A data profile of the people who buy, follow and care about Competition in Poland — modelled from more than twelve digital signal sources. Competition has an estimated audience of 2,059,871 people in Poland.
Competition has an estimated audience of 2,059,871 people in Poland. 41.6% are female, 58.4% are male, average age 37.9. Top brand affinities: Lech Poznań, Celebrity, First-person shooter games, Viral video, Mixed martial arts.
Top brand affinities include Lech Poznań, Celebrity, First-person shooter games, with strongest over-indexing on Lech Poznań (1.75× the country average).
Demographically, the Competition audience skews more male with an average age of 37.9, and over-indexes on personality traits such as Spirituality, Community Orientation.
The typical Competition fan in Poland is more male, around 37.9 years old, with strong Spirituality tendencies and a notable affinity for Lech Poznań.
The key figures that characterise the Competition profile in Poland.
41.6% are female, 58.4% are male, average age 37.9.
| Metric | Value |
|---|---|
| Female | 41.6% |
| Male | 58.4% |
| Average age | 37.9 |
| Estimated audience size | 2,059,871 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 19% | |
| 20-29 | 22% | |
| 30-39 | 25% | |
| 40-49 | 19% | |
| 50+ | 15% |
of the worldwide Competition audience comes from Poland.
| Country | Share |
|---|---|
| United States | 20.7% |
| United Kingdom | 7.1% |
| Italy | 4.7% |
The strongest cross-interests of the Competition audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Omegle | Internet & Social Media | 3.52× | ||
| 02 | Self-defense | Sports | 2.36× | ||
| 03 | Love & Sex | Kids & Family | 2.22× | ||
| 04 | First-time buyer | Shopping | 2.14× | ||
| 05 | Viral video | Internet & Social Media | 2.11× | ||
| 06 | Contemporary R&B | Music & Radio | 1.96× | ||
| 07 | Musical film | Movies & TV | 1.88× | ||
| 08 | Lech Poznań | Sports | 1.75× | ||
| 09 | First-person shooter games | Games | 1.69× | ||
| 10 | Mixed martial arts | Sports | 1.66× | ||
| 11 | Science fiction movies | Movies & TV | 1.63× | ||
| 12 | BNP Paribas | Business & Career | 1.62× | ||
| 13 | Fiction books | Literature | 1.59× | ||
| 14 | Musical theatre | Movies & TV | 1.59× | ||
| 15 | Meat | Food & Beverages | 1.58× | ||
| 16 | Gambling | Games | 1.56× | ||
| 17 | Financial services | Business & Career | 1.55× | ||
| 18 | Charity and causes | Business & Career | 1.54× | ||
| 19 | Wikipedia | Internet & Social Media | 1.52× | ||
| 20 | Celebrity | Movies & TV | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Spirituality | BALANCE | 1.21× | |
| Community Orientation | OPEN | 1.19× | |
| Risk Appetite | THRILL | 1.19× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Creativity | OPEN | 0.70× | |
| Healthy Lifestyle | BALANCE | 0.87× | |
| Social Media Usage | JOY | 0.89× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Poland who actively search for Competition. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Poland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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