A data profile of the people who buy, follow and care about Sun in India — modelled from more than twelve digital signal sources. Sun has an estimated audience of 5,875,323 people in India.
Sun has an estimated audience of 5,875,323 people in India. 25.4% are female, 74.6% are male, average age 31.4. Top brand affinities: Sabrina Carpenter, Real property, Wikipedia, Leather, Videography.
Top brand affinities include Sabrina Carpenter, Real property, Wikipedia, with strongest over-indexing on Sabrina Carpenter (3.97× the country average).
Demographically, the Sun audience skews more male with an average age of 31.4, and over-indexes on personality traits such as Risk Appetite, Sustainability.
The typical Sun fan in India is more male, around 31.4 years old, with strong Risk Appetite tendencies and a notable affinity for Sabrina Carpenter.
The key figures that characterise the Sun profile in India.
25.4% are female, 74.6% are male, average age 31.4.
| Metric | Value |
|---|---|
| Female | 25.4% |
| Male | 74.6% |
| Average age | 31.4 |
| Estimated audience size | 5,875,323 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 34% | |
| 20-29 | 31% | |
| 30-39 | 19% | |
| 40-49 | 10% | |
| 50+ | 6% |
of the worldwide Sun audience comes from India.
| Country | Share |
|---|---|
| United States | 19.6% |
| Italy | 6.7% |
| United Kingdom | 6.5% |
The strongest cross-interests of the Sun audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Microscope | Health | 5.99× | ||
| 02 | Katherine Heigl | Movies & TV | 5.77× | ||
| 03 | Buffet | Food & Beverages | 5.71× | ||
| 04 | Sabrina Carpenter | Music & Radio | 3.97× | ||
| 05 | Nikkei 225 | Business & Career | 2.63× | ||
| 06 | Zendaya | Movies & TV | 2.61× | ||
| 07 | Real property | Home & Garden | 2.22× | ||
| 08 | Leather | Fashion & Accessoires | 2.05× | ||
| 09 | Facial | Beauty & Wellness | 1.97× | ||
| 10 | Videography | Internet & Social Media | 1.84× | ||
| 11 | Sunglasses | Fashion & Accessoires | 1.70× | ||
| 12 | Pizza | Food & Beverages | 1.68× | ||
| 13 | Hindustan | Politics & Society | 1.67× | ||
| 14 | Young's | Food & Beverages | 1.66× | ||
| 15 | Cruises | Travel & Leisure | 1.64× | ||
| 16 | Cabinetry | Home & Garden | 1.55× | ||
| 17 | Katrina Kaif | Movies & TV | 1.54× | ||
| 18 | Festival | Music & Radio | 1.53× | ||
| 19 | Lodging | Travel & Leisure | 1.53× | ||
| 20 | Wikipedia | Internet & Social Media | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Risk Appetite | THRILL | 2.17× | |
| Sustainability | BALANCE | 1.23× | |
| Career Orientation | POWER | 1.22× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Social Media Usage | JOY | 0.71× | |
| Creativity | OPEN | 0.82× | |
| Price Sensitivity | PREMIUM | 0.82× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in India who actively search for Sun. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across India. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.