A data profile of the people who buy, follow and care about Triathlons in United States — modelled from more than twelve digital signal sources. Triathlons has an estimated audience of 4,970,254 people in United States.
The average Triathlons fan in United States is 37.6 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Superman, Beauty, Shoes, with strongest over-indexing on Superman (2.34× the country average).
Demographically, the Triathlons audience skews more male with an average age of 37.6, and over-indexes on personality traits such as Design Affinity, Healthy Lifestyle.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Triathlons fan in United States is more male, around 37.6 years old, with strong Design Affinity tendencies and a notable affinity for Superman.
The key figures that characterise the Triathlons profile in United States.
39.8% are female, 60.2% are male, average age 37.6.
| Metric | Value |
|---|---|
| Female | 39.8% |
| Male | 60.2% |
| Average age | 37.6 |
| Estimated audience size | 4,970,254 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 24% | |
| 20-29 | 20% | |
| 30-39 | 20% | |
| 40-49 | 19% | |
| 50+ | 18% |
Where the Triathlons audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Washington, District of Columbia | ~20K | 1.52× | |
| 02 | Hawaii | ~30K | 1.34× | |
| 03 | Massachusetts | ~100K | 1.30× | |
| 04 | California | ~700K | 1.27× | |
| 05 | Washington | ~100K | 1.24× | |
| 06 | Illinois | ~200K | 1.19× | |
| 07 | Virginia | ~100K | 1.18× | |
| 08 | Utah | ~50K | 1.17× | |
| 09 | New York | ~300K | 1.14× | |
| 10 | Colorado | ~90K | 1.14× | |
| 11 | New Jersey | ~100K | 1.11× | |
| 12 | Maryland | ~90K | 1.10× | |
| 13 | Connecticut | ~50K | 1.08× | |
| 14 | Alaska | ~10K | 1.08× | |
| 15 | Minnesota | ~70K | 1.05× | |
| 16 | Oregon | ~60K | 1.05× | |
| 17 | Wisconsin | ~80K | 1.03× | |
| 18 | North Carolina | ~200K | 1.02× | |
| 19 | Idaho | ~30K | 1.02× | |
| 20 | New Hampshire | ~20K | 1.02× | |
| 21 | Florida | ~300K | 1.01× | |
| 22 | Missouri | ~80K | 1.01× | |
| 23 | South Dakota | ~10K | 1.01× | |
| 24 | Michigan | ~100K | 1.00× | |
| 25 | Rhode Island | ~20K | 1.00× | |
| 26 | Maine | ~20K | 0.99× | |
| 27 | Pennsylvania | ~200K | 0.98× | |
| 28 | Kansas | ~40K | 0.98× | |
| 29 | Vermont | ~9K | 0.98× | |
| 30 | Iowa | ~40K | 0.97× | |
| 31 | Delaware | ~10K | 0.97× | |
| 32 | Nebraska | ~20K | 0.96× | |
| 33 | Texas | ~400K | 0.95× | |
| 34 | North Dakota | ~10K | 0.95× | |
| 35 | Georgia | ~100K | 0.93× | |
| 36 | Montana | ~10K | 0.93× | |
| 37 | Ohio | ~100K | 0.92× | |
| 38 | Arizona | ~90K | 0.92× | |
| 39 | South Carolina | ~70K | 0.88× | |
| 40 | Nevada | ~40K | 0.88× | |
| 41 | Indiana | ~80K | 0.87× | |
| 42 | Tennessee | ~90K | 0.86× | |
| 43 | Arkansas | ~40K | 0.86× | |
| 44 | Kentucky | ~50K | 0.85× | |
| 45 | New Mexico | ~20K | 0.85× | |
| 46 | Oklahoma | ~50K | 0.84× | |
| 47 | Alabama | ~60K | 0.82× | |
| 48 | Louisiana | ~50K | 0.78× | |
| 49 | West Virginia | ~20K | 0.77× | |
| 50 | Mississippi | ~30K | 0.73× |
The strongest cross-interests of the Triathlons audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Action figure | Kids & Family | 3.69× | ||
| 02 | Roblox | Games | 3.21× | ||
| 03 | Millie Bobby Brown | Movies & TV | 2.97× | ||
| 04 | Anime convention | Literature | 2.64× | ||
| 05 | Anime and manga fandom | Literature | 2.47× | ||
| 06 | Stranger Things | Movies & TV | 2.41× | ||
| 07 | Twitch | Games | 2.41× | ||
| 08 | Superman | Movies & TV | 2.34× | ||
| 09 | Self-love | Health | 2.23× | ||
| 10 | Livemusic | Music & Radio | 2.14× | ||
| 11 | NBA playoffs | Sports | 2.12× | ||
| 12 | NBA Finals | Sports | 2.06× | ||
| 13 | Fiction books | Literature | 1.89× | ||
| 14 | Comics | Literature | 1.80× | ||
| 15 | Beauty | Beauty & Wellness | 1.75× | ||
| 16 | Harry Potter | Movies & TV | 1.73× | ||
| 17 | Strength training | Sports | 1.71× | ||
| 18 | Shoes | Fashion & Accessoires | 1.70× | ||
| 19 | Peacemaker | Movies & TV | 1.69× | ||
| 20 | FIFA World Cup | Sports | 1.63× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 1.37× | |
| Healthy Lifestyle | BALANCE | 1.34× | |
| Extroversion | THRILL | 1.34× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 0.58× | |
| Price Sensitivity | PREMIUM | 0.65× | |
| Community Orientation | OPEN | 0.67× |
Triathlons has an estimated audience of 4,970,254 people in United States, concentrated in California and Texas.
39.8% of Triathlons fans are female, 60.2% are male, with an average age of 37.6 years.
Triathlons fans show strongest brand affinity for Superman (2.34×), Beauty (1.75×), and Shoes (1.7×) over the country average.
Triathlons fans in United States are most concentrated in California (reach ~700K), Texas (reach ~400K), and Florida (reach ~300K). These three regions account for the largest share of the active audience.
Beyond Triathlons itself, the audience over-indexes on Beauty (1.75×), Shoes (1.7×), Action figure (3.69×), and FIFA World Cup (1.63×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Triathlons. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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