200 metres Audience in Germany
200 metres has an estimated audience of 770,913 people in Germany. 59.4% are female, 40.6% are male, average age 37.0. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: paul smith, Voss, American Vintage, High jump, TikTok.
The average 200 metres fan in Germany is 37.0 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include paul smith, Voss, American Vintage, with strongest over-indexing on paul smith (20× the country average). Demographically, the 200 metres audience skews more female with an average age of 37.0, and over-indexes on personality traits such as Indulgence, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Sports · Type: Topic · Subtype: Sport
Demographics of 200 metres fans
| Metric | Value |
|---|---|
| Female | 59.4% |
| Male | 40.6% |
| Average age | 37.0 |
| Estimated audience size | 770,913 |
Audience persona
The typical 200 metres fan in Germany is more female, around 37.0 years old, with strong Indulgence tendencies and a notable affinity for paul smith.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 149,138 | 0.88× |
| Bayern | 100,215 | 0.81× |
| Baden-Württemberg | 93,300 | 0.89× |
| Hessen | 56,774 | 0.97× |
| Niedersachsen | 53,908 | 0.72× |
| Berlin | 46,570 | 1.35× |
| Sachsen | 25,274 | 0.67× |
| Rheinland-Pfalz | 24,577 | 0.64× |
| Schleswig-Holstein | 22,325 | 0.81× |
| Brandenburg | 19,480 | 0.81× |
| Sachsen-Anhalt | 19,461 | 0.97× |
| Thüringen | 16,832 | 0.86× |
| Hamburg | 16,370 | 0.94× |
| Saarland | 14,973 | 1.58× |
| Mecklenburg-Vorpommern | 14,378 | 0.98× |
| Bremen | 14,026 | 2.13× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| paul smith | 20× | Fashion & Accessoires |
| Voss | 44.97× | Food & Beverages |
| American Vintage | 13.27× | Fashion & Accessoires |
| High jump | 15.51× | Sports |
| TikTok | 1.68× | Internet & Social Media |
| Vacations | 2.5× | Travel & Leisure |
| Chicago Marathon | 13.24× | Sports |
| Street photography | 3.23× | Technology & Electronics |
| Spiegel Online | 1.76× | News |
| Heptathlon | 12.74× | Sports |
| Hairstyle | 2.48× | Beauty & Wellness |
| Ryanair | 1.96× | Travel & Leisure |
| Eintracht Frankfurt | 1.82× | Sports |
| Stuttgart | 2.32× | Travel & Leisure |
| Mountain biking | 2.9× | Sports |
| Video on demand | 2.34× | Movies & TV |
| German language | 1.97× | Politics & Society |
| Freeware | 1.86× | Technology & Electronics |
| Jodie Foster | 7.25× | Movies & TV |
| Self care | 2.37× | Health |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Indulgence | JOY | 1.35 |
| Family Orientation | CONSERVATISM | 1.29 |
| Travelling | THRILL | 1.27 |
| Urban Lifestyle | OPEN | 1.18 |
| Sports Activity | POWER | 1.18 |
| Price Sensitivity | PREMIUM | 1.16 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 11.5% |
| Spain | 9.5% |
| Poland | 8.0% |
See 200 metres audiences in other countries
More Sport audiences in Germany
- Soccer (21,821,139)
- American football (15,078,573)
- Basketball (12,761,477)
- Golf (11,418,178)
- Swimming (9,658,593)
Frequently asked questions
How many fans does 200 metres have in Germany?
200 metres has an estimated audience of 770,913 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of 200 metres fans?
59.4% of 200 metres fans are female, 40.6% are male, with an average age of 37.0 years.
Which brands do 200 metres fans like most?
200 metres fans show strongest brand affinity for paul smith (20×), Voss (44.97×), and American Vintage (13.27×) over the country average.
Where do 200 metres fans live in Germany?
200 metres fans in Germany are most concentrated in Nordrhein-Westfalen (reach 149,138), Bayern (reach 100,215), and Baden-Württemberg (reach 93,300). These three regions account for the largest share of the active audience.
What other brands do 200 metres fans also like?
Beyond 200 metres itself, the audience over-indexes on Voss (44.97×), American Vintage (13.27×), High jump (15.51×), and TikTok (1.68×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for 200 metres. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.