Rascasse Audience Intelligence

200 metres Audience in Germany

A data profile of the people who buy, follow and care about 200 metres in Germany — modelled from more than twelve digital signal sources. 200 metres has an estimated audience of 770,913 people in Germany.

The average 200 metres fan in Germany is 37.0 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include paul smith, New York City Marathon, Voss, with strongest over-indexing on paul smith (20× the country average).

Demographically, the 200 metres audience skews more female with an average age of 37.0, and over-indexes on personality traits such as Travelling, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical 200 metres fan in Germany is more female, around 37.0 years old, with strong Travelling tendencies and a notable affinity for paul smith.

Category: Sports · Type: Topic · Subtype: Sport

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the 200 metres profile in Germany.

Audience size
771K
in Germany
Gender
59.4%
40.6% male
Age
37.0
average years
Country rank
#8157
Topic in Germany
Fig. 01

Search interest · 12-month trend

-15%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of 200 metres fans

59.4% are female, 40.6% are male, average age 37.0.

Fig. 02

Gender split

59.4%
Female
40.6%
Male
Demographic split for 200 metres audience in Germany
MetricValue
Female59.4%
Male40.6%
Average age37.0
Estimated audience size770,913
Fig. 03

Age distribution

Ø 37.0
average years
Age distribution of the 200 metres audience in Germany
Age bracketShare%
16-1929%
20-2917%
30-3918%
40-4917%
50+19%
Fig. 04

Worldwide distribution

11.5%

of the worldwide 200 metres audience comes from Germany.

Worldwide audience distribution share by country for 200 metres
CountryShare
Germany11.5%
Spain9.5%
Poland8.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the 200 metres audience in Germany is strongest.

Fig. 05

Top regions by affinity

200 metres fans by region: top regions in Germany
#RegionReachAffinity×
01Saarland~10K1.16×
02Bremen~7K1.12×
03Mecklenburg-Vorpommern~20K1.10×
04Sachsen-Anhalt~20K1.02×
05Thüringen~20K1.01×
06Brandenburg~20K0.99×
07Hamburg~20K0.99×
08Rheinland-Pfalz~40K0.98×
09Schleswig-Holstein~30K0.98×
10Sachsen~40K0.96×
11Berlin~30K0.94×
12Hessen~50K0.91×
13Niedersachsen~70K0.89×
14Nordrhein-Westfalen~100K0.87×
15Baden-Württemberg~90K0.87×
16Bayern~100K0.85×
Fig. 06

Affinity by region

Affinity by region — 200 metres, Germany
0.85×1.00×1.16×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the 200 metres audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for 200 metres audience
#·InterestCategoryAffinity×
01VossFood & Beverages54.17×
02New York City MarathonSports22.81×
03paul smithFashion & Accessoires20.00×
04High jumpSports19.19×
05ParkrunSports16.74×
06HeptathlonSports13.06×
07American VintageFashion & Accessoires12.58×
08100 metresSports11.80×
09Chicago MarathonSports11.05×
10Trail runningSports10.04×
11RefrigeratorHome & Garden3.41×
12HairstyleBeauty & Wellness2.86×
13HappinessHealth2.32×
14Video on demandMovies & TV2.26×
15FamilyKids & Family2.19×
16EmailTechnology & Electronics2.16×
17ZaraShopping2.16×
18German languagePolitics & Society2.15×
19NatureHome & Garden2.10×
20GermanyTravel & Leisure1.64×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the 200 metres audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by 200 metres audience · What stands out
TraitClusterDeviationScore
TravellingTHRILL1.39×
Community OrientationOPEN1.37×
IndulgenceJOY1.37×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by 200 metres audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.71×
DIY MentalityTHRILL0.75×
CreativityOPEN0.79×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does 200 metres have in Germany?

200 metres has an estimated audience of 770,913 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of 200 metres fans?

59.4% of 200 metres fans are female, 40.6% are male, with an average age of 37.0 years.

03

Which brands do 200 metres fans like most?

200 metres fans show strongest brand affinity for paul smith (20×), New York City Marathon (22.81×), and Voss (54.17×) over the country average.

04

Where do 200 metres fans live in Germany?

200 metres fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~100K), and Baden-Württemberg (reach ~90K). These three regions account for the largest share of the active audience.

05

What other brands do 200 metres fans also like?

Beyond 200 metres itself, the audience over-indexes on New York City Marathon (22.81×), Voss (54.17×), High jump (19.19×), and 100 metres (11.8×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for 200 metres. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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