Smoothie King Center Audience in United States

Smoothie King Center logo

Smoothie King Center has an estimated audience of 609,025 people in United States. 40.0% are female, 60.0% are male, average age 35.3. Top regions: Louisiana, Mississippi, Texas. Top brand affinities: Google Maps, Indeed.com, Capital One, CarGurus, Aaron Rodgers.

The average Smoothie King Center fan in United States is 35.3 years old, more male, and lives primarily in Louisiana. The audience is concentrated in Louisiana, Mississippi, Texas. Top brand affinities include Google Maps, Indeed.com, Capital One, with strongest over-indexing on Google Maps (15.26× the country average). Demographically, the Smoothie King Center audience skews more male with an average age of 35.3, and over-indexes on personality traits such as LGBTQ+ Identity, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: POI · Subtype: Arena

Demographics of Smoothie King Center fans

Demographic split for Smoothie King Center audience in United States
MetricValue
Female40.0%
Male60.0%
Average age35.3
Estimated audience size609,025

Audience persona

The typical Smoothie King Center fan in United States is more male, around 35.3 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Google Maps.

Top regions in United States

Top regions ranked by reach for Smoothie King Center in United States
RegionReachAffinity
Louisiana240,01330.56×
Mississippi30,4026.06×
Texas25,2660.48×
California19,1500.29×
Alabama19,0542.24×
Florida18,7090.45×
New York8,7830.26×
Georgia7,9770.43×
Illinois6,4000.32×
Tennessee5,1710.42×
North Carolina5,1470.28×
Pennsylvania4,6280.23×
Ohio4,5810.24×
Virginia3,8760.26×
New Jersey3,7920.24×
Michigan3,2840.21×
Maryland3,1180.3×
Massachusetts3,0860.26×
Missouri2,9610.3×
Arizona2,8730.23×
Oklahoma2,6410.39×
Indiana2,6180.24×
South Carolina2,5620.28×
Wisconsin2,3750.26×
Arkansas2,3740.47×
Minnesota2,2520.26×
Colorado2,2510.23×
Washington2,1540.18×
Kentucky1,8340.24×
Nevada1,6360.28×
Connecticut1,3780.23×
Kansas1,2710.26×
Oregon1,1190.16×
Iowa1,1090.22×
Utah8740.16×
Washington, District of Columbia7810.43×
Nebraska7760.25×
New Mexico5200.17×
Hawaii4200.16×
New Hampshire3750.16×
Idaho3740.12×
South Dakota3560.25×
Rhode Island3540.18×
West Virginia3540.12×
North Dakota3470.28×
Delaware3170.19×
Maine2820.13×
Alaska2420.19×
Montana2200.13×
Vermont2140.2×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Smoothie King Center audience
BrandAffinityCategory
Google Maps15.26×Internet & Social Media
Indeed.com14.04×Business & Career
Capital One12.86×Business & Career
CarGurus14.59×Cars & Mobility
Aaron Rodgers15.96×Sports
Enterprise Rent-A-Car14.59×Cars & Mobility
Google News12.19×News
Circle K13.76×Shopping
AccuWeather12.39×Home & Garden
Autism Awareness17.65×Health
Beetlejuice8.46×Movies & TV
Diabetes mellitus awareness11.6×Health
StubHub15.22×Travel & Leisure
ICloud14.96×Technology & Electronics
Bruce Willis11.36×Movies & TV
DeviantArt10.93×Internet & Social Media
Khan Academy12.67×Business & Career
DuckDuckGo13.57×Internet & Social Media
Depop18.95×Fashion & Accessoires
Google Earth14.61×Internet & Social Media

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Smoothie King Center audience
TraitClusterScore
LGBTQ+ IdentityOPEN1.24
Early Adopter MentalityPOWER1.08
Social Media UsageJOY1.06
ExtroversionTHRILL1.02
Family OrientationCONSERVATISM0.98
Luxury OrientationPREMIUM0.95

Worldwide distribution

Worldwide audience distribution share by country for Smoothie King Center
CountryShare
United States91.6%
Canada2.0%
United Kingdom1.3%

See Smoothie King Center audiences in other countries

More Arena audiences in United States

Frequently asked questions

How many fans does Smoothie King Center have in United States?

Smoothie King Center has an estimated audience of 609,025 people in United States, concentrated in Louisiana and Mississippi.

What is the gender split and age of Smoothie King Center fans?

40.0% of Smoothie King Center fans are female, 60.0% are male, with an average age of 35.3 years.

Which brands do Smoothie King Center fans like most?

Smoothie King Center fans show strongest brand affinity for Google Maps (15.26×), Indeed.com (14.04×), and Capital One (12.86×) over the country average.

Where do Smoothie King Center fans live in United States?

Smoothie King Center fans in United States are most concentrated in Louisiana (reach 240,013), Mississippi (reach 30,402), and Texas (reach 25,266). These three regions account for the largest share of the active audience.

What other brands do Smoothie King Center fans also like?

Beyond Smoothie King Center itself, the audience over-indexes on Indeed.com (14.04×), Capital One (12.86×), CarGurus (14.59×), and Aaron Rodgers (15.96×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Smoothie King Center. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.