White (Color) Audience in United States

White (Color) has an estimated audience of 26,950,789 people in United States. 62.8% are female, 37.2% are male, average age 39.2. Top regions: California, Texas, Florida. Top brand affinities: Elsword, Israel, Vocal harmony, Lulu 黃路梓茵, Grinch.
The average White (Color) fan in United States is 39.2 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Elsword, Israel, Vocal harmony, with strongest over-indexing on Elsword (23.82× the country average). Demographically, the White (Color) audience skews more female with an average age of 39.2, and over-indexes on personality traits such as Extroversion, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Home & Garden · Type: Topic
Demographics of White (Color) fans
| Metric | Value |
|---|---|
| Female | 62.8% |
| Male | 37.2% |
| Average age | 39.2 |
| Estimated audience size | 26,950,789 |
Audience persona
The typical White (Color) fan in United States is more female, around 39.2 years old, with strong Extroversion tendencies and a notable affinity for Elsword.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 3,745,758 | 1.26× |
| Texas | 2,832,338 | 1.22× |
| Florida | 1,981,265 | 1.09× |
| New York | 1,571,031 | 1.04× |
| Georgia | 943,885 | 1.14× |
| Pennsylvania | 914,611 | 1.01× |
| Illinois | 899,577 | 1× |
| North Carolina | 841,818 | 1.04× |
| Ohio | 825,737 | 0.99× |
| New Jersey | 712,820 | 1.04× |
| Michigan | 695,938 | 0.99× |
| Arizona | 654,563 | 1.19× |
| Virginia | 637,333 | 0.97× |
| Washington | 577,883 | 1.07× |
| Tennessee | 531,086 | 0.98× |
| Indiana | 513,750 | 1.04× |
| Massachusetts | 492,371 | 0.93× |
| Maryland | 478,662 | 1.03× |
| Missouri | 457,596 | 1.05× |
| South Carolina | 396,516 | 0.98× |
| Colorado | 390,777 | 0.92× |
| Minnesota | 380,949 | 0.99× |
| Oklahoma | 365,552 | 1.22× |
| Kentucky | 365,381 | 1.08× |
| Wisconsin | 359,911 | 0.89× |
| Alabama | 359,114 | 0.95× |
| Louisiana | 356,567 | 1.03× |
| Oregon | 330,265 | 1.07× |
| Nevada | 307,892 | 1.18× |
| Utah | 272,706 | 1.13× |
| Connecticut | 271,086 | 1× |
| Arkansas | 242,115 | 1.09× |
| Kansas | 221,486 | 1.04× |
| Mississippi | 218,744 | 0.99× |
| Iowa | 207,022 | 0.93× |
| Hawaii | 154,513 | 1.33× |
| Idaho | 138,511 | 1.02× |
| New Mexico | 128,704 | 0.95× |
| West Virginia | 128,283 | 1.02× |
| Nebraska | 126,991 | 0.94× |
| New Hampshire | 86,390 | 0.81× |
| Rhode Island | 82,046 | 0.96× |
| Maine | 80,623 | 0.84× |
| Montana | 61,808 | 0.83× |
| Delaware | 61,522 | 0.83× |
| Alaska | 57,115 | 0.99× |
| Washington, District of Columbia | 55,843 | 0.69× |
| South Dakota | 50,839 | 0.82× |
| North Dakota | 47,025 | 0.85× |
| Vermont | 34,750 | 0.73× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Elsword | 23.82× | Games |
| Israel | 2.89× | Travel & Leisure |
| Vocal harmony | 4.71× | Music & Radio |
| Lulu 黃路梓茵 | 2.62× | Movies & TV |
| Grinch | 3.69× | Movies & TV |
| Goop | 4.71× | Internet & Social Media |
| Google Home | 4.71× | Technology & Electronics |
| Wok | 4.71× | Food & Beverages |
| Historic site | 2.98× | Arts & Culture |
| Unique Gifts | 1.56× | Shopping |
| Governor of Michigan | 4.71× | Politics & Society |
| Fairy godmother | 4.71× | Literature |
| Jeep Wagoneer | 3.59× | Cars & Mobility |
| Hibachi | 4.71× | Food & Beverages |
| Keith Stanfield | 3.53× | Movies & TV |
| Grace Slick | 4.71× | Music & Radio |
| La Jolla | 4.71× | Travel & Leisure |
| headspace | 4.71× | Health |
| Mathcore | 3.94× | Music & Radio |
| Hipster | 4.71× | Politics & Society |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Extroversion | THRILL | 1.19 |
| Indulgence | JOY | 1.14 |
| Individualism | JOY | 1.1 |
| Creativity | OPEN | 1.08 |
| Price Sensitivity | PREMIUM | 1.07 |
| Sports Activity | POWER | 1.06 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 21.1% |
| Taiwan | 5.1% |
| United Kingdom | 4.5% |
See White (Color) audiences in other countries
More Home & Garden audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
Frequently asked questions
How many fans does White (Color) have in United States?
White (Color) has an estimated audience of 26,950,789 people in United States, concentrated in California and Texas.
What is the gender split and age of White (Color) fans?
62.8% of White (Color) fans are female, 37.2% are male, with an average age of 39.2 years.
Which brands do White (Color) fans like most?
White (Color) fans show strongest brand affinity for Elsword (23.82×), Israel (2.89×), and Vocal harmony (4.71×) over the country average.
Where do White (Color) fans live in United States?
White (Color) fans in United States are most concentrated in California (reach 3,745,758), Texas (reach 2,832,338), and Florida (reach 1,981,265). These three regions account for the largest share of the active audience.
What other brands do White (Color) fans also like?
Beyond White (Color) itself, the audience over-indexes on Israel (2.89×), Vocal harmony (4.71×), Lulu 黃路梓茵 (2.62×), and Grinch (3.69×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for White (Color). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.