washington~10K0.73×
32Kentucky~6K0.73×
33Oklahoma~5K0.71×
34Nevada~5K0.70×
35Alabama~7K0.68×
36Connecticut~5K0.66×
37Wisconsin~6K0.62×
38Tennessee~8K0.60×
39Indiana~8K0.60×
40Missouri~7K0.60×
41Colorado~6K0.57×
42Georgia~10K0.53×
43Arizona~7K0.53×
44Massachusetts~7K0.52×
45Illinois~10K0.51×
46New Jersey~9K0.51×
47Michigan~9K0.49×
48New York~20K0.44×
49Texas~20K0.32×
50California~20K0.30×
Fig. 06

Affinity by region

Affinity by region — Pittsburgh Tribune-Review, United States
0.30×1.00×26.02×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Pittsburgh Tribune-Review audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Pittsburgh Tribune-Review audience
#·InterestCategoryAffinity×
01Pittsburgh PenguinsSports26.54×
02Pittsburgh PiratesSports17.40×
03Vegas Golden KnightsSports11.73×
04QVCMovies & TV7.50×
05Pittsburgh SteelersSports6.84×
06FedExBusiness & Career4.91×
07Seattle MarinersSports4.37×
08Weather forecastingHome & Garden4.06×
09Sustainable energyHome & Garden3.51×
10Discount storesShopping3.44×
11Renewable energyBusiness & Career3.36×
12Mortgage loansBusiness & Career3.24×
13Vehicle insuranceCars & Mobility2.81×
14PinterestInternet & Social Media2.57×
15Shopping mallsShopping2.50×
16SubwayFood & Beverages2.48×
17McDonald'sFood & Beverages2.36×
18Pizza HutFood & Beverages2.11×
19GolfSports1.88×
20FurnitureHome & Garden1.71×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Pittsburgh Tribune-Review audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Pittsburgh Tribune-Review audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM2.08×
Family OrientationCONSERVATISM2.01×
Price SensitivityPREMIUM1.52×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Pittsburgh Tribune-Review audience · Rather not
TraitClusterDeviationScore
Healthy LifestyleBALANCE0.78×
Luxury OrientationPREMIUM0.83×
Design AffinityPREMIUM0.85×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Pittsburgh Tribune-Review have in United States?

Pittsburgh Tribune-Review has an estimated audience of 679,859 people in United States, concentrated in Pennsylvania and Florida.

02

What is the gender split and age of Pittsburgh Tribune-Review fans?

57.1% of Pittsburgh Tribune-Review fans are female, 42.9% are male, with an average age of 43.8 years.

03

Which brands do Pittsburgh Tribune-Review fans like most?

Pittsburgh Tribune-Review fans show strongest brand affinity for Pittsburgh Penguins (26.54×), Pittsburgh Pirates (17.4×), and Pittsburgh Steelers (6.84×) over the country average.

04

Where do Pittsburgh Tribune-Review fans live in United States?

Pittsburgh Tribune-Review fans in United States are most concentrated in Pennsylvania (reach ~500K), Florida (reach ~50K), and Ohio (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Pittsburgh Tribune-Review fans also like?

Beyond Pittsburgh Tribune-Review itself, the audience over-indexes on Pittsburgh Pirates (17.4×), Pittsburgh Steelers (6.84×), QVC (7.5×), and FedEx (4.91×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Newspaper audiences in United States

See Pittsburgh Tribune-Review audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Pittsburgh Tribune-Review. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 200+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →