A data profile of the people who buy, follow and care about Competition in Indonesia — modelled from more than twelve digital signal sources. Competition has an estimated audience of 2,530,593 people in Indonesia.
Competition has an estimated audience of 2,530,593 people in Indonesia. 32.6% are female, 67.4% are male, average age 34.4. Top brand affinities: Telegram, High-definition television, Borussia Mönchengladbach, Linux, FIFA (video game series).
Top brand affinities include Telegram, High-definition television, Borussia Mönchengladbach, with strongest over-indexing on Telegram (1.69× the country average).
Demographically, the Competition audience skews more male with an average age of 34.4, and over-indexes on personality traits such as Risk Appetite, Early Adopter Mentality.
The typical Competition fan in Indonesia is more male, around 34.4 years old, with strong Risk Appetite tendencies and a notable affinity for Telegram.
The key figures that characterise the Competition profile in Indonesia.
32.6% are female, 67.4% are male, average age 34.4.
| Metric | Value |
|---|---|
| Female | 32.6% |
| Male | 67.4% |
| Average age | 34.4 |
| Estimated audience size | 2,530,593 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 23% | |
| 20-29 | 32% | |
| 30-39 | 23% | |
| 40-49 | 14% | |
| 50+ | 9% |
of the worldwide Competition audience comes from Indonesia.
| Country | Share |
|---|---|
| United States | 20.7% |
| United Kingdom | 7.1% |
| Italy | 4.7% |
The strongest cross-interests of the Competition audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Borussia Mönchengladbach | Sports | 3.22× | ||
| 02 | Eintracht Frankfurt | Sports | 2.94× | ||
| 03 | FIFA Club World Cup | Sports | 2.91× | ||
| 04 | Winter Olympic Games | Sports | 2.88× | ||
| 05 | Bayer 04 Leverkusen | Sports | 2.80× | ||
| 06 | FA Cup | Sports | 2.41× | ||
| 07 | Rugby union | Sports | 2.30× | ||
| 08 | Michael Jackson | Music & Radio | 2.05× | ||
| 09 | Reggaeton | Music & Radio | 2.03× | ||
| 10 | AFC Ajax | Sports | 1.89× | ||
| 11 | Self-employment | Business & Career | 1.78× | ||
| 12 | Telegram | Internet & Social Media | 1.69× | ||
| 13 | NASDAQ | Business & Career | 1.69× | ||
| 14 | Casual game | Games | 1.62× | ||
| 15 | Family car | Cars & Mobility | 1.61× | ||
| 16 | Linux | Technology & Electronics | 1.60× | ||
| 17 | FIFA (video game series) | Games | 1.54× | ||
| 18 | High-definition television | Technology & Electronics | 1.53× | ||
| 19 | Aston Villa F.C. | Sports | 1.52× | ||
| 20 | City car | Cars & Mobility | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Risk Appetite | THRILL | 1.24× | |
| Early Adopter Mentality | POWER | 1.21× | |
| Career Orientation | POWER | 1.15× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Indulgence | JOY | 0.44× | |
| Creativity | OPEN | 0.61× | |
| Need for Security | CONSERVATISM | 0.74× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Indonesia who actively search for Competition. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Indonesia. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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