Table (furniture) Audience in United States
Table (furniture) has an estimated audience of 13,948,319 people in United States. 65.6% are female, 34.4% are male, average age 40.4. Top brand affinities: Capital One, Google Maps, CarGurus, Indeed.com, Kia Sportage.
Top brand affinities include Capital One, Google Maps, CarGurus, with strongest over-indexing on Capital One (18.43× the country average). Demographically, the Table (furniture) audience skews more female with an average age of 40.4, and over-indexes on personality traits such as DIY Mentality, Design Affinity.
Category: Home & Garden · Type: Topic
Demographics of Table (furniture) fans
| Metric | Value |
|---|---|
| Female | 65.6% |
| Male | 34.4% |
| Average age | 40.4 |
| Estimated audience size | 13,948,319 |
Audience persona
The typical Table (furniture) fan in United States is more female, around 40.4 years old, with strong DIY Mentality tendencies and a notable affinity for Capital One.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Capital One | 18.43× | Business & Career |
| Google Maps | 14.64× | Internet & Social Media |
| CarGurus | 18.04× | Cars & Mobility |
| Indeed.com | 10.98× | Business & Career |
| Kia Sportage | 47.5× | Cars & Mobility |
| Circle K | 15.43× | Shopping |
| Diane Keaton | 13.63× | Movies & TV |
| DeviantArt | 15.58× | Internet & Social Media |
| Google News | 12.72× | News |
| AccuWeather | 13.34× | Home & Garden |
| Autism Awareness | 19.03× | Health |
| Khan Academy | 16.6× | Business & Career |
| Enterprise Rent-A-Car | 11.82× | Cars & Mobility |
| Beetlejuice | 9.43× | Movies & TV |
| Kendra Scott | 20.27× | Fashion & Accessoires |
| ICloud | 17.9× | Technology & Electronics |
| Billy Bob Thornton | 16.24× | Movies & TV |
| Diabetes mellitus awareness | 12.48× | Health |
| Bruce Willis | 13.21× | Movies & TV |
| Jeff Bezos | 19.72× | Business & Career |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| DIY Mentality | THRILL | 1.74 |
| Design Affinity | PREMIUM | 1.54 |
| Price Sensitivity | PREMIUM | 1.5 |
| Indulgence | JOY | 1.4 |
| Quality Awareness | PREMIUM | 1.36 |
| Convenience Orientation | PREMIUM | 1.36 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 14.5% |
| Japan | 8.1% |
| Germany | 4.7% |
See Table (furniture) audiences in other countries
More Home & Garden audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
How to read this data
Audience size is the estimated number of people in United States who actively search for Table (furniture). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.