Southeast Region, Brazil Audience in United States
Southeast Region, Brazil has an estimated audience of 496,434 people in United States. 60.9% are female, 39.1% are male, average age 39.6. Top brand affinities: Real Madrid C.F., FC Barcelona, Carolina Panthers, Standup paddleboarding, Detroit Tigers.
Top brand affinities include Real Madrid C.F., FC Barcelona, Carolina Panthers, with strongest over-indexing on Real Madrid C.F. (1.71× the country average). Demographically, the Southeast Region, Brazil audience skews more female with an average age of 39.6, and over-indexes on personality traits such as Career Orientation, Travelling.
Category: Travel & Leisure · Type: POI
Demographics of Southeast Region, Brazil fans
| Metric | Value |
|---|---|
| Female | 60.9% |
| Male | 39.1% |
| Average age | 39.6 |
| Estimated audience size | 496,434 |
Audience persona
The typical Southeast Region, Brazil fan in United States is more female, around 39.6 years old, with strong Career Orientation tendencies and a notable affinity for Real Madrid C.F..
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Real Madrid C.F. | 1.71× | Sports |
| FC Barcelona | 1.81× | Sports |
| Carolina Panthers | 2.78× | Sports |
| Standup paddleboarding | 2.66× | Sports |
| Detroit Tigers | 1.6× | Sports |
| Atlanta Braves | 2.08× | Sports |
| Carolina Hurricanes | 4× | Sports |
| Paris Saint-Germain | 2.8× | Sports |
| Manchester City F.C. | 2.14× | Sports |
| Non-alcoholic beverage | 1.69× | Food & Beverages |
| Online food ordering | 1.55× | Food & Beverages |
| Milwaukee Brewers | 1.75× | Sports |
| Table tennis | 2.79× | Sports |
| Southampton F.C. | 7.93× | Sports |
| Manchester United F.C. | 1.52× | Sports |
| A.C. Milan | 2.5× | Sports |
| Frozen food | 1.82× | Food & Beverages |
| Pittsburgh Pirates | 1.93× | Sports |
| Employment agency | 1.55× | Business & Career |
| Atlético Madrid | 2.74× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Career Orientation | POWER | 1.52 |
| Travelling | THRILL | 1.34 |
| Tradition | CONSERVATISM | 1.32 |
| DIY Mentality | THRILL | 1.26 |
| Family Orientation | CONSERVATISM | 1.25 |
| Luxury Orientation | PREMIUM | 1.22 |
Worldwide distribution
| Country | Share |
|---|---|
| Brazil | 87.5% |
| United States | 4.5% |
| Portugal | 3.1% |
See Southeast Region, Brazil audiences in other countries
- Southeast Region, Brazil — Germany
- Southeast Region, Brazil — United Kingdom
- Southeast Region, Brazil — France
- Southeast Region, Brazil — Italy
- Southeast Region, Brazil — Spain
- Southeast Region, Brazil — Brazil
- Southeast Region, Brazil — Japan
- Southeast Region, Brazil — South Korea
- Southeast Region, Brazil — India
More Travel & Leisure audiences in United States
- United States (134,384,245)
- New York City (93,869,939)
- California (82,524,257)
- North America (79,975,752)
- Florida (70,758,765)
How to read this data
Audience size is the estimated number of people in United States who actively search for Southeast Region, Brazil. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.