Treasure Island Hotel and Casino Audience in United States

Treasure Island Hotel and Casino logo

Treasure Island Hotel and Casino has an estimated audience of 1,210,203 people in United States. 51.4% are female, 48.6% are male, average age 44.9. Top brand affinities: Waukesha County, Wisconsin, Home construction, Kevin Carroll, San Pellegrino, Justice.

Top brand affinities include Waukesha County, Wisconsin, Home construction, Kevin Carroll, with strongest over-indexing on Waukesha County, Wisconsin (21.04× the country average). Demographically, the Treasure Island Hotel and Casino audience skews balanced with an average age of 44.9, and over-indexes on personality traits such as Luxury Orientation, Quality Awareness.

Category: Travel & Leisure · Type: Brand · Subtype: Hotel

Demographics of Treasure Island Hotel and Casino fans

Demographic split for Treasure Island Hotel and Casino audience in United States
MetricValue
Female51.4%
Male48.6%
Average age44.9
Estimated audience size1,210,203

Audience persona

The typical Treasure Island Hotel and Casino fan in United States is balanced, around 44.9 years old, with strong Luxury Orientation tendencies and a notable affinity for Waukesha County, Wisconsin.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Treasure Island Hotel and Casino audience
BrandAffinityCategory
Waukesha County, Wisconsin21.04×Travel & Leisure
Home construction2.58×Home & Garden
Kevin Carroll24.23×Movies & TV
San Pellegrino5.88×Food & Beverages
Justice2.04×Politics & Society
Jesse Plemons2.26×Movies & TV
Pro-Ject2.65×Music & Radio
Noodle (Gorillaz)2.29×Music & Radio
Nurse education1.96×Kids & Family
American Jewish University18.95×Business & Career
Nebraska Cornhuskers football2.07×Sports
Public speaking2.2×Politics & Society
UK garage2.84×Music & Radio
Urban horticulture1.87×Home & Garden
Panama1.9×Travel & Leisure
Mortgage insurance2.05×Business & Career
Halsey, Oregon3.52×Travel & Leisure
Women's empowerment1.73×Politics & Society
Charlamagne Tha God3.86×Movies & TV
Home staging2.06×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Treasure Island Hotel and Casino audience
TraitClusterScore
Luxury OrientationPREMIUM1.92
Quality AwarenessPREMIUM1.69
TravellingTHRILL1.55
Career OrientationPOWER1.51
IndulgenceJOY1.48
Price SensitivityPREMIUM1.41

Worldwide distribution

Worldwide audience distribution share by country for Treasure Island Hotel and Casino
CountryShare
United States67.6%
Japan11.2%
Mexico3.6%

See Treasure Island Hotel and Casino audiences in other countries

More Hotel audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Treasure Island Hotel and Casino. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.