Redmond, Washington Audience in United States

Redmond, Washington logo

Redmond, Washington has an estimated audience of 2,164,742 people in United States. 50.9% are female, 49.1% are male, average age 36.0. Top brand affinities: Atkins diet, Fox 13 News, Kingdom of Judah, Brooklyn College, War on Terror.

Top brand affinities include Atkins diet, Fox 13 News, Kingdom of Judah, with strongest over-indexing on Atkins diet (3.04× the country average). Demographically, the Redmond, Washington audience skews balanced with an average age of 36.0, and over-indexes on personality traits such as Early Adopter Mentality, Career Orientation.

Category: Travel & Leisure · Type: POI · Subtype: Department store

Demographics of Redmond, Washington fans

Demographic split for Redmond, Washington audience in United States
MetricValue
Female50.9%
Male49.1%
Average age36.0
Estimated audience size2,164,742

Audience persona

The typical Redmond, Washington fan in United States is balanced, around 36.0 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Atkins diet.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Redmond, Washington audience
BrandAffinityCategory
Atkins diet3.04×Health
Fox 13 News1.89×Movies & TV
Kingdom of Judah2.08×Politics & Society
Brooklyn College3.22×Business & Career
War on Terror1.87×Politics & Society
Cadence2.27×Technology & Electronics
Cadillac Ranch2.75×Cars & Mobility
News 131.89×Movies & TV
Intraocular lens2.32×Health
Flattop grill1.67×Home & Garden
Jean-Marc Vallée1.69×Movies & TV
Atkins Nutritionals1.55×Health
Brunei-Muara District1.78×Travel & Leisure
Amir Peretz2.01×Politics & Society
Muhammed Zafar Iqbal1.53×Politics & Society
University of Nueva Caceres1.89×Business & Career
Horia Tecău1.8×Sports
Concerti in Bus2.36×Music & Radio
Frank Pallone2.73×Politics & Society
The Girl from Ipanema1.77×

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Redmond, Washington audience
TraitClusterScore
Early Adopter MentalityPOWER1.62
Career OrientationPOWER1.1
IndulgenceJOY1.09
Need for SecurityCONSERVATISM1.07
Social Media UsageJOY1.02
Pet OwnershipJOY1

Worldwide distribution

Worldwide audience distribution share by country for Redmond, Washington
CountryShare
United States53.1%
France15.2%
Mexico9.9%

See Redmond, Washington audiences in other countries

More Department store audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Redmond, Washington. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.