Rascasse Audience Intelligence

Taller Audience in United States

A data profile of the people who buy, follow and care about Taller in United States — modelled from more than twelve digital signal sources. Taller has an estimated audience of 964,858 people in United States.

#2204among POI in United States#1812in Travel & Leisure

The average Taller fan in United States is 41.6 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Web server, Benny Blanco, Staples (Canada), with strongest over-indexing on Web server (11× the country average).

Demographically, the Taller audience skews more male with an average age of 41.6, and over-indexes on personality traits such as Patriotism, Need for Security.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Taller fan in United States is more male, around 41.6 years old, with strong Patriotism tendencies and a notable affinity for Web server.

Category: Travel & Leisure · Type: POI

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Taller profile in United States.

Audience size
965K
in United States
Gender
32.4%♀
67.6% male
Age
41.6
average years
Country rank
#24264
POI in United States
Fig. 01

Search interest · 12-month trend

+45%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Taller fans

32.4% are female, 67.6% are male, average age 41.6.

Fig. 02

Gender split

32.4%
Female
67.6%
Male
Demographic split for Taller audience in United States
MetricValue
Female32.4%
Male67.6%
Average age41.6
Estimated audience size964,858
Fig. 03

Age distribution

Ø 41.6
average years
Age distribution of the Taller audience in United States
Age bracketShare%
16-1912%
20-2918%
30-3924%
40-4925%
50+22%
Fig. 04

Worldwide distribution

12.9%

of the worldwide Taller audience comes from United States.

Worldwide audience distribution share by country for Taller
CountryShare
Spain30.4%
Mexico29.1%
United States12.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Taller audience in United States is strongest.

Fig. 05

Top regions by affinity

Taller fans by region: top regions in United States
#RegionReachAffinity×
01Texas~200K1.81×
02New York~100K1.77×
03California~200K1.54×
04Florida~100K1.47×
05Virginia~30K1.36×
06New Jersey~30K1.24×
07Arizona~20K1.23×
08Maryland~20K1.21×
09Minnesota~20K1.17×
10Washington, District of Columbia~3K1.13×
11Colorado~20K1.12×
12Nevada~10K1.11×
13New Mexico~5K1.11×
14Illinois~40K1.10×
15Georgia~30K1.08×
16Kansas~8K1.06×
17North Carolina~30K1.05×
18Kentucky~10K1.05×
19Nebraska~5K1.05×
20Oklahoma~10K1.03×
21Tennessee~20K1.00×
22Oregon~10K0.99×
23Pennsylvania~30K0.96×
24Washington~20K0.96×
25Louisiana~10K0.96×
26Rhode Island~3K0.96×
27Massachusetts~20K0.95×
28Alabama~10K0.95×
29Iowa~8K0.95×
30Mississippi~8K0.95×
31South Dakota~2K0.95×
32North Dakota~2K0.95×
33Indiana~20K0.94×
34South Carolina~10K0.94×
35Utah~8K0.94×
36Alaska~2K0.94×
37Vermont~2K0.94×
38Idaho~4K0.93×
39Connecticut~9K0.92×
40Arkansas~7K0.92×
41Montana~2K0.92×
42Delaware~2K0.91×
43Missouri~10K0.88×
44West Virginia~4K0.88×
45Hawaii~4K0.87×
46New Hampshire~3K0.87×
47Maine~3K0.86×
48Wisconsin~10K0.84×
49Ohio~20K0.83×
50Michigan~20K0.82×
Fig. 06

Affinity by region

Affinity by region — Taller, United States
0.82×1.00×1.81×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Taller audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Taller audience
#·InterestCategoryAffinity×
01WindbreakerFashion & Accessoires22.03×
02Cool RunningsMovies & TV20.00×
03Benny BlancoMusic & Radio14.10×
04FIFA Club World CupSports14.08×
05Web serverTechnology & Electronics11.00×
06Atlético MadridSports10.36×
07Pollo CamperoFood & Beverages9.76×
08MariachiMusic & Radio9.72×
09CumbiaMusic & Radio9.25×
10Cruz AzulSports9.17×
11Paris Saint-GermainSports7.98×
12Club AméricaSports7.84×
13Milwaukee BrewersSports5.07×
14Staples (Canada)Business & Career4.18×
15WhatsAppInternet & Social Media3.96×
16Las VegasTravel & Leisure3.65×
17MexicoTravel & Leisure3.45×
18Facebook MessengerInternet & Social Media3.25×
19FIFA World CupSports2.45×
20NatureHome & Garden2.20×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Taller audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Taller audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.92×
Need for SecurityCONSERVATISM1.83×
Urban LifestyleOPEN1.82×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Taller audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.73×
Pet OwnershipJOY0.74×
Luxury OrientationPREMIUM0.80×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Taller have in United States?

Taller has an estimated audience of 964,858 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Taller fans?

32.4% of Taller fans are female, 67.6% are male, with an average age of 41.6 years.

03

Which brands do Taller fans like most?

Taller fans show strongest brand affinity for Web server (11×), Benny Blanco (14.1×), and Staples (Canada) (4.18×) over the country average.

04

Where do Taller fans live in United States?

Taller fans in United States are most concentrated in California (reach ~200K), Texas (reach ~200K), and Florida (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Taller fans also like?

Beyond Taller itself, the audience over-indexes on Benny Blanco (14.1×), Staples (Canada) (4.18×), Mariachi (9.72×), and Las Vegas (3.65×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Travel & Leisure audiences in United States

See Taller audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Taller. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →