Top list · Germany

Top 100 Car Models in Germany

This curated ranking covers the 100 largest car models in Germany, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 1.5k car models tracked in Germany, the 100 ranked here account for the largest measured audience reach. Volkswagen Golf, Volkswagen Tiguan and Skoda Kodiaq lead the list with a combined estimated audience of 7.4M people. Across all 100 entries the average audience size is 1.2M, and the largest, Volkswagen Golf, reaches around 2.5M people in Germany. Audience size is the estimated number of unique people in Germany who actively engage with each car model, derived from search demand signals. Rankings reflect search-behavior signals collected across Germany and are refreshed weekly.

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How to read this list

Rank

Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in Germany who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in Germany. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in Germany, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in Germany. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
51 Toyota Yaris 1.1M 36.5 31.4% Car type
52 Fiat 600 1.1M 53.5 2.9% Car type
53 Jeep Wrangler 1M 34.9 21.5%
54 Volkswagen Caddy 1M 40.3 28.0% Car type
55 Audi A1 1M 39.1 23.9% Car type
56 BMW M4 996k 30.1 19.1% Car type
57 Peugeot 208 989k 35.5 46.3% Car type
58 Fiat 500 985k 38.8 38.4% Car type
59 Škoda Fabia 983k 41.8 20.4% Car type
60 Renault Clio 968k 44.7 28.3% Car type
61 Peugeot 3008 957k 41.8 30.8% Car type
62 Renault Captur 943k 45.4 26.5% Car type
63 Porsche Taycan 941k 38.6 35.6% Car type
64 Ford Puma 937k 40.5 27.9% Car type
65 Audi RS 6 933k 30.6 20.8% Car type
66 Tesla Model X 932k 38.8 22.7% Car type
67 Lamborghini Urus 924k 39.8 13.9% Car type
68 Volkswagen ID.7 920k 39.7 33.9% Car type
69 Toyota Corolla 916k 34.0 30.3% Car type
70 BMW X3 911k 33.5 19.2% Car type
71 Ford Transit 908k 44.3 19.1% Car type
72 Audi Q7 907k 40.2 18.0% Car type
73 BMW 1 Series 901k 34.1 23.9% Car type
74 Range Rover (L405) 891k 42.0 30.2%
75 Hyundai Ioniq 5 889k 39.3 34.8% Car type

Want the full picture for any of these audiences?

Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.

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Frequently asked questions

How is this Top 100 list compiled?

Rascasse aggregates anonymized search-behavior signals across Germany and ranks each car model by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest car model in Germany?

Volkswagen Golf currently leads with an estimated audience of 2.5M people in Germany.

Same category in other countries

Other top lists in Germany