How to read this list
Rank
Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.
Audience size
Estimated number of unique people in Germany who actively engage with this audience, derived from anonymized search-behavior signals.
Country share
Share of the global audience that is active in Germany. A higher value means the audience is more locally concentrated here.
Avg age
Average age in years across the people who engage with this audience in Germany, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.
Female share
Share of women among the people who engage with this audience in Germany. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.
Ranking
| Rank | Audience | Audience size | Country share | Avg age | Female share | Subtype |
|---|---|---|---|---|---|---|
| 51 | FFiat 600 | 1.1M | 57.7% | 53.5 | 2.9% | Car type |
| 52 | JJeep Wrangler | 1M | 4.1% | 34.9 | 21.5% | |
| 53 | VVolkswagen Caddy | 1M | 12.2% | 40.3 | 28.0% | Car type |
| 54 | AAudi A1 | 1M | 10.1% | 39.1 | 23.9% | Car type |
| 55 | BBMW M4 | 996k | 7.7% | 30.1 | 19.1% | Car type |
| 56 | PPeugeot 208 | 989k | 5.3% | 35.5 | 46.3% | Car type |
| 57 | FFiat 500 | 985k | 7.5% | 38.8 | 38.4% | Car type |
| 58 | RRenault Clio | 968k | 7.0% | 44.7 | 28.3% | Car type |
| 59 | PPeugeot 3008 | 957k | 5.5% | 41.8 | 30.8% | Car type |
| 60 | RRenault Captur | 943k | 8.9% | 45.4 | 26.5% | Car type |
| 61 | PPorsche Taycan | 941k | 10.8% | 38.6 | 35.6% | Car type |
| 62 | FFord Puma | 937k | 10.0% | 40.5 | 27.9% | Car type |
| 63 | AAudi RS 6 | 933k | 12.2% | 30.6 | 20.8% | Car type |
| 64 | TTesla Model X | 932k | 8.9% | 38.8 | 22.7% | Car type |
| 65 | LLamborghini Urus | 924k | 7.0% | 39.8 | 13.9% | Car type |
| 66 | VVolkswagen ID.7 | 920k | 36.0% | 39.7 | 33.9% | Car type |
| 67 | TToyota Corolla | 916k | 2.6% | 34.0 | 30.3% | Car type |
| 68 | BBMW X3 | 911k | 7.0% | 33.5 | 19.2% | Car type |
| 69 | FFord Transit | 908k | 10.3% | 44.3 | 19.1% | Car type |
| 70 | AAudi Q7 | 907k | 7.6% | 40.2 | 18.0% | Car type |
| 71 | BBMW 1 Series | 901k | 11.0% | 34.1 | 23.9% | Car type |
| 72 | RRange Rover (L405) | 891k | 4.8% | 42.0 | 30.2% | |
| 73 | HHyundai Ioniq 5 | 889k | 15.0% | 39.3 | 34.8% | Car type |
| 74 | FFiat Panda | 888k | 11.1% | 48.1 | 36.4% | Car type |
| 75 | MMercedes-Benz GLA-Class | 874k | 7.7% | 38.5 | 19.8% | Car type |
Want the full picture for any of these audiences?
Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.
Frequently asked questions
How is this Top 100 list compiled?
Rascasse aggregates anonymized search-behavior signals across Germany and ranks each car model by its estimated audience size. Only entries with at least 5 measured entities are listed.
How often is the list updated?
The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.
What is the largest car model in Germany?
Volkswagen Golf currently leads with an estimated audience of 2.5M people in Germany.