Braunschweig Audience in United States

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Braunschweig has an estimated audience of 726,910 people in United States. 56.8% are female, 43.2% are male, average age 41.0. Top brand affinities: Alaska, Sinaloa, Leverage (TV series), Google Analytics, Jonathan Davis.

Top brand affinities include Alaska, Sinaloa, Leverage (TV series), with strongest over-indexing on Alaska (2.6× the country average). Demographically, the Braunschweig audience skews more female with an average age of 41.0, and over-indexes on personality traits such as DIY Mentality, Community Orientation.

Category: Travel & Leisure · Type: POI · Subtype: City

Demographics of Braunschweig fans

Demographic split for Braunschweig audience in United States
MetricValue
Female56.8%
Male43.2%
Average age41.0
Estimated audience size726,910

Audience persona

The typical Braunschweig fan in United States is more female, around 41.0 years old, with strong DIY Mentality tendencies and a notable affinity for Alaska.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Braunschweig audience
BrandAffinityCategory
Alaska2.6×Travel & Leisure
Sinaloa2.45×Travel & Leisure
Leverage (TV series)2.21×Movies & TV
Google Analytics1.64×Internet & Social Media
Jonathan Davis1.82×Music & Radio
Summer Days (And Summer Nights!!)4.98×Music & Radio
The Tree of Life (film)1.93×Movies & TV
Title Nine1.56×Fashion & Accessoires
John Key2.34×Politics & Society
JBS USA1.56×Food & Beverages
Ipsos1.59×Business & Career
Otto Graham1.63×Sports
Isabel Pantoja1.83×Music & Radio
Flattop grill1.81×Home & Garden
Nasi goreng2.25×Food & Beverages
Industrial Workers of the World1.5×Travel & Leisure
Grammy Award for Best Pop Vocal Album1.5×Music & Radio
Jc caylen2.04×Internet & Social Media
Brive-la-Gaillarde3.69×
cake decorating shop2.04×Food & Beverages

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Braunschweig audience
TraitClusterScore
DIY MentalityTHRILL1.25
Community OrientationOPEN1.13
Need for SecurityCONSERVATISM1.08
Career OrientationPOWER1.06
Family OrientationCONSERVATISM1.05
Price SensitivityPREMIUM1.05

Worldwide distribution

Worldwide audience distribution share by country for Braunschweig
CountryShare
Germany52.6%
United States20.3%
Australia8.7%

See Braunschweig audiences in other countries

More City audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Braunschweig. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.